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Country Report

India Flag Colour Cosmetics in India

| Pages: 39

Price: US$900

About this Report

Executive Summary

TRENDS

  • Leading manufacturers focused on introducing bright and neon shades in all colour cosmetics, especially nail polishes, lipsticks and lip gloss which continued to be the most bought products in 2013. For example, L’Oréal India Pvt Ltd under its brand Maybelline introduced a new range under the name Color Show with 40 new nail colours. In addition, Hindustan Unilever Ltd introduced Lakmé Eyeconic Kajal in five shades - blue, brown, white, grey and green to encourage consumer interest. The launch of new shades helped manufacturers to remain in the headlines and maintain brand recall. The new launches were necessary because consumers continued to switch brands of lipsticks and nail products based on price and novelty. Through new launches, the companies also ensured that they have products at every price point to attract consumers of all income bands and age groups.

COMPETITIVE LANDSCAPE

  • Hindustan Unilever Ltd maintained its lead with a value share of 30% in 2013. The company continued to leverage its strong product portfolio with brands at every price point. In addition, the company introduced new range of upscale colour cosmetics including Lakmé Absolute Illusion Make Up and Lakmé Absolute Stylist range in 2013 and 2014. The launch of upscale products will help the company to strengthen its portfolio further and allow the company to compete with other international manufacturers including L’Oréal India Pvt Ltd.

PROSPECTS

  • Manufacturers will continue to introduce masstige range of products with new claims like fast dry nail polishes over the forecast period. The companies will also expand their distribution through beauty specialist retailers including New U and Health & Glow in urban cities like Bangalore, Mumbai, Noida and Delhi. Sales executives at such beauty specialist retailers play a key role in generating awareness about the new products and their benefits. The uptake of such masstige colour cosmetics will remain restricted largely to urban women who started looking for better quality make-up and are willing to pay more.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Colour Cosmetics industry in India with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Colour Cosmetics industry in India, our research will save you time and money while empowering you to make informed, profitable decisions.

The Colour Cosmetics in India market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Colour Cosmetics in India?
  • What are the major brands in India?
  • What are the key innovation trends in make up?
  • What is the evolution of mass colour cosmetics versus their premium counterparts?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Beauty and Personal Care market research database.

Table of Contents

Colour Cosmetics in India - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 1 Sales of Colour Cosmetics by Category: Value 2008-2013
  • Table 2 Sales of Colour Cosmetics by Category: % Value Growth 2008-2013
  • Table 3 Sales of Colour Cosmetics by Premium vs Mass: % Value 2008-2013
  • Table 4 NBO Company Shares of Colour Cosmetics: % Value 2009-2013
  • Table 5 LBN Brand Shares of Colour Cosmetics: % Value 2010-2013
  • Table 6 LBN Brand Shares of Eye Make-up: % Value 2010-2013
  • Table 7 LBN Brand Shares of Facial Make-up: % Value 2010-2013
  • Table 8 LBN Brand Shares of Lip Products: % Value 2010-2013
  • Table 9 LBN Brand Shares of Nail Products: % Value 2010-2013
  • Table 10 LBN Brand Shares of Premium Colour Cosmetics: % Value 2010-2013
  • Table 11 Forecast Sales of Colour Cosmetics by Category: Value 2013-2018
  • Table 12 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2013-2018
  • Table 13 Forecast Sales of Colour Cosmetics by Premium vs Mass: % Value 2013-2018

Colour Cosmetics in India - Company Profiles

Hindustan Unilever Ltd in Beauty and Personal Care (India)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 1 Hindustan Unilever Ltd: Key Facts
  • Summary 2 Hindustan Unilever Ltd: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 3 Hindustan Unilever Ltd: Competitive Position 2013

L'Oréal India Pvt Ltd in Beauty and Personal Care (India)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 4 L'Oréal India Pvt Ltd: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 5 L’Oréal India Pvt Ltd: Competitive Position 2013

Quest Retail Pvt Ltd in Beauty and Personal Care (India)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 6 Quest Retail Pvt Ltd: Key Facts
  • Summary 7 Quest Retail Pvt Ltd: Operational Indicators

COMPANY BACKGROUND

  • Chart 1 Quest Retail Pvt Ltd: The Body Shop in Delhi

INTERNET STRATEGY

PRIVATE LABEL

  • Summary 8 Quest Retail Pvt Ltd: Private Label Portfolio

COMPETITIVE POSITIONING

  • Summary 9 Quest Retail Pvt Ltd: Competitive Position 2013

Beauty and Personal Care in India - Industry Context

EXECUTIVE SUMMARY

Beauty and personal care continues to see healthy growth in 2013

Consumers’ love for skin whitening continues to grow

Multinational companies continue to lead

Modern retailers increase their contribution, whilst internet retailing gains popularity

Beauty and personal care is likely to continue to grow over the forecast period

KEY TRENDS AND DEVELOPMENTS

Modern retailers increase their contribution, whilst internet retailing gains popularity

Skin whitening remains the most popular claim

Beauty and personal care becoming increasingly gender specific

TERRITORY KEY TRENDS AND DEVELOPMENTS

East and Northeast India

North India

South India

West India

RURAL VS URBAN KEY TRENDS AND DEVELOPMENTS

MARKET DATA

  • Table 14 Sales of Beauty and Personal Care by Category: Value 2008-2013
  • Table 15 Sales of Beauty and Personal Care by Category: % Value Growth 2008-2013
  • Table 16 Sales of Premium Beauty and Personal Care by Category: Value 2008-2013
  • Table 17 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2008-2013
  • Table 18 Sales of Beauty and Personal Care by Region: Value 2008-2013
  • Table 19 Sales of Beauty and Personal Care by Region: % Value Growth 2008-2013
  • Table 20 Sales of Beauty and Personal Care by Rural vs Urban: % Value 2013
  • Table 21 GBO Company Shares of Beauty and Personal Care: % Value 2009-2013
  • Table 22 NBO Company Shares of Beauty and Personal Care: % Value 2009-2013
  • Table 23 LBN Brand Shares of Beauty and Personal Care: % Value 2010-2013
  • Table 24 Distribution of Beauty and Personal Care by Format: % Value 2008-2013
  • Table 25 Distribution of Beauty and Personal Care by Format and Category: % Value 2013
  • Table 26 Forecast Sales of Beauty and Personal Care by Category: Value 2013-2018
  • Table 27 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2013-2018
  • Table 28 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2013-2018
  • Table 29 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2013-2018
  • Table 30 Forecast Sales of Beauty and Personal Care by Region: Value 2013-2018
  • Table 31 Forecast Sales of Beauty and Personal Care by Region: % Value Growth 2013-2018

SOURCES

  • Summary 10 Research Sources

Segmentation

This market research report includes the following:

  • Colour Cosmetics
    • Eye Make-Up
      • Eye Liner/Pencil
        • Eye Shadow
          • Mascara
            • Other Eye Make-Up
            • Facial Make-Up
              • Blusher/Bronzer/Highlighter
                • Foundation/Concealer
                  • Powder
                    • Other Facial Make-Up
                    • Lip Products
                      • Lip Gloss
                        • Lip Liner/Pencil
                          • Lipstick
                            • Other Lip Products
                            • Nail Products
                              • Nail Polish
                                • Nail Treatments/Strengthener
                                  • Polish Remover
                                    • Other Nail Products

                                  Statistics Included

                                  For each category and subcategory you will receive the following data in Excel format:

                                  From Passport

                                  • Market Sizes
                                  • Company Shares
                                  • Brand Shares
                                  • Distribution
                                  • Pricing
                                  • Premium vs Mass
                                  • Products by Ingredient
                                  • Urban vs Rural

                                  Market size details:

                                  • Retail volume
                                  • Retail volume % growth
                                  • Retail volume per capita
                                  • Retail value retail selling price % growth
                                  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
                                  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
                                  • Retail value manufacturer selling price % growth
                                  • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
                                  • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
                                  • Retail volume alternative
                                  • Retail volume alternative % growth
                                  • Retail volume alternative per capita

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