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Country Report

Uzbekistan Flag Confectionery in Uzbekistan

Price: US$2,100

About this Report

Executive Summary

Chocolate Confectionery

TRENDS

  • Growth in chocolate confectionery retail volume sales in 2015 was down on 2014, and also slower than the CAGR for the entire review period. In contrast, current value sales growth was up on 2014, and slightly faster than the 5-year average. As was the case with many other packaged food categories in Uzbekistan, this mixed performance was mainly the result of steep price hikes that arose from the rapid appreciation of the US dollar against the som, sanctions against Russia and the crisis in Ukraine. The impact of the Ukrainian crisis was felt more keenly in chocolate confectionery than in many other areas of the Uzbekistani packaged food market, as it restricted imports of products manufactured by Roshen Kondyterska Korporatsia. This Ukrainian company had held the leading position in chocolate confectionery in Uzbekistan at the beginning of the review period, but as imports declined so too did its value share in the category, so much so that it had slipped back into third place by 2015.

COMPETITIVE LANDSCAPE

  • Rossiya maintained its narrow lead in chocolate confectionery in 2015, claiming an overall value share of 11% with its Assorti brand. Mars Inc and Roshen Kondyterska Korporatsia shared second place, with each company holding a value share of just under 10%. Both companies maintain broad portfolios and have well developed distribution networks in Uzbekistan. Other prominent competitors in chocolate confectionery in 2015 included Krasny Oktyabr MKF OAO, Nestlé, Fayz Dekor Biznes QK MChJ, Sharf Shirin XF and Zebiniso Ona ChP.

PROSPECTS

  • Growth in chocolate confectionery retail volume sales over the forecast period is expected to be slower than during the review period, as is value sales growth at constant 2015 prices. This is mainly because unfavourable foreign exchange rates and challenging economic conditions will continue to restrict discretionary spending by consumers, though the slowdown will also be partly due to increasing maturity. Nonetheless, favourable demographic factors (a young population and relatively high birth rates) will help to ensure that retail volume and constant value growth rates remain robust overall. The Uzbekistani tradition of buying large quantities of chocolate confectionery products for celebratory occasions like weddings and as seasonal gifts for friends and family will also help to sustain the positive development of the category. Moreover, chocolate confectionery will continue to benefit from the growing participation of domestic manufacturers offering good quality, affordably priced products.

Gum

TRENDS

  • The rapid appreciation of the US dollar against the som caused prices for all kinds of goods to rise sharply in Uzbekistan in 2015. This in turn resulted in a severe shortage of smaller denomination banknotes in the country. Grocery retailers sought to get around this problem by offering gum products in lieu of 100 and 200 som notes when giving change to their customers. This trend, which was observed in all grocery retailers channels, helped to ensure that gum retail volume sales continued to grow despite challenging economic conditions. However, steep price hikes and general economic instability also meant that growth in retail volume sales was down on 2014, and slower than the CAGR for the entire review period. Conversely, price hikes arising from unfavourable foreign exchange rates ensured that growth in gum current value sales was up on both 2014 and the 5-year average.

COMPETITIVE LANDSCAPE

  • Wrigley continued to lead gum in 2015, claiming an overall value share of 31% with a diverse portfolio that includes well established and widely distributed brands Orbit, Airwaves and Hubba Bubba, as well as the recently introduced Five brand. Dirol Cadbury, which offers the popular Dirol brand, finished second with an overall value share of 28%. Asiya Kandi QK rounded out the top three with a 17% value share thanks to the combined strength of its Fruitbol, Kango and Kango Maxi brands. The widely distributed Fruitbol was among the brands most commonly used by grocery retailers in 2015 when the shortage of 100 and 200 som banknotes forced them to give gum products to their customers in lieu of change. Kango meanwhile remained very popular among kids, and continued to benefit from strong child-focused marketing activities.

PROSPECTS

  • Growth in gum retail volume sales over the forecast period is expected to be slightly stronger than during the review period, as is value sales growth at constant 2015 prices. Retail volume growth will be bolstered by rising disposable incomes, favourable demographic trends and growing consumer appreciation for the oral/dental health benefits of gum, particularly sugar free products. At the same time, consumer interest in the category will be strengthened by new launches, marketing activities and improvements in retail distribution, especially in rural areas. Modest economic improvements and greater price stability should also support growth in retail volume sales. Prices are likely to continue rising, however, due to the category’s reliance on imported brands. Together with rising demand for higher quality and more expensive products, this will bolster growth in value sales at constant 2015 prices.

Sugar Confectionery

TRENDS

  • Growth in sugar confectionery retail volume sales in 2015 was down on 2014, and also slower than the CAGR for the entire review period. This was mainly due to challenging economic conditions and steep price hikes that arose from unfavourable foreign exchange rates and Western sanctions against Russia. However, price hikes (which were also fuelled by rising logistics costs and other inflationary pressures) ensured that growth in sugar confectionery current value sales surpassed both that recorded in 2014 and the 5-year average, despite the slowdown in retail volume sales growth.

COMPETITIVE LANDSCAPE

  • Kent Gida San ve Tic AS maintained its lead in sugar confectionery in 2015 with an overall value share of just under 20%. The company offers a wide range of competitively priced products in categories such as pastilles, gums, jellies and chews, and maintains an extensive distribution network in Uzbekistan. Roshen Kondyterska Korporatsia finished a close second with an overall value share of 19%. This company’s boiled sweets products, which are enjoyed by consumers of all ages and sold across the country, are a traditionally popular choice for weddings and other celebratory occasions. Perfetti Van Melle rounded out the top three sugar confectionery players with an overall value share of 13%. Other prominent competitors included Mars Inc, Rakhat AO, Lazzat Karamel SP OOO and Rot Front OAO.

PROSPECTS

  • Growth in sugar confectionery retail volume sales over the forecast period is expected to be slightly slower than during the review period, as is value sales growth at constant 2015 prices. The slowdown in retail volume growth will be mainly due to increasing maturity and the lingering effects of recent economic problems, though it is also possible that rising health awareness among consumers will limit demand for certain product types. These factors will also restrict growth in constant value sales, though the slowdown in the latter will be mainly due to more favourable foreign exchange rates, which should result in greater price stability than was witnessed over 2010-2015. Constant value growth will be further tempered by increasing price competition.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Confectionery industry in Uzbekistan with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Confectionery industry in Uzbekistan, our research will save you time and money while empowering you to make informed, profitable decisions.

The Confectionery in Uzbekistan market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Confectionery in Uzbekistan?
  • What are the major brands in Uzbekistan?
  • With economic recovery far from guaranteed, are consumers cutting back on impulse and indulgence food items like confectionery?
  • How are manufacturers addressing consumer concerns over health and obesity?
  • What does the future hold for ethically sourced products?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

Table of Contents

Confectionery in Uzbekistan - Category Analysis

CHOCOLATE CONFECTIONERY

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 1 Sales of Chocolate Confectionery by Category: Volume 2010-2015
  • Table 2 Sales of Chocolate Confectionery by Category: Value 2010-2015
  • Table 3 Sales of Chocolate Confectionery by Category: % Volume Growth 2010-2015
  • Table 4 Sales of Chocolate Confectionery by Category: % Value Growth 2010-2015
  • Table 5 Sales of Chocolate Tablets by Type: % Value Breakdown 2010-2015
  • Table 6 NBO Company Shares of Chocolate Confectionery: % Value 2011-2015
  • Table 7 LBN Brand Shares of Chocolate Confectionery: % Value 2012-2015
  • Table 8 Distribution of Chocolate Confectionery by Format: % Value 2010-2015
  • Table 9 Forecast Sales of Chocolate Confectionery by Category: Volume 2015-2020
  • Table 10 Forecast Sales of Chocolate Confectionery by Category: Value 2015-2020
  • Table 11 Forecast Sales of Chocolate Confectionery by Category: % Volume Growth 2015-2020
  • Table 12 Forecast Sales of Chocolate Confectionery by Category: % Value Growth 2015-2020

GUM

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 13 Sales of Gum by Category: Volume 2010-2015
  • Table 14 Sales of Gum by Category: Value 2010-2015
  • Table 15 Sales of Gum by Category: % Volume Growth 2010-2015
  • Table 16 Sales of Gum by Category: % Value Growth 2010-2015
  • Table 17 NBO Company Shares of Gum: % Value 2011-2015
  • Table 18 LBN Brand Shares of Gum: % Value 2012-2015
  • Table 19 Distribution of Gum by Format: % Value 2010-2015
  • Table 20 Forecast Sales of Gum by Category: Volume 2015-2020
  • Table 21 Forecast Sales of Gum by Category: Value 2015-2020
  • Table 22 Forecast Sales of Gum by Category: % Volume Growth 2015-2020
  • Table 23 Forecast Sales of Gum by Category: % Value Growth 2015-2020

SUGAR CONFECTIONERY

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Summary 1 Other Sugar Confectionery: Product Types
  • Table 24 Sales of Sugar Confectionery by Category: Volume 2010-2015
  • Table 25 Sales of Sugar Confectionery by Category: Value 2010-2015
  • Table 26 Sales of Sugar Confectionery by Category: % Volume Growth 2010-2015
  • Table 27 Sales of Sugar Confectionery by Category: % Value Growth 2010-2015
  • Table 28 Sales of Pastilles, Gums, Jellies and Chews by Type: % Value Breakdown 2010-2015
  • Table 29 NBO Company Shares of Sugar Confectionery: % Value 2011-2015
  • Table 30 LBN Brand Shares of Sugar Confectionery: % Value 2012-2015
  • Table 31 Distribution of Sugar Confectionery by Format: % Value 2010-2015
  • Table 32 Forecast Sales of Sugar Confectionery by Category: Volume 2015-2020
  • Table 33 Forecast Sales of Sugar Confectionery by Category: Value 2015-2020
  • Table 34 Forecast Sales of Sugar Confectionery by Category: % Volume Growth 2015-2020
  • Table 35 Forecast Sales of Sugar Confectionery by Category: % Value Growth 2015-2020

Confectionery in Uzbekistan - Company Profiles

Chromos Production QK MChJ in Packaged Food (Uzbekistan)

Strategic Direction

Key Facts

  • Summary 2 Chromos Production QK MChJ: Key Facts

Competitive Positioning

  • Summary 3 Chromos Production QK MChJ: Competitive Position 2015

Packaged Food in Uzbekistan - Industry Context

Executive Summary

Depreciation of Uzbekistani som hampers economic development

Packaged food benefits from unpackaged food

Domestic producers increase their share due to rapid price growth

Traditional grocery retailers lead but supermarkets shows greater potential

Positive demographic changes prevent the decline of sales

Foodservice: Key Trends and Developments

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 36 Foodservice Sales of Packaged Food by Category: Volume 2010-2015
  • Table 37 Foodservice Sales of Packaged Food by Category: % Volume Growth 2010-2015
  • Table 38 Forecast Foodservice Sales of Packaged Food by Category: Volume 2015-2020
  • Table 39 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2015-2020

Market Data

  • Table 40 Sales of Packaged Food by Category: Volume 2010-2015
  • Table 41 Sales of Packaged Food by Category: Value 2010-2015
  • Table 42 Sales of Packaged Food by Category: % Volume Growth 2010-2015
  • Table 43 Sales of Packaged Food by Category: % Value Growth 2010-2015
  • Table 44 GBO Company Shares of Packaged Food: % Value 2011-2015
  • Table 45 NBO Company Shares of Packaged Food: % Value 2011-2015
  • Table 46 LBN Brand Shares of Packaged Food: % Value 2012-2015
  • Table 47 Distribution of Packaged Food by Format: % Value 2010-2015
  • Table 48 Distribution of Packaged Food by Format and Category: % Value 2015
  • Table 49 Forecast Sales of Packaged Food by Category: Volume 2015-2020
  • Table 50 Forecast Sales of Packaged Food by Category: Value 2015-2020
  • Table 51 Forecast Sales of Packaged Food by Category: % Volume Growth 2015-2020
  • Table 52 Forecast Sales of Packaged Food by Category: % Value Growth 2015-2020

Sources

  • Summary 4 Research Sources

Segmentation

This market research report includes the following:

  • Packaged Food
    • Confectionery
      • Chocolate Confectionery
        • Bagged Selflines/Softlines
        • Boxed Assortments
          • Standard Boxed Assortments
          • Twist Wrapped Miniatures
        • Chocolate with Toys
        • Countlines
        • Seasonal Chocolate
        • Tablets
        • Other Chocolate Confectionery
      • Gum
        • Bubble Gum
        • Chewing Gum
      • Sugar Confectionery
        • Boiled Sweets
        • Liquorice
        • Lollipops
        • Medicated Confectionery
        • Mints
          • Power Mints
          • Standard Mints
        • Pastilles, Gums, Jellies and Chews
        • Toffees, Caramels and Nougat
        • Other Sugar Confectionery

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Distribution
  • Analysis by Type
  • Pricing
  • Products by Ingredient

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Foodservice volume
  • Foodservice volume % growth
  • Foodservice volume per capita
  • Total volume
  • Total volume % growth
  • Total volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price % growth
  • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail volume (tonnes)
  • Retail volume (tonnes) % growth
  • Retail volume (tonnes) per capita
  • Foodservice volume (tonnes)
  • Foodservice volume (tonnes) % growth
  • Foodservice volume (tonnes) per capita
  • Total volume (tonnes)
  • Total volume (tonnes) % growth
  • Total volume (tonnes) per capita

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