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Country Report

Food Preparation Appliances in Spain

In contrast to forecasts made in 2010, 2011 was a bad year for the whole Spanish consumer appliance market. Although the food preparation category performed better than most others, it was also affected. Categories that performed better are those ...

Jul 2012 | US$900| Add to cart | View details

Country Report

Heating Appliances in Spain

In 2011 the heating appliances category continued to be affected by the stagnant economic situation. Consumers have lost confidence in an immediate recovery of the economy and know that the Spanish economy will need some years to achieve complete ...

Jul 2012 | US$900| Add to cart | View details

Country Report

Home Laundry Appliances in Spain

The home laundry appliances category has experienced falls since 2007 with the outbreak of the current financial crisis, which hit the construction industry hard. Nowadays, the washing category faces difficulties driven by a loss of consumer ...

Jul 2012 | US$900| Add to cart | View details

Country Report

Irons in Spain

In 2011 irons demonstrated a slight fall in the number of units sold in the Spanish market. Consumers had lower purchasing power as a result of the economic difficulties in the country. As a result, the only irons to increase the number of units sold...

Jul 2012 | US$900| Add to cart | View details

Country Report

Large Cooking Appliances in Spain

In 2011 large cooking appliances continued the negative path of growth initiated in 2007, with the overall category decreasing 9% in 2011. The built-in large cooking appliances category decreased by 9% and freestanding by 6%.

Jul 2012 | US$900| Add to cart | View details

Country Report

Microwaves in Spain

During 2011 consumers confirmed the trend seen in 2010, further extending replacement cycles for microwaves, which adversely affected volume sales. The microwaves industry was impacted by the weak demand that currently exists in Spain, and thus ...

Jul 2012 | US$900| Add to cart | View details

Country Report

Consumer Appliances in Spain

The consumer appliances market did not recover in 2011, and continued falling in most categories. In 2011 consumer appliances saw a complicated economic environment in Spain that did not allow growth. Household spending grew by just 0.7% in 2011. ...

Jul 2012 | US$2,400| Add to cart | View details

Country Report

Personal Care Appliances in Spain

Personal care appliances represented one of the consumer appliance categories in Spain to see a better performance in 2011. One positive aspect is that although these products are usually purchased as gifts ahead of special occasions, in 2011 this ...

Jul 2012 | US$900| Add to cart | View details

Country Report

Refrigeration Appliances in Spain

In 2011 refrigeration appliances continued to fall in volume terms, dropping by 10%. This represented the fourth year of decline in the category. As a result, in 2011 the expected recovery of refrigeration appliances did not take place. The ...

Jul 2012 | US$900| Add to cart | View details

Country Report

Small Cooking Appliances in Spain

In 2011 the whole appliance category saw an unexpectedly poor performance due to the fact that the economic recovery did not take place. National demand was hit, and consumers sought to reduce purchases of products not considered necessities. As a ...

Jul 2012 | US$900| Add to cart | View details

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