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Confectionery market research

Euromonitor has the world’s most comprehensive research on the confectionery category within the packaged food industry.  We monitor and analyse industry trends around the world, including in-depth data on market share and market size – from the “big picture” qualitative analysis; down to specific category data. 

Euromonitor data and market analysis cultivates your organization’s awareness of the confectionery market and the greater competitive environment, ensuring accurate and focused strategies for your business.

A resource for your entire organization, Euromonitor market research supports every level of business, assisting in strategic development, marketing, mergers and acquisitions, and brand management.

Each confectionery report is a package that includes:

*You can also purchase each report separately, but you save 30% by buying the confectionery package.

Our confectionery market research answer questions such as:

  • What is the market size of confectionery?
  • What are the major brands in confectionery?
  • With economic recovery far from guaranteed, are consumers cutting back on impulse and indulgence food items like confectionery?
  • How are manufacturers addressing consumer concerns over health and obesity?
  • What does the future hold for ethically sourced products?

results

 

Country Report

Confectionery in Georgia

Over 2012-2013 sales leaders in the category were Barambo Ltd with a 22% value share through its Barambo brand. It was followed by Kraft Foods Inc with Korona and Alpen Gold, while in third place was Mars Inc with Mars, Bounty, Dove, M&M’s, Milky ...

Feb 2014 | US$1,900 | Add to cart | View details

Country Report

Confectionery in Australia

Mondelez Australia Pty Ltd leads chocolate confectionery in Australia with a 43% value share, through its ownership of the Cadbury brand. The popularity of the Cadbury brand in Australia is being given a boost due to the Joyville campaign, in which ...

Feb 2014 | US$1,900 | Add to cart | View details

Country Report

Confectionery in Nigeria

Cadbury is expected to lead sales in chocolate confectionery, recording a retail value share of 26% of the market in 2013. The company’s brands are very popular and widely available. Moreover, the company has a very large portfolio of tablets with ...

Feb 2014 | US$1,900 | Add to cart | View details

Country Report

Confectionery in Denmark

Toms Gruppen A/S remained the clear leader in chocolate confectionery in Denmark in 2013 with a value share of 32%. Toms Gruppen is a well-established domestic player which owns a wide selection of traditional and well-known brands, such as Anthon ...

Feb 2014 | US$1,900 | Add to cart | View details

Country Report

Confectionery in Taiwan

Ferrero Taiwan is expected to lead sales of chocolate confectionery in 2013 with a 25% value share, largely featuring its popular brand Ferrero Rocher. Ferrero Rocher is available in most retail outlets, including convenience stores, and enjoys high ...

Feb 2014 | US$1,900 | Add to cart | View details

Country Report

Confectionery in Venezuela

Nestlé Venezuela is by far the leading company in chocolate confectionery with an expected 61% value share in 2013, thanks mainly to the brands grouped under the Savoy umbrella. The Switzerland-based multinational leads in tablets, bagged ...

Feb 2014 | US$1,900 | Add to cart | View details

Company Profile

Hershey Co, The in Packaged Food

Hershey is poised for ongoing growth with a raft of new products about to be or recently launched. It is also becoming increasingly aggressive at targeting international markets to overcome what has long been its key weakness - an overreliance on its...

Feb 2014 | US$525 | Add to cart | View details

Country Report

Confectionery in New Zealand

Cadbury Confectionery Ltd continued to dominate the category with a value share of 50%, down marginally on 2012. The Cadbury brand remained extremely strong within the New Zealand marketplace, despite global acquisition by Mondelez International Inc ...

Feb 2014 | US$1,900 | Add to cart | View details

Country Report

Confectionery in Hong Kong, China

Ferrero is set to witness the strongest increase in value share and retain its lead in chocolate confectionery with a 31% retail value share in 2013. Strong marketing campaigns for Ferrero Rocher and Kinder Bueno continue to arouse consumer interest ...

Feb 2014 | US$1,900 | Add to cart | View details

Country Report

Confectionery in Hungary

Kraft Foods Hungária Kft is the leading NBO in 2013, with an estimated 21% share of retail value, thanks to its wide range of Milka tablets, pralines and countlines. Milka has been the leading brand in chocolate for years in Hungary, which is ...

Jan 2014 | US$1,900 | Add to cart | View details
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