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Country Report

Heating Appliances in South Korea

Heating appliances enjoyed a boom in demand during 2011 due to the unusually cold temperatures which hit South Korea during winter 2010/2011. According to Korea Meteorological Administration, between 24 December 2010 and 31 January 2011, a cold snap ...

Feb 2012 | US$900| Add to cart | View details

Country Report

Home Laundry Appliances in South Korea

As the majority of South Korean households already have home laundry appliances, it is difficult for home laundry appliances to generate new growth in general. In order to rise above this saturation, leading manufacturers have been introducing newly ...

Feb 2012 | US$900| Add to cart | View details

Country Report

Irons in South Korea

Irons in South Korea recorded negative growth during 2011 due to the high degree of saturation which exists in the category. Virtually every household in South Korea already has at least one iron and the replacement cycle for irons is relatively ...

Feb 2012 | US$900| Add to cart | View details

Country Report

Large Cooking Appliances in South Korea

The presence of traditional large cooking appliances continues to decline in South Korea as other appliances such as ovens and microwaves are increasingly able to perform the functions of cookers. For example, functions such as baking, grilling and ...

Feb 2012 | US$900| Add to cart | View details

Country Report

Microwaves in South Korea

Microwaves in South Korea recorded positive growth throughout the review period as demand was based on the added convenience microwaves offer for food preparation. Functions such as reheating and defrosting combine with cooking to make microwaves ...

Feb 2012 | US$900| Add to cart | View details

Country Report

Consumer Appliances in South Korea

Since the end of 2009, The South Korean economy has continued to recover from the global economic slowdown. This has led to consumer purchasing power increasing in general, which led to overall growth in consumer appliances during 2011. The diversity...

Feb 2012 | US$2,400| Add to cart | View details

Country Report

Personal Care Appliances in South Korea

As South Korean consumers increasingly want to take care of their appearance, various types of personal care appliances with diverse function are becoming increasingly available at low prices. Oral care appliances, in particular, is benefiting from ...

Feb 2012 | US$900| Add to cart | View details

Country Report

Refrigeration Appliances in South Korea

During 2011, the majority of major manufacturers in refrigeration appliances in South Korea competed through offering superior energy efficiency and larger capacity. At the same time, some manufacturers also tapped into new niches by introducing ...

Feb 2012 | US$900| Add to cart | View details

Country Report

Small Cooking Appliances in South Korea

During 2011, many South Korean consumers became highly concerned about food safety issues. The spotlight fell on radioactive contamination of raw fruit and vegetables as well as the ingredients used in the production of processed food following the ...

Feb 2012 | US$900| Add to cart | View details

Country Report

Small Kitchen Appliances (Non-Cooking) in South Korea

Small kitchen appliances (non-cooking) in South Korea recorded positive volume growth in 2011. This growth was mainly driven by the rising demand for coffee mills. As more South Korean consumers are becoming interested in brewing their own coffee at ...

Feb 2012 | US$900| Add to cart | View details

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