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Country Report

Confectionery in Bosnia-Herzegovina

| Pages: 54

Price: US$1,900

About this Report

Executive Summary

Chocolate Confectionery

TRENDS

  • In 2012 chocolate confectionery in Bosnia-Herzegovina is expected to increase by 4% in current value terms, whilst declining by 2% in retail volume terms. Relative to the performance recorded during the review period (current value CAGR of 2%, negative volume CAGR of 5%), the 2012 performance is within the expected range. Volume sales are expected to continue to decline, as the effects of the recession extended well into 2012.

COMPETITIVE LANDSCAPE

  • Kras Trgovina, Kraft Foods and DK Trade are expected to lead chocolate confectionery in Bosnia-Herzegovina in 2012, with respective value shares of 19%, 15% and 12%. These companies are traditionally at the top of the chocolate confectionery rankings in the country. Their brand names are the strongest (most recognised by consumers), whilst their product availability and range are the widest.

PROSPECTS

  • Relative to the review period performance (negative volume CAGR of 5%), chocolate confectionery in Bosnia-Herzegovina is expected to see a better performance over the forecast period, with a volume CAGR of 2%. Sales contracted during the review period due to the recession and price volatility. As consumers’ disposable incomes recover over the forecast period, they are expected to return to chocolate confectionery, especially considering the rapidly growing pace of innovation.

Gum

TRENDS

  • Relative to the performance recorded during the review period (negative current value CAGR of 1%, negative volume CAGR of 4%), the performance of gum in Bosnia-Herzegovina in 2012 is not expected to be much different. Both volume and value sales are expected to continue declining, as innovation and versatility in other confectionery categories (chocolate and sugar confectionery) continued to divert consumers’ attention from gum.

COMPETITIVE LANDSCAPE

  • Wrigley, Žito-Intes and Perfetti Van Melle Group are expected to lead gum in Bosnia-Herzegovina in 2012, with respective value shares of 67%, 7% and 7%. Wrigley continues to dominate gum, managing to achieve nearly 100% market coverage – its products are available in almost 100% of grocery retailers.

PROSPECTS

  • Relative to the review period performance in volume terms (negative volume CAGR of 4%), gum in Bosnia-Herzegovina is expected to see a better performance over the forecast period, with a volume CAGR of 1%. Sales contracted during the review period due to a lack of product innovation and growing competition from sugar confectionery categories, such as mints. Over the forecast period gum is expected to return to growth, as manufacturers focus their efforts on specific consumer segments (such as children, teens and young adults), and develop and position their products accordingly.

Sugar Confectionery

TRENDS

  • Relative to the performance recorded during the review period (current value CAGR of 2%, negative volume CAGR of 2%), the performance of sugar confectionery in 2012 is expected to improve. Both value and volume growth are expected to remain positive, as sugar confectionery continued to benefit from its image as the cheapest type of confectionery, attracting interest from increasingly price-driven consumers in Bosnia-Herzegovina.

COMPETITIVE LANDSCAPE

  • Kras Trgovina, Perfetti Van Melle Group and Sánchez Cano are expected to lead sugar confectionery in Bosnia-Herzegovina in 2012, with respective value shares of 19%, 12% and 8%. Kras Trgovina has a long tradition in the country, dating back several decades. It markets several sugar confectionery brands which have been popular for generations, such as Ki-Ki and Bronhi. During the last few years Kras also invested in updating its traditional brands, improving their design and widening the range of formats.

PROSPECTS

  • Relative to the review period performance in volume terms (negative volume CAGR of 2%), sugar confectionery in Bosnia-Herzegovina is expected to see a better performance over the forecast period, with a volume CAGR of 2%. The category contracted during the review period due to a lack of product innovation in the largest categories, such as boiled sweets. Still, a solid performance was recorded in smaller, less mature categories, such as medicated confectionery and mints, which will continue to drive growth in sugar confectionery over the forecast period.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Confectionery industry in Bosnia-Herzegovina with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Confectionery industry in Bosnia-Herzegovina, our research will save you time and money while empowering you to make informed, profitable decisions.

The Confectionery in Bosnia-Herzegovina market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Confectionery in Bosnia-Herzegovina?
  • What are the major brands in Bosnia-Herzegovina?
  • With economic recovery far from guaranteed, are consumers cutting back on impulse and indulgence food items like confectionery?
  • How are manufacturers addressing consumer concerns over health and obesity?
  • What does the future hold for ethically sourced products?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

Table of Contents

Confectionery in Bosnia-Herzegovina - Category Analysis

CHOCOLATE CONFECTIONERY

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 1 Sales of Chocolate Confectionery by Category: Volume 2007-2012
  • Table 2 Sales of Chocolate Confectionery by Category: Value 2007-2012
  • Table 3 Sales of Chocolate Confectionery by Category: % Volume Growth 2007-2012
  • Table 4 Sales of Chocolate Confectionery by Category: % Value Growth 2007-2012
  • Table 5 Chocolate Tablets by Type: % Value Breakdown 2007-2012
  • Table 6 Chocolate Confectionery Company Shares 2008-2012
  • Table 7 Chocolate Confectionery Brand Shares 2009-2012
  • Table 8 Sales of Chocolate Confectionery by Distribution Format: % Analysis 2007-2012
  • Table 9 Forecast Sales of Chocolate Confectionery by Category: Volume 2012-2017
  • Table 10 Forecast Sales of Chocolate Confectionery by Category: Value 2012-2017
  • Table 11 Forecast Sales of Chocolate Confectionery by Category: % Volume Growth 2012-2017
  • Table 12 Forecast Sales of Chocolate Confectionery by Category: % Value Growth 2012-2017

SUGAR CONFECTIONERY

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 13 Sales of Sugar Confectionery by Category: Volume 2007-2012
  • Table 14 Sales of Sugar Confectionery by Category: Value 2007-2012
  • Table 15 Sales of Sugar Confectionery by Category: % Volume Growth 2007-2012
  • Table 16 Sales of Sugar Confectionery by Category: % Value Growth 2007-2012
  • Table 17 Pastilles, Gums, Jellies and Chews by Type: % Value Breakdown 2007-2012
  • Table 18 Sugar Confectionery Company Shares 2008-2012
  • Table 19 Sugar Confectionery Brand Shares 2009-2012
  • Table 20 Sales of Sugar Confectionery by Distribution Format: % Analysis 2007-2012
  • Table 21 Forecast Sales of Sugar Confectionery by Category: Volume 2012-2017
  • Table 22 Forecast Sales of Sugar Confectionery by Category: Value 2012-2017
  • Table 23 Forecast Sales of Sugar Confectionery by Category: % Volume Growth 2012-2017
  • Table 24 Forecast Sales of Sugar Confectionery by Category: % Value Growth 2012-2017

GUM

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 25 Sales of Gum by Category: Volume 2007-2012
  • Table 26 Sales of Gum by Category: Value 2007-2012
  • Table 27 Sales of Gum by Category: % Volume Growth 2007-2012
  • Table 28 Sales of Gum by Category: % Value Growth 2007-2012
  • Table 29 Gum Company Shares 2008-2012
  • Table 30 Gum Brand Shares 2009-2012
  • Table 31 Sales of Gum by Distribution Format: % Analysis 2007-2012
  • Table 32 Forecast Sales of Gum by Category: Volume 2012-2017
  • Table 33 Forecast Sales of Gum by Category: Value 2012-2017
  • Table 34 Forecast Sales of Gum by Category: % Volume Growth 2012-2017
  • Table 35 Forecast Sales of Gum by Category: % Value Growth 2012-2017

Packaged Food in Bosnia-Herzegovina - Industry Context

EXECUTIVE SUMMARY

Series of shocks

Price drives value growth

Regional manufacturers are dominant

Market consolidation continues

Product differentiation strategy

FOODSERVICE – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

CATEGORY DATA

  • Table 36 Foodservice Sales of Packaged Food by Category: Volume 2007-2012
  • Table 37 Foodservice Sales of Packaged Food by Category: % Volume Growth 2007-2012
  • Table 38 Forecast Foodservice Sales of Packaged Food by Category: Volume 2012-2017
  • Table 39 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2012-2017

IMPULSE AND INDULGENCE PRODUCTS – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

  • Table 40 Sales of Impulse and Indulgence Products by Category: Volume 2007-2012
  • Table 41 Sales of Impulse and Indulgence Products by Category: Value 2007-2012
  • Table 42 Sales of Impulse and Indulgence Products by Category: % Volume Growth 2007-2012
  • Table 43 Sales of Impulse and Indulgence Products by Category: % Value Growth 2007-2012
  • Table 44 Company Shares of Impulse and Indulgence Products 2008-2012
  • Table 45 Brand Shares of Impulse and Indulgence Products 2009-2012
  • Table 46 Forecast Sales of Impulse and Indulgence Products by Category: Volume 2012-2017
  • Table 47 Forecast Sales of Impulse and Indulgence Products by Category: Value 2012-2017
  • Table 48 Forecast Sales of Impulse and Indulgence Products by Category: % Volume Growth 2012-2017
  • Table 49 Forecast Sales of Impulse and Indulgence Products by Category: % Value Growth 2012-2017

MEAL SOLUTIONS – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

CATEGORY DATA

  • Table 50 Sales of Meal Solutions by Category: Volume 2007-2012
  • Table 51 Sales of Meal Solutions by Category: Value 2007-2012
  • Table 52 Sales of Meal Solutions by Category: % Volume Growth 2007-2012
  • Table 53 Sales of Meal Solutions by Category: % Value Growth 2007-2012
  • Table 54 Company Shares of Meal Solutions 2008-2012
  • Table 55 Brand Shares of Meal Solutions 2009-2012
  • Table 56 Forecast Sales of Meal Solutions by Category: Volume 2012-2017
  • Table 57 Forecast Sales of Meal Solutions by Category: Value 2012-2017
  • Table 58 Forecast Sales of Meal Solutions by Category: % Volume Growth 2012-2017
  • Table 59 Forecast Sales of Meal Solutions by Category: % Value Growth 2012-2017

NUTRITION/STAPLES – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

CATEGORY DATA

  • Table 60 Sales of Nutrition/Staples by Category: Volume 2007-2012
  • Table 61 Sales of Nutrition/Staples by Category: Value 2007-2012
  • Table 62 Sales of Nutrition/Staples by Category: % Volume Growth 2007-2012
  • Table 63 Sales of Nutrition/Staples by Category: % Value Growth 2007-2012
  • Table 64 Company Shares of Nutrition/Staples 2008-2012
  • Table 65 Brand Shares of Nutrition/Staples 2009-2012
  • Table 66 Forecast Sales of Nutrition/Staples by Category: Volume 2012-2017
  • Table 67 Forecast Sales of Nutrition/Staples by Category: Value 2012-2017
  • Table 68 Forecast Sales of Nutrition/Staples by Category: % Volume Growth 2012-2017
  • Table 69 Forecast Sales of Nutrition/Staples by Category: % Value Growth 2012-2017

MARKET DATA

  • Table 70 Sales of Packaged Food by Category: Volume 2007-2012
  • Table 71 Sales of Packaged Food by Category: Value 2007-2012
  • Table 72 Sales of Packaged Food by Category: % Volume Growth 2007-2012
  • Table 73 Sales of Packaged Food by Category: % Value Growth 2007-2012
  • Table 74 GBO Shares of Packaged Food 2008-2012
  • Table 75 NBO Shares of Packaged Food 2008-2012
  • Table 76 NBO Brand Shares of Packaged Food 2009-2012
  • Table 77 Penetration of Private Label by Category 2007-2012
  • Table 78 Sales of Packaged Food by Distribution Format: % Analysis 2007-2012
  • Table 79 Sales of Packaged Food by Category and Distribution Format: % Analysis 2012
  • Table 80 Forecast Sales of Packaged Food by Category: Volume 2012-2017
  • Table 81 Forecast Sales of Packaged Food by Category: Value 2012-2017
  • Table 82 Forecast Sales of Packaged Food by Category: % Volume Growth 2012-2017
  • Table 83 Forecast Sales of Packaged Food by Category: % Value Growth 2012-2017

SOURCES

  • Summary 1 Research Sources

Segmentation

This market research report includes the following:

  • Confectionery
    • Chocolate Confectionery
      • Alfajores
      • Bagged Selflines/Softlines
      • Boxed Assortments
        • Standard Boxed Assortments
        • Twist Wrapped Miniatures
      • Chocolate with Toys
      • Countlines
      • Seasonal Chocolate
      • Tablets
      • Other Chocolate Confectionery
    • Gum
      • Bubble Gum
      • Chewing Gum
        • Sugar Free Gum
        • Sugarised Gum
    • Sugar Confectionery
      • Boiled Sweets
      • Liquorice
      • Lollipops
      • Medicated Confectionery
      • Mints
        • Power Mints
        • Standard Mints
      • Pastilles, Gums, Jellies and Chews
      • Toffees, Caramels and Nougat
      • Other Sugar Confectionery

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market sizes
  • Company shares
  • Brand shares
  • Distribution
  • Analysis by type
  • Pricing
  • Products by ingredient
  • Products by ingredient

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Foodservice volume
  • Foodservice volume % growth
  • Foodservice volume per capita
  • Total volume
  • Total volume % growth
  • Total volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price % growth
  • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail volume (tonnes)
  • Retail volume (tonnes) % growth
  • Retail volume (tonnes) per capita
  • Foodservice volume (tonnes)
  • Foodservice volume (tonnes) % growth
  • Foodservice volume (tonnes) per capita
  • Total volume (tonnes)
  • Total volume (tonnes) % growth
  • Total volume (tonnes) per capita

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