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Country Report

India Flag Colour Cosmetics in India

| Pages: 33

Price: US$990

About this Report

Executive Summary

TRENDS

  • Colour cosmetics registered strong growth in 2014. This was driven primarily by mascara, eye liner/pencil, blusher and eye shadow, amongst others, which grew by 28%, 26%, 25% and 24% respectively in current value terms in 2014. The use of these products became more common over the last year, due to increased promotions carried out by manufacturers such as L’Oréal India Pvt Ltd and Hindustan Unilever Ltd with its brands Maybelline and Lakmé Eyeconic, respectively. Products such as mascara, eye shadow and foundation, amongst others, not only started to be used by more women, but the frequency of usage also increased. With the rising number of working women, the need to look good was very important, and the use of eye liner, mascara, foundation, blusher and lipstick became a part of the daily make-up ritual.

COMPETITIVE LANDSCAPE

  • Hindustan Unilever maintained its leading position in colour cosmetics with a 29% value share in 2014. The company has one of the strongest distribution networks in the country, and its brands are available across all retail channels, store-based and non-store-based, and all geographies. The company has household brands, and is preferred by consumers for both its quality and price.

PROSPECTS

  • Colour cosmetics is expected to increase by a value CAGR of 11% at constant 2014 prices during the forecast period 2014-2019. This growth is expected to be driven by the increased use of make-up amongst women. The use of cosmetics registered strong growth in 2014, as the need to look good increased along with the rising number of working women. This is expected to continue in the forecast period, thereby driving the growth of colour cosmetics during the forecast period.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Colour Cosmetics industry in India with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Colour Cosmetics industry in India, our research will save you time and money while empowering you to make informed, profitable decisions.

The Colour Cosmetics in India market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Colour Cosmetics in India?
  • What are the major brands in India?
  • What are the key innovation trends in make up?
  • What is the evolution of mass colour cosmetics versus their premium counterparts?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Beauty and Personal Care market research database.

Table of Contents

Colour Cosmetics in India - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 1 Sales of Colour Cosmetics by Category: Value 2009-2014
  • Table 2 Sales of Colour Cosmetics by Category: % Value Growth 2009-2014
  • Table 3 Sales of Colour Cosmetics by Premium vs Mass: % Value 2009-2014
  • Table 4 NBO Company Shares of Colour Cosmetics: % Value 2010-2014
  • Table 5 LBN Brand Shares of Colour Cosmetics: % Value 2011-2014
  • Table 6 LBN Brand Shares of Eye Make-up: % Value 2011-2014
  • Table 7 LBN Brand Shares of Facial Make-up: % Value 2011-2014
  • Table 8 LBN Brand Shares of Lip Products: % Value 2011-2014
  • Table 9 LBN Brand Shares of Nail Products: % Value 2011-2014
  • Table 10 LBN Brand Shares of Premium Colour Cosmetics: % Value 2011-2014
  • Table 11 Forecast Sales of Colour Cosmetics by Category: Value 2014-2019
  • Table 12 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2014-2019
  • Table 13 Forecast Sales of Colour Cosmetics by Premium vs Mass: % Value 2014-2019

Colour Cosmetics in India - Company Profiles

Hindustan Unilever Ltd in Beauty and Personal Care (India)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 1 Hindustan Unilever Ltd: Key Facts
  • Summary 2 Hindustan Unilever Ltd: Operational Indicators

COMPETITIVE POSITIONING

  • Summary 3 Hindustan Unilever Ltd: Competitive Position 2014

Quest Retail Pvt Ltd in Beauty and Personal Care (India)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 4 Quest Retail Pvt Ltd: Key Facts
  • Summary 5 Quest Retail Pvt Ltd: Operational Indicators

COMPANY BACKGROUND

INTERNET STRATEGY

PRIVATE LABEL

  • Summary 6 Quest Retail Pvt Ltd: Private Label Portfolio

COMPETITIVE POSITIONING

  • Summary 7 Quest Retail Pvt Ltd: Competitive Position 2014

Beauty and Personal Care in India - Industry Context

EXECUTIVE SUMMARY

Beauty and personal care registers strong growth, driven by increased awareness

Premiumisation drives growth in 2014

International players continue to dominate the competitive landscape

New product launches focus on variants

Internet retailing will be the next big distribution channel

KEY TRENDS AND DEVELOPMENTS

Premiumisation continues to drive growth in 2014

Newer products carve out a niche for themselves

Internet retailing registers strong growth in beauty and personal care in 2014

TERRITORY KEY TRENDS AND DEVELOPMENTS

East and Northeast India

North India

South India

West India

RURAL VS URBAN KEY TRENDS AND DEVELOPMENTS

Trends

Competitive Landscape

Prospects

MARKET DATA

  • Table 14 Sales of Beauty and Personal Care by Category: Value 2009-2014
  • Table 15 Sales of Beauty and Personal Care by Category: % Value Growth 2009-2014
  • Table 16 Sales of Premium Beauty and Personal Care by Category: Value 2009-2014
  • Table 17 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2009-2014
  • Table 18 Sales of Beauty and Personal Care by Region: Value 2009-2014
  • Table 19 Sales of Beauty and Personal Care by Region: % Value Growth 2009-2014
  • Table 20 Sales of Beauty and Personal Care by Rural vs Urban: % Value 2014
  • Table 21 GBO Company Shares of Beauty and Personal Care: % Value 2010-2014
  • Table 22 NBO Company Shares of Beauty and Personal Care: % Value 2010-2014
  • Table 23 LBN Brand Shares of Beauty and Personal Care: % Value 2011-2014
  • Table 24 Distribution of Beauty and Personal Care by Format: % Value 2009-2014
  • Table 25 Distribution of Beauty and Personal Care by Format and Category: % Value 2014
  • Table 26 Forecast Sales of Beauty and Personal Care by Category: Value 2014-2019
  • Table 27 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2014-2019
  • Table 28 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2014-2019
  • Table 29 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2014-2019
  • Table 30 Forecast Sales of Beauty and Personal Care by Region: Value 2014-2019
  • Table 31 Forecast Sales of Beauty and Personal Care by Region: % Value Growth 2014-2019

SOURCES

  • Summary 8 Research Sources

Segmentation

This market research report includes the following:

  • Colour Cosmetics
    • Eye Make-Up
      • Eye Liner/Pencil
        • Eye Shadow
          • Mascara
            • Other Eye Make-Up
            • Facial Make-Up
              • Blusher/Bronzer/Highlighter
                • Foundation/Concealer
                  • Powder
                    • Other Facial Make-Up
                    • Lip Products
                      • Lip Gloss
                        • Lip Liner/Pencil
                          • Lipstick
                            • Other Lip Products
                            • Nail Products
                              • Nail Polish
                                • Nail Treatments/Strengthener
                                  • Polish Remover
                                    • Other Nail Products

                                  Statistics Included

                                  For each category and subcategory you will receive the following data in Excel format:

                                  From Passport

                                  • Market Sizes
                                  • Company Shares
                                  • Brand Shares
                                  • Distribution
                                  • Premium vs Mass
                                  • Pricing
                                  • Products by Ingredient
                                  • Urban vs Rural

                                  Market size details:

                                  • Retail volume
                                  • Retail volume % growth
                                  • Retail volume per capita
                                  • Retail value retail selling price % growth
                                  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
                                  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
                                  • Retail value manufacturer selling price % growth
                                  • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
                                  • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
                                  • Retail volume alternative
                                  • Retail volume alternative % growth
                                  • Retail volume alternative per capita

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