Consumer Electronics Market Research Reports, Statistics, Analysis

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Country Report

In-Car Entertainment in Germany

In-car entertainment continued to suffer from a sluggish automotive industry that saw only a modest increase in the number of new registrations of passenger cars in 2011 after serious declines in 2010. A further obstacle was a trend towards ...

Oct 2012 | US$900| Add to cart | View details ›

Country Report

Consumer Electronics in Germany

The latter half of 2011 saw the eurozone crisis unfold afresh, with Germany continuing to play a pivotal role in the decision-making process. While the German economy registered a positive performance through most of the year, it witnessed a ...

Oct 2012 | US$1,900| Add to cart | View details ›

Country Report

Televisions and Projectors in Germany

Like most consumer electronics, televisions and projectors are subject to constant innovation. Recent product developments for TVs include voice and gesture controls, 3D without glasses, as well as OLED and 4k displays, which provide a very high ...

Oct 2012 | US$900| Add to cart | View details ›

Country Report

Video Players in Germany

Sales of video players were almost entirely dominated by BD players in 2011. After Blu-ray won the battle against HD DVDs in 2008, demand for DVD players declined drastically in favour of BD players. The positive performance of BD players was ...

Oct 2012 | US$900| Add to cart | View details ›

Country Report

Computers and Peripherals in Germany

A strong trend towards mobile computer devices continued to drive innovation and sales of computers in 2011. After Apple launched two highly successful new devices in 2010 – the iPad and the new MacBook Air – other manufacturers recognised the ...

Oct 2012 | US$900| Add to cart | View details ›

Country Report

Home Audio and Cinema in Germany

Digital media player docks have seen fast growth since their introduction in 2007 and continued to grow in popularity in Germany in 2011. Digital media players such as the iPod, either standalone or integrated into smartphones, represents one of the ...

Oct 2012 | US$900| Add to cart | View details ›

Country Report

Mobile Phones in Germany

Growth in mobile phones continued to be exclusively driven by strong demand for smartphones, while feature phones registered rapid declines in both volume and value terms. As the range of smartphones increases, with a growing number of cheaper ...

Oct 2012 | US$900| Add to cart | View details ›

Country Report

Imaging Devices in Germany

Imaging devices continued to face fierce competition from smartphones and other portable devices such as tablets, which are fitted with increasingly sophisticated imaging technologies. A growing number of smartphones, such as the iPhone 4, are ...

Oct 2012 | US$900| Add to cart | View details ›

Country Report

Portable Players in Germany

Portable players experienced a further decline in demand in 2011 as competition from smartphones grew stronger. With the mp3 and multimedia technologies of smartphones growing more potent, an increasing number of consumers opted to invest in only one...

Oct 2012 | US$900| Add to cart | View details ›

Strategy Briefing

Make Way for Generation Z: Marketing to Today’s Tweens and Teens

The new generation, encompassing today's tweens and teenagers, have never had it so good. Brand-conscious, tech-savvy, old before their years and equipped with generous incomes that are almost entirely discretionary, they are an increasingly ...

Feb 2011 | US$2,600| Add to cart | View details ›