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Country Report

Uruguay Flag Confectionery in Uruguay

| Pages: 65

Price: US$2,100

About this Report

Executive Summary

Chocolate Confectionery

TRENDS

  • Though per capita consumption of chocolate confectionery is relatively low in Uruguay, especially when compared with Western Europe and North America, it is well above the average for the region. The two largest categories of chocolate confectionery, tablets and countlines, are showing signs of maturity while boxed assortments and seasonal chocolate have reached a plateau. Overall retail volume growth of chocolate confectionery is showing a declining trend that it is foreseen will be accentuated during the forecast period.

COMPETITIVE LANDSCAPE

  • Sebamar SA, with its Brazilian Garoto brand products, continued to lead chocolate confectionery value sales in 2013 and is expected to do so in 2014, with value shares of 28% and 22%, respectively. Van Dam SA (Arcor) is expected to rank second, closing in on the leading player with a 22% value share in 2014. Plucky SA, one of the Grupo Bimbo SAB de CV companies, is expected to rank third in 2014 with an 11% value share while CAS Uruguay SA (Mondelez International Inc) with Cadbury and Mantecol brands is expected to climb back to fourth place with 10% of chocolate confectionery value sales.

PROSPECTS

  • Chocolate confectionery retail volume sales are seeing dwindling growth rates as the larger categories are approaching maturity and others such as boxed assortments and seasonal chocolate have reached a plateau. This trend has become quite strong despite the good economic conditions prevailing in the country which have allowed consumers to see increasing amounts of disposable income but which is not being used to purchase larger volumes of chocolate confectionery. It is expected that the trend will become even more evident during the forecast period as economic growth is not expected to be as fast as in the review period.

Gum

TRENDS

  • Companies, despite their efforts, have been unable to stop overall volume sales of gum declining. Advertising, launches of new flavours and pricing policies have failed to entice consumers to buy more gum or to increase the customer base. After four less successful years, bubble gum brands are expected to be relatively successful in boosting volume sales in 2014, although a fall in 2014 imports would seem to indicate that the reversal of the trend is far from being firm.

COMPETITIVE LANDSCAPE

  • CAS Uruguay SA continues to be the leading player in gum with a retail value share of 71% in 2013 and an anticipated 70% in 2014. The company, part of the Mondelez International Inc group, maintained its gum value share above 70% over the entire review period as it had leading positions in all three categories of gum: with Bubbaloo in bubble gum, Beldent in sugar free gum and Adams in sugarised gum. Van Dam SA is expected to remain in second place with sales of Top Line gum netting it a 19% retail value share in 2014. Durulte SA with Wrigley’s gum is set to continue a distant third with a 2% retail value share of gum in 2014.

PROSPECTS

  • Gum is expected to see marginal CAGR decline in both volume sales and value sales at constant 2014 prices over the forecast period, despite the previous edition’s forecast being slightly positive. It is expected that all categories of gum will post negative volume CAGRs although sugar free gum is expected to post positive volume growth rates towards the end of the forecast period as young generations switch from bubble gum to this healthier option.

Sugar Confectionery

TRENDS

  • The trend seen in most packaged food categories, with many consumers switching to sugar-free options, is also present, even if moderate, in sugar confectionery in Uruguay. Though still much smaller in size than their sugarised counterparts and without options in lollipops and the large pastilles, gums, jellies and chews category, sugar-free options post better retail volume growth rates in 2014 than sugarised ones.

COMPETITIVE LANDSCAPE

  • Van Dam SA, selling a complete line of Arcor sugar confectionery products, remained the leader as regards value sales in 2013 with a value share of 29%, and is expected to continue to do so in 2014 with 30%. Several players with value shares between 4% and 9% struggle to secure the second position, and in 2014 it is expected to be in the hands of Sebamar SA with a 9% value share. Van Dam SA has the widest portfolio of sugar confectionery and its products, with few exceptions, are conveniently priced which assures a steady flow of volume sales.

PROSPECTS

  • The trend of switching to sugar-free sugar confectionery in Uruguay is foreseen to become stronger during the forecast period. Companies are expected to seek expansion of sales by taking advantage of this trend and widening their sugar-free portfolios while at the same time pushing unit price increases at a faster pace than in the corresponding sugarised products, thus resulting in better CAGRs, both in retail volume and retail value (constant 2014 prices) terms.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Confectionery industry in Uruguay with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Confectionery industry in Uruguay, our research will save you time and money while empowering you to make informed, profitable decisions.

The Confectionery in Uruguay market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Confectionery in Uruguay?
  • What are the major brands in Uruguay?
  • With economic recovery far from guaranteed, are consumers cutting back on impulse and indulgence food items like confectionery?
  • How are manufacturers addressing consumer concerns over health and obesity?
  • What does the future hold for ethically sourced products?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

Table of Contents

Confectionery in Uruguay - Category Analysis

CHOCOLATE CONFECTIONERY

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 1 Sales of Chocolate Confectionery by Category: Volume 2009-2014
  • Table 2 Sales of Chocolate Confectionery by Category: Value 2009-2014
  • Table 3 Sales of Chocolate Confectionery by Category: % Volume Growth 2009-2014
  • Table 4 Sales of Chocolate Confectionery by Category: % Value Growth 2009-2014
  • Table 5 Sales of Chocolate Tablets by Type: % Value Breakdown 2009-2014
  • Table 6 NBO Company Shares of Chocolate Confectionery: % Value 2010-2014
  • Table 7 LBN Brand Shares of Chocolate Confectionery: % Value 2011-2014
  • Table 8 Distribution of Chocolate Confectionery by Format: % Value 2009-2014
  • Table 9 Forecast Sales of Chocolate Confectionery by Category: Volume 2014-2019
  • Table 10 Forecast Sales of Chocolate Confectionery by Category: Value 2014-2019
  • Table 11 Forecast Sales of Chocolate Confectionery by Category: % Volume Growth 2014-2019
  • Table 12 Forecast Sales of Chocolate Confectionery by Category: % Value Growth 2014-2019
  • Summary 1 Other Chocolate Confectionery: Product Types 2014

SUGAR CONFECTIONERY

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 13 Sales of Sugar Confectionery by Category: Volume 2009-2014
  • Table 14 Sales of Sugar Confectionery by Category: Value 2009-2014
  • Table 15 Sales of Sugar Confectionery by Category: % Volume Growth 2009-2014
  • Table 16 Sales of Sugar Confectionery by Category: % Value Growth 2009-2014
  • Table 17 Sales of Pastilles, Gums, Jellies and Chews by Type: % Value Breakdown 2009-2014
  • Table 18 NBO Company Shares of Sugar Confectionery: % Value 2010-2014
  • Table 19 LBN Brand Shares of Sugar Confectionery: % Value 2011-2014
  • Table 20 Distribution of Sugar Confectionery by Format: % Value 2009-2014
  • Table 21 Forecast Sales of Sugar Confectionery by Category: Volume 2014-2019
  • Table 22 Forecast Sales of Sugar Confectionery by Category: Value 2014-2019
  • Table 23 Forecast Sales of Sugar Confectionery by Category: % Volume Growth 2014-2019
  • Table 24 Forecast Sales of Sugar Confectionery by Category: % Value Growth 2014-2019
  • Summary 2 Other Sugar Confectionery: Product Types 2014

GUM

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 25 Sales of Gum by Category: Volume 2009-2014
  • Table 26 Sales of Gum by Category: Value 2009-2014
  • Table 27 Sales of Gum by Category: % Volume Growth 2009-2014
  • Table 28 Sales of Gum by Category: % Value Growth 2009-2014
  • Table 29 NBO Company Shares of Gum: % Value 2010-2014
  • Table 30 LBN Brand Shares of Gum: % Value 2011-2014
  • Table 31 Distribution of Gum by Format: % Value 2009-2014
  • Table 32 Forecast Sales of Gum by Category: Volume 2014-2019
  • Table 33 Forecast Sales of Gum by Category: Value 2014-2019
  • Table 34 Forecast Sales of Gum by Category: % Volume Growth 2014-2019
  • Table 35 Forecast Sales of Gum by Category: % Value Growth 2014-2019

Confectionery in Uruguay - Company Profiles

Leopoldo Gross & Asoc SA in Packaged Food (Uruguay)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 3 Leopoldo Gross & Asoc SA: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 4 Leopoldo Gross & Asoc SA: Competitive Position 2014

Packaged Food in Uruguay - Industry Context

EXECUTIVE SUMMARY

Nutrition/staples continues determining overall performance

The impact of high per capita consumption and falling prices

Cooperativa Nacional de Productores de Leche, unchallenged, maintains the lead in retail value sales

No changes in distribution

Packaged food value sales to slow down

FOODSERVICE – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive landscape

Prospects

Category data

  • Table 36 Foodservice Sales of Packaged Food by Category: Volume 2009-2014
  • Table 37 Foodservice Sales of Packaged Food by Category: % Volume Growth 2009-2014
  • Table 38 Forecast Foodservice Sales of Packaged Food by Category: Volume 2014-2019
  • Table 39 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2014-2019

IMPULSE AND INDULGENCE PRODUCTS – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive landscape

Prospects

Category data

  • Table 40 Sales of Impulse and Indulgence Products by Category: Volume 2009-2014
  • Table 41 Sales of Impulse and Indulgence Products by Category: Value 2009-2014
  • Table 42 Sales of Impulse and Indulgence Products by Category: % Volume Growth 2009-2014
  • Table 43 Sales of Impulse and Indulgence Products by Category: % Value Growth 2009-2014
  • Table 44 NBO Company Shares of Impulse and Indulgence Products: % Value 2010-2014
  • Table 45 LBN Brand Shares of Impulse and Indulgence Products: % Value 2011-2014
  • Table 46 Forecast Sales of Impulse and Indulgence Products by Category: Volume 2014-2019
  • Table 47 Forecast Sales of Impulse and Indulgence Products by Category: Value 2014-2019
  • Table 48 Forecast Sales of Impulse and Indulgence Products by Category: % Volume Growth 2014-2019
  • Table 49 Forecast Sales of Impulse and Indulgence Products by Category: % Value Growth 2014-2019

MEAL SOLUTIONS – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive landscape

Prospects

Category data

  • Table 50 Sales of Meal Solutions by Category: Volume 2009-2014
  • Table 51 Sales of Meal Solutions by Category: Value 2009-2014
  • Table 52 Sales of Meal Solutions by Category: % Volume Growth 2009-2014
  • Table 53 Sales of Meal Solutions by Category: % Value Growth 2009-2014
  • Table 54 NBO Company Shares of Meal Solutions: % Value 2010-2014
  • Table 55 LBN Brand Shares of Meal Solutions: % Value 2011-2014
  • Table 56 Forecast Sales of Meal Solutions by Category: Volume 2014-2019
  • Table 57 Forecast Sales of Meal Solutions by Category: Value 2014-2019
  • Table 58 Forecast Sales of Meal Solutions by Category: % Volume Growth 2014-2019
  • Table 59 Forecast Sales of Meal Solutions by Category: % Value Growth 2014-2019

NUTRITION/STAPLES – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive landscape

Prospects

Category data

  • Table 60 Sales of Nutrition/Staples by Category: Volume 2009-2014
  • Table 61 Sales of Nutrition/Staples by Category: Value 2009-2014
  • Table 62 Sales of Nutrition/Staples by Category: % Volume Growth 2009-2014
  • Table 63 Sales of Nutrition/Staples by Category: % Value Growth 2009-2014
  • Table 64 NBO Company Shares of Nutrition/Staples: % Value 2010-2014
  • Table 65 LBN Brand Shares of Nutrition/Staples: % Value 2011-2014
  • Table 66 Forecast Sales of Nutrition/Staples by Category: Volume 2014-2019
  • Table 67 Forecast Sales of Nutrition/Staples by Category: Value 2014-2019
  • Table 68 Forecast Sales of Nutrition/Staples by Category: % Volume Growth 2014-2019
  • Table 69 Forecast Sales of Nutrition/Staples by Category: % Value Growth 2014-2019

MARKET DATA

  • Table 70 Sales of Packaged Food by Category: Volume 2009-2014
  • Table 71 Sales of Packaged Food by Category: Value 2009-2014
  • Table 72 Sales of Packaged Food by Category: % Volume Growth 2009-2014
  • Table 73 Sales of Packaged Food by Category: % Value Growth 2009-2014
  • Table 74 GBO Company Shares of Packaged Food: % Value 2010-2014
  • Table 75 NBO Company Shares of Packaged Food: % Value 2010-2014
  • Table 76 LBN Brand Shares of Packaged Food: % Value 2011-2014
  • Table 77 Penetration of Private Label by Category: % Value 2009-2014
  • Table 78 Distribution of Packaged Food by Format: % Value 2009-2014
  • Table 79 Distribution of Packaged Food by Format and Category: % Value 2014
  • Table 80 Forecast Sales of Packaged Food by Category: Volume 2014-2019
  • Table 81 Forecast Sales of Packaged Food by Category: Value 2014-2019
  • Table 82 Forecast Sales of Packaged Food by Category: % Volume Growth 2014-2019
  • Table 83 Forecast Sales of Packaged Food by Category: % Value Growth 2014-2019

DEFINITIONS

SOURCES

  • Summary 5 Research Sources

Segmentation

This market research report includes the following:

  • Packaged Food
    • Confectionery
      • Chocolate Confectionery
        • Bagged Selflines/Softlines
        • Boxed Assortments
          • Standard Boxed Assortments
          • Twist Wrapped Miniatures
        • Chocolate with Toys
        • Countlines
        • Seasonal Chocolate
        • Tablets
        • Other Chocolate Confectionery
      • Gum
        • Bubble Gum
        • Chewing Gum
          • Sugar Free Gum
          • Sugarised Gum
      • Sugar Confectionery
        • Boiled Sweets
        • Liquorice
        • Lollipops
        • Medicated Confectionery
        • Mints
          • Power Mints
          • Standard Mints
        • Pastilles, Gums, Jellies and Chews
        • Toffees, Caramels and Nougat
        • Other Sugar Confectionery

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Distribution
  • Pricing
  • Analysis by Type
  • Products by Ingredient

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Foodservice volume
  • Foodservice volume % growth
  • Foodservice volume per capita
  • Total volume
  • Total volume % growth
  • Total volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price % growth
  • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail volume (tonnes)
  • Retail volume (tonnes) % growth
  • Retail volume (tonnes) per capita
  • Foodservice volume (tonnes)
  • Foodservice volume (tonnes) % growth
  • Foodservice volume (tonnes) per capita
  • Total volume (tonnes)
  • Total volume (tonnes) % growth
  • Total volume (tonnes) per capita

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