Concentrates

Market research on the concentrates industry. Standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends.
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Strategy Briefing

Strategy Briefing

Soft Drinks: Quarterly Briefing Q2 2018

Jun 2018

Despite an eventful quarter in the global soft drinks industry, including the merger of Keurig and Dr Pepper, the 5-year outlook remains fundamentally consistent and overall positive. Prospects improved slightly in the US as the economy remains ...

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Strategy Briefing

Strategy Briefing

Spotlight on Sugar: Unwanted Attention for the Food and Drink Industry

May 2018

Moving on from the “war on sugar” to more action on and reduction of sugar – this spotlight explores where we stand today. Is sugar still as significant as it was in 2015? What types of sugar matter most and why? As research in these areas continues,...

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Strategy Briefing

Strategy Briefing

The Problem of Impulse & E-commerce in Soft Drinks

Apr 2018

While the growth of grocery internet retailing is a major long-term opportunity for soft drinks, it is not without serious challenges in terms of driving (or simply sustaining) impulse beverage occasions. This spotlight report explores how ...

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Country Report

Country Report

Concentrates in New Zealand

Apr 2018

2017 saw liquid concentrates perform better than powder concentrates, as the latter were increasingly perceived as irrelevant, with little development and many high-sugar variants still available. As in the review period, in 2017 liquid concentrates ...

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Country Report

Country Report

Concentrates in Japan

Apr 2018

Lactobacillus concentrates led the growth of concentrates in 2017. Concentrates in Japan has four product variants: lactobacillus concentrates, vinegar concentrates and coffee/tea concentrates in liquid concentrates, and sports drinks in powder ...

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Strategy Briefing

Strategy Briefing

Soft Drinks Global Industry Overview

Mar 2018

This report examines the outlook for the global soft drinks industry over the next five years. Recent performance and growth prospects are considered by category and region, including analysis of top performing companies and brands. This briefing ...

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Country Report

Country Report

Concentrates in Chile

Mar 2018

Concentrates are considered an affordable and convenient alternative to other types of soft drinks, and hence increased price-sensitivity among consumers in the context of an economic downturn in Chile may benefit this category over the forecast ...

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Country Report

Country Report

Concentrates in Kenya

Mar 2018

Kenyan consumers are becoming more sophisticated and are thus demanding new flavours of concentrates. Quencher and Savannah juice concentrates are the leading brands in the category, with their respective manufacturers, Excel Chemicals and Jetlak ...

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Strategy Briefing

Strategy Briefing

Growth Opportunities in Soft Drinks: Southeast Asia

Mar 2018

In 2017 soft drinks players in Southeast Asia observed volume decline attributed to weak consumer sentiment and growing health consciousness. Besides exploring the performance of key soft drinks categories, this spotlight briefing examines the launch...

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Country Report

Country Report

Concentrates in Bolivia

Mar 2018

Many low-income Bolivian families consume powder concentrates every day at lunch time, mainly because they are cheaper than other soft drinks. The most popular brands are those which offer a high dilution ratio. Rising demand for convenience is also ...

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Country Report

Country Report

Concentrates in Dominican Republic

Mar 2018

Powder concentrates are consumed on a much wider scale by Dominican consumers than their liquid counterparts. This is due to wide price differential between the two formats, as liquid concentrates are more expensive, given their higher fruit content ...

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Country Report

Country Report

Concentrates in Guatemala

Mar 2018

Both liquid and powder concentrates have a strong penetration in Guatemala and are considered mature categories. Innovation usually consists of new flavours, whereby brands such as Yus launch different flavours, such as white grape and aloe. However,...

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Country Report

Country Report

Concentrates in Costa Rica

Mar 2018

Demand for concentrates continues to be threatened by the rising availability of more affordable ready-to-drink proposals, such as juice drinks, carbonates and RTD tea. Therefore, the most relevant competitive advantage of these products remains ...

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Country Report

Country Report

Concentrates in Poland

Mar 2018

The connection between water and concentrates plays a significant role in Poland. Liquid concentrates are still popular amongst Poles, due to consumers’ high level of trust in this category, similar to bottled water. Poles have good experiences with ...

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Strategy Briefing

Strategy Briefing

Soft Drinks in Latin America Enter a New Era

Mar 2018

The soft drinks market in Latin America is undergoing a major shift. Changing market conditions are damaging the growth prospects of sugary beverages, especially carbonates, which have long been the focus of the category in the region. Meanwhile, ...

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Country Report

Country Report

Concentrates in India

Mar 2018

Changing preferences of consumers towards natural, unprocessed and on-the-go beverages led to a slowdown in concentrates in India in 2017. Concentrates are usually used as liquid enhancers, but with the soft drinks market being flooded with products ...

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Country Report

Country Report

Concentrates in Uruguay

Mar 2018

With the economic situation changing in Uruguay, consumers are beginning to turn to cheaper options in some categories. Powder concentrates is one of the lowest-cost options among soft drinks products when calculated in RTD terms, and for that reason...

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Country Report

Country Report

Concentrates in Venezuela

Mar 2018

Concentrates’ volume sales continue to be adversely affected by a limited product offering, which is the result of the continuously increasing cost of foreign currency for the importation of inputs and packaging materials affecting domestic and ...

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Country Report

Country Report

Concentrates in Lithuania

Mar 2018

Concentrates stagnated in off-trade volume terms in 2017. The category has been abandoned by the key players in the country. Manufacturers do not invest in supporting these products, as this is a niche category which does not show signs of ...

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Country Report

Country Report

Concentrates in Bulgaria

Mar 2018

Liquid concentrates have struggled to grow, having a diminishing role as an outdated beverage. They were either too expensive and therefore substituted with homemade fruit syrups or juice; or too cheap for consumers to believe in their quality and ...

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