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Country Report

In-Car Entertainment in Portugal

With VAT rising two percentage points at the beginning of 2011 and with the end of government funds encouraging the purchase of new cars, many consumers opted to replace their old cars in 2010. As the older the fleet of cars on the road the more ...

Nov 2012 | US$900| Add to cart | View details

Country Report

Consumer Electronics in Portugal

In 2011 Portugal experienced an increase in government austerity policies and a loss of consumer purchasing power. With less disposable income and the rise in unemployment rates, domestic consumers became more prudent in their buying habits, ...

Nov 2012 | US$1,900| Add to cart | View details

Country Report

Televisions and Projectors in Portugal

The analogue switchover, set to be completed during 2012, influenced televisions and projectors sales in 2011 with the rise in sales of digital-ready televisions and converters boosting they category’s performance and contradicting the overall market...

Nov 2012 | US$900| Add to cart | View details

Country Report

Video Players in Portugal

In addition to the decline in consumers’ disposable incomes, the video players category has been much affected by products from categories, such as video games hardware or computers and peripherals. Including BD readers, products such as the ...

Nov 2012 | US$900| Add to cart | View details

Country Report

Home Audio and Cinema in Portugal

The mature home audio and cinema category is being significantly affected by the economic crisis. Widely seen as non-essential goods and with higher replacement cycles, sales in the category have slowed as consumers postpone purchases and give ...

Nov 2012 | US$900| Add to cart | View details

Country Report

Imaging Devices in Portugal

Performance in both the cameras and camcorders niches was affected by the rising penetration of smartphones in the country. On-going improvements to image quality in mobile phone cameras are cannibalising demand for these products, especially those ...

Nov 2012 | US$900| Add to cart | View details

Country Report

Mobile Phones in Portugal

The high levels of uncertainty regarding the future are making Portuguese consumers increasingly aware of purchasing options. Often consumers choose products which, although more expensive, are more functional and versatile, incorporating the ...

Nov 2012 | US$900| Add to cart | View details

Country Report

Portable Players in Portugal

Portable players declined in value and volume terms from 2008, and not even the launch of portable multimedia players in 2007 was able to overturn this tendency. Besides cannibalisation in the category between the most recent portable multimedia ...

Nov 2012 | US$900| Add to cart | View details

Country Report

Computers and Peripherals in Portugal

Portugal saw a slowdown in retail and business demand at the end of the review period. The economic crisis, along with the growing penetration of alternative devices such as smartphones and tablets, is having a negative impact on the most mature ...

Nov 2012 | US$900| Add to cart | View details

Latest Analyst Insight for the Consumer Electronics Industry