Connected Consumers

The most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.

Megatrends

Megatrends

Connected Consumers: “Can do” Versus “Should do” Thinking

Dec 2017

IoT is deepening the connectivity consumers are subjected to. We are heading towards an era where everyday decisions previously based on human intuition and experience are replaced by algorithms and machine learning, as AI is increasingly deployed to...

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Megatrends

Megatrends

Connected Consumers

Aug 2017

Consumers are becoming increasingly connected. While connectivity first spread through developed markets, the growth of affordable mobile technology has enabled consumers in the developing world to come online. This is underpinning generational ...

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