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Country Report

France Flag Confectionery in France

| Pages: 98

Price: US$1,900

About this Report

Executive Summary

Chocolate Confectionery

TRENDS

  • Sales of chocolate confectionery in France gained momentum in 2014, and are expected to increase by 4% in current value terms and by 3% in retail volume terms. This was a more positive performance compared with other packaged food categories, which suffered from the gloomy economic situation in France. Consumer confidence remained low, linked to pressure on employment and purchasing power. As a result, whilst French consumers did cut their spending on non-essential products, the relatively low unit price of chocolate confectionery encouraged them to buy more as a cheap way to indulge.

COMPETITIVE LANDSCAPE

  • Artisanal chocolate represents a significant share of sales of chocolate confectionery in France, with a 17% share of value sales of chocolate confectionery expected to be attributed to artisanal chocolatiers in 2014. On the industrial side, the main player in France in 2014 is expected to remain Ferrero France, with a 19% value share. The company was able to benefit from its presence in the fastest growing categories, such as seasonal chocolate and chocolate with toys. Lindt & Sprüngli is expected to be the second industrial player in 2014, with a 13% value share, with a presence across tablets, seasonal chocolate, standard boxed assortments and bagged selflines/softlines. Nestlé France and Mondelez France compete closely and are each expected to hold an 11% value share in chocolate confectionery in 2014.

PROSPECTS

  • Chocolate confectionery is expected to see a better performance than overall packaged food in the forecast period, with a value CAGR of 3% at constant 2014 prices and a CAGR of 3% in retail volume terms. The maturity of some products, such as countlines and chocolate with toys, will impact the future growth rates. The average unit price is expected to rise during the forecast period, mainly due to the rise of the price of cocoa products on the primary markets, and due to the premiumisation of products

Gum

TRENDS

  • Retail volume growth of gum is expected to remain low in 2014, whilst current value growth is expected to be maintained by unit price increases. Gum suffered from substitution with other confectionery products and changing lifestyles, leading to consumers preferring to brush their teeth to refresh their breath rather than using gum.

COMPETITIVE LANDSCAPE

  • Gum in France is a very concentrated category, with four main players. Cadbury France is expected to lead in 2014 with a 54% value share with the brand Hollywood, followed by Wrigley France with Freedent. The positioning of these two players on the oral health benefits of gum, along with a fresh and fun taste, helped them to remain the leaders in the market.

PROSPECTS

  • Gum is expected to recover in the forecast period, increasing by a value CAGR of 2%, and by a volume CAGR of 1%. Sugar-free gum and health and wellness gum offer positive prospects, which will be able to drive growth in this category in value terms. The per capita consumption in volume terms is expected to remain quite stable, and volume growth will essentially be driven by the increase in the population in France. Meanwhile, prices are expected to continue to rise in the forecast period, as a way to offset the loss in volume terms during the review period, and the stagnant per capita consumption expected until 2019.

Sugar Confectionery

TRENDS

  • Seasonal sales continued to be the main growth driver in sugar confectionery in 2014, with strong promotional offers expected to drive growth in volume terms, but to negatively impact value sales. Portion control, with smaller pack sizes, was also a trend in sugar confectionery, allowing consumers to control both their spending and their calorie intake at the same time.

COMPETITIVE LANDSCAPE

  • Haribo-Ricqlès-Zan is expected to continue to lead sugar confectionery in 2014, with a 13% value share, followed by Cadbury France with a 12% share, in a fragmented category. Historical local players are still present in the market, and artisanal producers are expected to account for a 7% share of value sales in 2014. The leading companies combine innovation with frequent discounts and promotional campaigns to sustain their positions. The leader Haribo-Ricqlès-Zan leverages its strong brands Haribo, Dragibus and Chamallow, which are well-established in the minds of parents, as well as children. It also practices a policy of “everyday low prices” for its products, which positions them as highly affordable to French consumers.

PROSPECTS

  • The performance of sugar confectionery is expected to slow down over the forecast period, with a negligible value CAGR at constant 2014 prices and a 1% volume CAGR over this period. Discount offers and competition from other categories are very likely to hinder its performance. Besides, two key customer bases – children and teenagers – are expected to remain at a stable population over the forecast period, thanks to the baby boom of previous years.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Confectionery industry in France with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Confectionery industry in France, our research will save you time and money while empowering you to make informed, profitable decisions.

The Confectionery in France market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Confectionery in France?
  • What are the major brands in France?
  • With economic recovery far from guaranteed, are consumers cutting back on impulse and indulgence food items like confectionery?
  • How are manufacturers addressing consumer concerns over health and obesity?
  • What does the future hold for ethically sourced products?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

Table of Contents

Confectionery in France - Category Analysis

CHOCOLATE CONFECTIONERY

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 1 Sales of Chocolate Confectionery by Category: Volume 2009-2014
  • Table 2 Sales of Chocolate Confectionery by Category: Value 2009-2014
  • Table 3 Sales of Chocolate Confectionery by Category: % Volume Growth 2009-2014
  • Table 4 Sales of Chocolate Confectionery by Category: % Value Growth 2009-2014
  • Table 5 Sales of Chocolate Tablets by Type: % Value Breakdown 2009-2014
  • Table 6 NBO Company Shares of Chocolate Confectionery: % Value 2010-2014
  • Table 7 LBN Brand Shares of Chocolate Confectionery: % Value 2011-2014
  • Table 8 Distribution of Chocolate Confectionery by Format: % Value 2009-2014
  • Table 9 Forecast Sales of Chocolate Confectionery by Category: Volume 2014-2019
  • Table 10 Forecast Sales of Chocolate Confectionery by Category: Value 2014-2019
  • Table 11 Forecast Sales of Chocolate Confectionery by Category: % Volume Growth 2014-2019
  • Table 12 Forecast Sales of Chocolate Confectionery by Category: % Value Growth 2014-2019
  • Summary 1 Other Chocolate Confectionery: Product Types

GUM

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 13 Sales of Gum by Category: Volume 2009-2014
  • Table 14 Sales of Gum by Category: Value 2009-2014
  • Table 15 Sales of Gum by Category: % Volume Growth 2009-2014
  • Table 16 Sales of Gum by Category: % Value Growth 2009-2014
  • Table 17 Sales of Gum by Flavour: Rankings 2009-2014
  • Table 18 NBO Company Shares of Gum: % Value 2010-2014
  • Table 19 LBN Brand Shares of Gum: % Value 2011-2014
  • Table 20 Distribution of Gum by Format: % Value 2009-2014
  • Table 21 Forecast Sales of Gum by Category: Volume 2014-2019
  • Table 22 Forecast Sales of Gum by Category: Value 2014-2019
  • Table 23 Forecast Sales of Gum by Category: % Volume Growth 2014-2019
  • Table 24 Forecast Sales of Gum by Category: % Value Growth 2014-2019

SUGAR CONFECTIONERY

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 25 Sales of Sugar Confectionery by Category: Volume 2009-2014
  • Table 26 Sales of Sugar Confectionery by Category: Value 2009-2014
  • Table 27 Sales of Sugar Confectionery by Category: % Volume Growth 2009-2014
  • Table 28 Sales of Sugar Confectionery by Category: % Value Growth 2009-2014
  • Table 29 Sales of Pastilles, Gums, Jellies and Chews by Type: % Value Breakdown 2009-2014
  • Table 30 NBO Company Shares of Sugar Confectionery: % Value 2010-2014
  • Table 31 LBN Brand Shares of Sugar Confectionery: % Value 2011-2014
  • Table 32 Distribution of Sugar Confectionery by Format: % Value 2009-2014
  • Table 33 Forecast Sales of Sugar Confectionery by Category: Volume 2014-2019
  • Table 34 Forecast Sales of Sugar Confectionery by Category: Value 2014-2019
  • Table 35 Forecast Sales of Sugar Confectionery by Category: % Volume Growth 2014-2019
  • Table 36 Forecast Sales of Sugar Confectionery by Category: % Value Growth 2014-2019
  • Summary 2 Other Sugar Confectionery: Product Types

Confectionery in France - Company Profiles

Galec - Centre Distributeur Edouard Leclerc in Packaged Food (France)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 3 Galec – Centre Distributeur Edouard Leclerc: Key Facts
  • Summary 4 Galec – Centre Distributeur Edouard Leclerc: Operational Indicators

COMPANY BACKGROUND

INTERNET STRATEGY

  • Summary 5 Galec – Centre Distributeur Edouard Leclerc: Share of Sales Generated by internet Retailing

PRIVATE LABEL

  • Summary 6 Galec – Centre Distributeur Edouard Leclerc: Private Label Portfolio

COMPETITIVE POSITIONING

  • Summary 7 Galec – Centre Distributeur Edouard Leclerc: Competitive Position 2014

Mondelez France SAS in Packaged Food (France)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 8 Mondelez France SAS: Key Facts
  • Summary 9 Mondelez France SAS*: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

  • Summary 10 Mondelez France SAS: Production Statistics 2014

COMPETITIVE POSITIONING

  • Summary 11 Mondelez France SAS: Competitive Position 2014

Nestlé France SA in Packaged Food (France)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 12 Nestlé France SA: Key Facts
  • Summary 13 Nestlé France SA: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 14 Nestlé France SA: Competitive Position 2014

Packaged Food in France - Industry Context

EXECUTIVE SUMMARY

Life is not so bad for packaged food

The French continue to indulge themselves, but at home

France’s leading packaged food brands rather pleased with themselves

Supermarkets, hypermarkets fare better than discounters as internet retailing wins

Packaged food set to be relatively secure despite the unfavourable economic outlook

KEY TRENDS AND DEVELOPMENTS

Packaged food industry outperforms the overall French economy

The French want more stringent food safety standards but refuse to be patronised

What about staying at home tonight?

More favourable environment for ‘A brands’

FOODSERVICE – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends – sales to foodservice

Trends –foodservice

Prospects

Category Data

  • Table 37 Foodservice Sales of Packaged Food by Category: Volume 2009-2014
  • Table 38 Foodservice Sales of Packaged Food by Category: % Volume Growth 2009-2014
  • Table 39 Forecast Foodservice Sales of Packaged Food by Category: Volume 2014-2019
  • Table 40 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2014-2019

IMPULSE AND INGULGENCE PRODUCTS – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 41 Sales of Impulse and Indulgence Products by Category: Volume 2009-2014
  • Table 42 Sales of Impulse and Indulgence Products by Category: Value 2009-2014
  • Table 43 Sales of Impulse and Indulgence Products by Category: % Volume Growth 2009-2014
  • Table 44 Sales of Impulse and Indulgence Products by Category: % Value Growth 2009-2014
  • Table 45 NBO Company Shares of Impulse and Indulgence Products: % Value 2010-2014
  • Table 46 LBN Brand Shares of Impulse and Indulgence Products: % Value 2011-2014
  • Table 47 Forecast Sales of Impulse and Indulgence Products by Category: Volume 2014-2019
  • Table 48 Forecast Sales of Impulse and Indulgence Products by Category: Value 2014-2019
  • Table 49 Forecast Sales of Impulse and Indulgence Products by Category: % Volume Growth 2014-2019
  • Table 50 Forecast Sales of Impulse and Indulgence Products by Category: % Value Growth 2014-2019

MEAL SOLUTIONS – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 51 Sales of Meal Solutions by Category: Volume 2009-2014
  • Table 52 Sales of Meal Solutions by Category: Value 2009-2014
  • Table 53 Sales of Meal Solutions by Category: % Volume Growth 2009-2014
  • Table 54 Sales of Meal Solutions by Category: % Value Growth 2009-2014
  • Table 55 NBO Company Shares of Meal Solutions: % Value 2010-2014
  • Table 56 LBN Brand Shares of Meal Solutions: % Value 2011-2014
  • Table 57 Forecast Sales of Meal Solutions by Category: Volume 2014-2019
  • Table 58 Forecast Sales of Meal Solutions by Category: Value 2014-2019
  • Table 59 Forecast Sales of Meal Solutions by Category: % Volume Growth 2014-2019
  • Table 60 Forecast Sales of Meal Solutions by Category: % Value Growth 2014-2019

NUTRITION/STAPLES – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 61 Sales of Nutrition/Staples by Category: Volume 2009-2014
  • Table 62 Sales of Nutrition/Staples by Category: Value 2009-2014
  • Table 63 Sales of Nutrition/Staples by Category: % Volume Growth 2009-2014
  • Table 64 Sales of Nutrition/Staples by Category: % Value Growth 2009-2014
  • Table 65 NBO Company Shares of Nutrition/Staples: % Value 2010-2014
  • Table 66 LBN Brand Shares of Nutrition/Staples: % Value 2011-2014
  • Table 67 Forecast Sales of Nutrition/Staples by Category: Volume 2014-2019
  • Table 68 Forecast Sales of Nutrition/Staples by Category: Value 2014-2019
  • Table 69 Forecast Sales of Nutrition/Staples by Category: % Volume Growth 2014-2019
  • Table 70 Forecast Sales of Nutrition/Staples by Category: % Value Growth 2014-2019

MARKET DATA

  • Table 71 Sales of Packaged Food by Category: Volume 2009-2014
  • Table 72 Sales of Packaged Food by Category: Value 2009-2014
  • Table 73 Sales of Packaged Food by Category: % Volume Growth 2009-2014
  • Table 74 Sales of Packaged Food by Category: % Value Growth 2009-2014
  • Table 75 GBO Company Shares of Packaged Food: % Value 2010-2014
  • Table 76 NBO Company Shares of Packaged Food: % Value 2010-2014
  • Table 77 LBN Brand Shares of Packaged Food: % Value 2011-2014
  • Table 78 Penetration of Private Label by Category: % Value 2009-2014
  • Table 79 Distribution of Packaged Food by Format: % Value 2009-2014
  • Table 80 Distribution of Packaged Food by Format and Category: % Value 2014
  • Table 81 Forecast Sales of Packaged Food by Category: Volume 2014-2019
  • Table 82 Forecast Sales of Packaged Food by Category: Value 2014-2019
  • Table 83 Forecast Sales of Packaged Food by Category: % Volume Growth 2014-2019
  • Table 84 Forecast Sales of Packaged Food by Category: % Value Growth 2014-2019

SOURCES

  • Summary 15 Research Sources

Segmentation

This market research report includes the following:

  • Packaged Food
    • Confectionery
      • Chocolate Confectionery
        • Bagged Selflines/Softlines
        • Boxed Assortments
          • Standard Boxed Assortments
          • Twist Wrapped Miniatures
        • Chocolate with Toys
        • Countlines
        • Seasonal Chocolate
        • Tablets
        • Other Chocolate Confectionery
      • Gum
        • Bubble Gum
        • Chewing Gum
          • Sugar Free Gum
          • Sugarised Gum
      • Sugar Confectionery
        • Boiled Sweets
        • Liquorice
        • Lollipops
        • Medicated Confectionery
        • Mints
          • Power Mints
          • Standard Mints
        • Pastilles, Gums, Jellies and Chews
        • Toffees, Caramels and Nougat
        • Other Sugar Confectionery

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Distribution
  • Pricing
  • Analysis by Flavour
  • Analysis by Type
  • Products by Ingredient

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Foodservice volume
  • Foodservice volume % growth
  • Foodservice volume per capita
  • Total volume
  • Total volume % growth
  • Total volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price % growth
  • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail volume (tonnes)
  • Retail volume (tonnes) % growth
  • Retail volume (tonnes) per capita
  • Foodservice volume (tonnes)
  • Foodservice volume (tonnes) % growth
  • Foodservice volume (tonnes) per capita
  • Total volume (tonnes)
  • Total volume (tonnes) % growth
  • Total volume (tonnes) per capita

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