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Confectionery market research

Euromonitor has the world’s most comprehensive research on the confectionery category within the packaged food industry.  We monitor and analyse industry trends around the world, including in-depth data on market share and market size – from the “big picture” qualitative analysis; down to specific category data. 

Euromonitor data and market analysis cultivates your organization’s awareness of the confectionery market and the greater competitive environment, ensuring accurate and focused strategies for your business.

A resource for your entire organization, Euromonitor market research supports every level of business, assisting in strategic development, marketing, mergers and acquisitions, and brand management.

Each confectionery report is a package that includes:

*You can also purchase each report separately, but you save 30% by buying the confectionery package.

Our confectionery market research answer questions such as:

  • What is the market size of confectionery?
  • What are the major brands in confectionery?
  • With economic recovery far from guaranteed, are consumers cutting back on impulse and indulgence food items like confectionery?
  • How are manufacturers addressing consumer concerns over health and obesity?
  • What does the future hold for ethically sourced products?

results

 

Company Profile

Pepsico in Packaged Food

In 2013, although heavily dependent on snacks, PepsiCo posted strong financials, and again increased its returns to investors. Recent acquisitions/joint ventures, such as Tingyi, Müller Quaker Dairy and Wimm-Bill-Dann, helped Pepsi in promoting its ...

Apr 2014 | US$525 | Add to cart | View details

Company Profile

Orkla Group in Packaged Food

In a global sense, Orkla has only a modest presence. However, regionally the company is a leader in a number of packaged food categories. Orkla’s recent acquisition of Rieber & Søn has given it a stronger presence in Eastern Europe. Meanwhile, its ...

Apr 2014 | US$525 | Add to cart | View details

Country Report

Confectionery in Serbia

Kraft Foods continued to lead chocolate confectionery in 2012 with a retail value share of 19%. This was mainly due to the success of its Milka brand, which competes in a number of product categories and has a price-quality ratio that is very ...

Apr 2014 | US$1,900 | Add to cart | View details

Country Report

Confectionery in Italy

The most important player in chocolate confectionery in Italy in 2013 is Ferrero, which is expected to reach a 35% value share, with sales of €831million. Domestic manufacturers continue to be very important in chocolate confectionery in Italy; ...

Apr 2014 | US$1,900 | Add to cart | View details

Country Report

Confectionery in Iran

Dadash Baradar Co remained the leader in chocolate confectionery with almost one fifth of the value share in 2013. The company, which has more than 50-years’ experience in making confectionery, has many well-known brands; among which, Aidin is the ...

Apr 2014 | US$1,900 | Add to cart | View details

Country Report

Confectionery in Israel

Strauss Group Ltd continued to lead the category at the end of the review period with a 51% value share, thanks to its Elite brand, and especially its Elite Cow line. In 2012 and 2013 Strauss invested in strengthening the Elite Cow line by launching ...

Apr 2014 | US$1,900 | Add to cart | View details

Country Report

Confectionery in Malaysia

Kraft Foods (M) Sdn Bhd experienced the strongest increase in value share to strengthen its leading position in chocolate confectionery to 24% in 2013. Its established presence, strong marketing and the wide availability of its Cadbury brand ...

Apr 2014 | US$1,900 | Add to cart | View details

Country Report

Confectionery in Vietnam

Belcholat JSC will retain its leading position in Vietnamese chocolate confectionery in both 2012 and 2013, with a 13% value share. The company is popular thanks to its tablets and standard boxed assortments, which have attractive packaging, good ...

Apr 2014 | US$1,900 | Add to cart | View details

Company Profile

Mondelez International Inc in Packaged Food

2013 saw Mondelez International Inc complete its first full year as a separate company after its split from Kraft Foods Inc and remains the second largest packaged food company globally. With a streamlined product portfolio focussing on ...

Apr 2014 | US$525 | Add to cart | View details

Country Report

Confectionery in the United Arab Emirates

Mars GCC remained the clear leader in chocolate confectionery in 2013, maintaining its retail value share of 35% from 2012. The company’s widely recognised global brands, for example Galaxy, Snickers, Twix, Mars and M&M’s, have been the cornerstone ...

Apr 2014 | US$1,900 | Add to cart | View details
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