Market research for the consumer electronics industry

Euromonitor has the world’s most comprehensive research on the consumer electronics industry. We monitor and analyse industry trends in consumer electronics globally, including in-depth data on market share and market size – from the “big picture” down to specific category levels. Categories in consumer electronics include:

Euromonitor data and market analysis advances your knowledge of the industry and its competitive environment, ensuring accurate and focused strategies for your business. Our market research can be used throughout your entire organisation, including strategic development, marketing, mergers and acquisitions, and brand management.

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Country Report

Video Players in Taiwan

In 2011 the video players category grew by 7% in volume terms and 5% in current value terms. Both volume and current value sales of video players grew faster in 2011 than in 2010. The faster growth was attributed to BD players’ remarkable performance...

Jan 2013 | US$900| Add to cart | View details ›

Country Report

Mobile Phones in Taiwan

In 2011, mobile phones grew by 1% in volume terms and 14% in value terms. Growth was mainly driven by smartphones as an increasing number of people switched from using feature phones to smartphones. Strong competition within smartphones has resulted ...

Jan 2013 | US$900| Add to cart | View details ›

Country Report

Portable Players in Taiwan

Due to mp3 music files’ portability resulting from their ease of storage and transferability between a wide range of devices, listening to mp3s is very popular among Taiwanese consumers, with portable players in widespread use in Taiwan for many ...

Jan 2013 | US$900| Add to cart | View details ›

Country Report

Computers and Peripherals in Taiwan

In 2011 computers and peripherals in Taiwan grew by 10% in current value terms to reach NT$48 billion, and grew by 6% in volume terms to reach almost seven million units. Driven by tablets and other portable computers’ soaring growth, computers and ...

Jan 2013 | US$900| Add to cart | View details ›

Country Report

Consumer Electronics in Greece

The Greek Government announced new austerity measures in 2011 in an attempt to restore the country’s finances. The new measures included extra taxation for profitable businesses as well as consumers through new property and gambling taxes. In ...

Jan 2013 | US$1,900| Add to cart | View details ›

Country Report

Portable Players in Greece

The financial crisis has also affected portable players. Greek consumers have neglected the new technological innovations in this category as prices were quite high. Older devices offered at a better price and shopping via the Internet were two ...

Jan 2013 | US$900| Add to cart | View details ›

Country Report

Televisions and Projectors in Greece

Televisions in Greece were particularly affected by the economic situation. In this difficult environment for the Greek economy and after the new draconian measures that were taken in 2011, Greeks became more conservative regarding expenditure on ...

Jan 2013 | US$900| Add to cart | View details ›

Country Report

Video Players in Greece

The decline in sales of video players that started in 2009 continued in 2011. With the exception of BD players, video players are becoming increasingly old fashioned and obsolete, with sales declining steeply since 2009. The almost total absence of ...

Jan 2013 | US$900| Add to cart | View details ›

Country Report

Computers and Peripherals in Greece

The difficult economic environment represented the main obstacle for the category in 2011. Lower disposable incomes and insecurity overwhelmed new product launches. The greatest problem was youth unemployment, which reached 50% of the 18-24 age ...

Jan 2013 | US$900| Add to cart | View details ›

Country Report

Home Audio and Cinema in Greece

With a 26% decline in current value sales, 2011 was a dramatic year for home audio and cinema category in Greece. Home audio and cinema products performed worse than in 2010 as cuts to consumers’ disposable incomes did not allow high levels of ...

Jan 2013 | US$900| Add to cart | View details ›