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Country Report

Colombia Flag Consumer Health in Colombia

| Pages: 115

Price: US$2,400

About this Report

EXECUTIVE SUMMARY

Consumer health shows growth in 2013

OTC products and vitamins and dietary supplements (vitamins and dietary supplements) are increasingly considered the first-line treatment and prevention for minor health conditions by Colombians. Despite economic deceleration in 2013, perceived overpricing of some products and the uncertainty introduced by the likely reform to the healthcare insurance system, consumer health posted growth in 2013. The gradual rise in disposable income has allowed consumers to look for remedies for minor diseases and vitamins and dietary supplements to prevent or minimise potential health conditions related with a busier and more stressful way of life. OTC products are showing faster growth than their counterparts provided through the institutional healthcare system or Compulsory Health Plan (POS – Plan Obligatorio de Salud), as in many cases consumers decide to skip the paperwork needed to access essential and basic medicines. The expansion of consumer retailers during the review period has been another factor driving growth.

Public health system to undergo structural reform

The health system reform currently in process in the Congress promises to be the most disruptive modification since the Law 100 of 2003 which radically changed the face of healthcare in Colombia. The reform is greatly focused on offering an alternative management of the structural and financial issues of the system. Its essence also aims to expand universality and access to medicines, whose prices are currently involved in social debate because some compounds are exclusive to particular manufacturers. However, this is leaving prevention, the self-care culture and promotion of better lifestyles in a secondary place. In this context, OTC products and vitamins and dietary supplements are likely to continue to be seen as fundamental remedies in a system focused on the cure instead of prevention. Lack of prevention and consumer awareness can result in people developing more serious or chronic conditions with the corresponding financial burden for the healthcare system. Many of them are widely considered preventable through small changes in lifestyles.

Bayer is closing one of its plants in Colombia

Within an atmosphere marked by deindustrialisation, Bayer is saying goodbye to its traditional and long-lasting manufacturing plant in Cali, Colombia. The facility provided emblematic OTC brands such as Alka-Seltzer and Aspirin to the local and regional markets. The company has decided to take the production to Central America due to lower cost burdens and more competitive conditions according to the company’s analysis. The local branch of the company will shift to imported products whilst preserving sales, marketing and administrative functions in Colombia. Along with manufacturing plants closing in Colombia, large acquisitions have also given a new shape to the market. Chilean pharmaceutical company Recalcine acquired Laboratorio Franco Colombiano (Lafrancol) and Sanofi-Aventis acquired Genfar, one of the leading local companies in generics.

Cooperation and diversification help chemists hold on to sales

Independent chemists have bravely resisted the advances of chained pharmacies and parapharmacies like Cafam, Olímpica, Locatel and Farmatodo and modern grocery retailers like hypermarkets and supermarkets thanks to a strengthening diversification of their product offer, a model learnt precisely from their staunch competitors. With stronger trade associations like Asocoldro and cooperatives such as Copidrogas and Dromayor, independent pharmacies have been able to introduce improvements, creating a cycle of positive feedback. Thanks to a centralised purchasing and supply chain model based on economies of scale, training in modern marketing and administration and a higher negotiation power with manufacturers, the model has proven to be successful to keep that retailing channel current in a more competitive retailing environment.

Counterfeiting, contraband and price controls foreseen in consumer health

Consumer health is expected to have a positive performance over the forecast period, although counterfeiting and contraband dampen the prospects of the industry and price controls could be a major hurdle for value growth in Colombia. Both multinational and domestic companies suffer contraband, which costs millions of pesos to manufacturers and importers and represents a grave risk to people’s health. The actual burden is hard to measure because official figures are based on actual seizures, which minimises the impact, putting the problem on a marginal level. However, companies need to spend an important amount of resources to fight against counterfeiting and contraband and fortunately, trade associations have worked to create a collaborative and unified front against them, as counterfeiters are usually involved with several brands, mostly the best-selling ones in the OTC market. The resources divested to fight counterfeiting and contraband as well as price controls that may reduce profit are likely to affect, amongst others, the budgets needed to launch and promote new and older products.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Consumer Health industry in Colombia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Consumer Health industry in Colombia, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in Colombia for free:

The Consumer Health in Colombia market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth  
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Consumer Health in Colombia?
  • What are the major brands in Colombia?
  • What are the main trends in OTC Healthcare?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Health market research database.

Table of Contents

Consumer Health in Colombia - Industry Overview

EXECUTIVE SUMMARY

Consumer health shows growth in 2013

Public health system to undergo structural reform

Bayer is closing one of its plants in Colombia

Cooperation and diversification help chemists hold on to sales

Counterfeiting, contraband and price controls foreseen in consumer health

KEY TRENDS AND DEVELOPMENTS

Rx price control to have collateral effects on consumer health

Awareness of nutrition and diseases favouring OTC and vitamins and dietary supplements sales

New channels and strong promotions keep consumer health innovative

Natural products on the rise

MARKET INDICATORS

  • Table 1 Consumer Expenditure on Health Goods and Medical Services: Value 2008-2013
  • Table 2 Life Expectancy at Birth 2008-2013

MARKET DATA

  • Table 3 Sales of Consumer Health by Category: Value 2008-2013
  • Table 4 Sales of Consumer Health by Category: % Value Growth 2008-2013
  • Table 5 NBO Company Shares of Consumer Health: % Value 2009-2013
  • Table 6 LBN Brand Shares of Consumer Health: % Value 2010-2013
  • Table 7 Penetration of Private Label in Consumer Health by Category: % Value 2008-2013
  • Table 8 Distribution of Consumer Health by Format: % Value 2008-2013
  • Table 9 Distribution of Consumer Health by Format and Category: % Value 2013
  • Table 10 Forecast Sales of Consumer Health by Category: Value 2013-2018
  • Table 11 Forecast Sales of Consumer Health by Category: % Value Growth 2013-2018

APPENDIX

OTC registration and classification

Vitamins and dietary supplements registration and classification

Self-medication/self-care and preventative medicine

Switches

  • Summary 1 OTC: Switches 2011-2013

DEFINITIONS

SOURCES

  • Summary 2 Research Sources

Consumer Health in Colombia - Company Profiles

Biochem Farmaceútica de Colombia SA in Consumer Health (Colombia)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 3 Biochem Farmacéutica de Colombia SA: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 4 Biochem Farmacéutica de Colombia SA: Competitive Position 2013

Cooperativa de Pequeños Droguistas Ltda in Consumer Health (Colombia)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 5 Cooperativa de Pequeños Droguistas Ltda: Key Facts
  • Summary 6 Cooperativa de Pequeños Droguistas Ltda: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Laboratorios Natural Freshly Infabo Ltda in Consumer Health (Colombia)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 7 Laboratorios Natural Freshly Infabo SA: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 8 Laboratorios Natural Freshly Infabo SA: Competitive Position 2013

Omnilife Manufactura de Colombia Ltda in Consumer Health (Colombia)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 9 Omnilife Manufactura de Colombia SAS: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

  • Summary 10 Omnilife Manufactura de Colombia SAS: Production Statistics 2013

COMPETITIVE POSITIONING

  • Summary 11 Omnilife Manufactura de Colombia SAS: Competitive Position 2013

Tecnoquímicas SA in Consumer Health (Colombia)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 12 Tecnoquímicas SA: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 13 Tecnoquímicas SA: Competitive Position 2013

Adult Mouth Care in Colombia - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 12 Sales of Adult Mouth Care: Value 2008-2013
  • Table 13 Sales of Adult Mouth Care: % Value Growth 2008-2013
  • Table 14 NBO Company Shares of Adult Mouth Care: % Value 2009-2013
  • Table 15 LBN Brand Shares of Adult Mouth Care: % Value 2010-2013
  • Table 16 Forecast Sales of Adult Mouth Care: Value 2013-2018
  • Table 17 Forecast Sales of Adult Mouth Care: % Value Growth 2013-2018

Analgesics in Colombia - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 18 Sales of Analgesics by Category: Value 2008-2013
  • Table 19 Sales of Analgesics by Category: % Value Growth 2008-2013
  • Table 20 Sales of Topical Analgesics/Anaesthetic by Format: % Value Breakdown 2008-2013
  • Table 21 NBO Company Shares of Analgesics: % Value 2009-2013
  • Table 22 LBN Brand Shares of Analgesics: % Value 2010-2013
  • Table 23 Forecast Sales of Analgesics by Category: Value 2013-2018
  • Table 24 Forecast Sales of Analgesics by Category: % Value Growth 2013-2018

Calming and Sleeping in Colombia - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 25 Sales of Calming and Sleeping: Value 2008-2013
  • Table 26 Sales of Calming and Sleeping: % Value Growth 2008-2013
  • Table 27 NBO Company Shares of Calming and Sleeping: % Value 2009-2013
  • Table 28 LBN Brand Shares of Calming and Sleeping: % Value 2010-2013
  • Table 29 Forecast Sales of Calming and Sleeping: Value 2013-2018
  • Table 30 Forecast Sales of Calming and Sleeping: % Value Growth 2013-2018

Cough, Cold and Allergy (Hay Fever) Remedies in Colombia - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 31 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2008-2013
  • Table 32 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2008-2013
  • Table 33 Sales of Decongestants by Category: Value 2008-2013
  • Table 34 Sales of Decongestants by Category: % Value Growth 2008-2013
  • Table 35 Sales of Paediatric Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2008-2013
  • Table 36 Sales of Paediatric Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2008-2013
  • Table 37 NBO Company Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2009-2013
  • Table 38 LBN Brand Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2010-2013
  • Table 39 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2013-2018
  • Table 40 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2013-2018

Dermatologicals in Colombia - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 41 Sales of Dermatologicals by Category: Value 2008-2013
  • Table 42 Sales of Dermatologicals by Category: % Value Growth 2008-2013
  • Table 43 NBO Company Shares of Dermatologicals: % Value 2009-2013
  • Table 44 LBN Brand Shares of Dermatologicals: % Value 2010-2013
  • Table 45 LBN Brand Shares of Hair Loss Treatments: % Value 2010-2013
  • Table 46 Forecast Sales of Dermatologicals by Category: Value 2013-2018
  • Table 47 Forecast Sales of Dermatologicals by Category: % Value Growth 2013-2018

Digestive Remedies in Colombia - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 48 Sales of Digestive Remedies by Category: Value 2008-2013
  • Table 49 Sales of Digestive Remedies by Category: % Value Growth 2008-2013
  • Table 50 NBO Company Shares of Digestive Remedies: % Value 2009-2013
  • Table 51 LBN Brand Shares of Digestive Remedies: % Value 2010-2013
  • Table 52 Forecast Sales of Digestive Remedies by Category: Value 2013-2018
  • Table 53 Forecast Sales of Digestive Remedies by Category: % Value Growth 2013-2018

Herbal/Traditional Products in Colombia - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 54 Sales of Herbal/Traditional Products by Category: Value 2008-2013
  • Table 55 Sales of Herbal/Traditional Products by Category: % Value Growth 2008-2013
  • Table 56 NBO Company Shares of Herbal/Traditional Products: % Value 2009-2013
  • Table 57 LBN Brand Shares of Herbal/Traditional Products: % Value 2010-2013
  • Table 58 Forecast Sales of Herbal/Traditional Products by Category: Value 2013-2018
  • Table 59 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2013-2018

NRT Smoking Cessation Aids in Colombia - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY INDICATORS

  • Table 60 Number of Smokers by Gender 2008-2013

CATEGORY DATA

  • Table 61 Sales of NRT Smoking Cessation Aids by Category: Value 2008-2013
  • Table 62 Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2008-2013
  • Table 63 Sales of NRT Gum by Flavour: % Value Breakdown 2008-2013
  • Table 64 NBO Company Shares of NRT Smoking Cessation Aids: % Value 2009-2013
  • Table 65 LBN Brand Shares of NRT Smoking Cessation Aids: % Value 2010-2013
  • Table 66 Forecast Sales of NRT Smoking Cessation Aids by Category: Value 2013-2018
  • Table 67 Forecast Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2013-2018

Sports Nutrition in Colombia - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 68 Sales of Sports Nutrition by Category: Value 2009-2013
  • Table 69 Sales of Sports Nutrition by Category: % Value Growth 2009-2013
  • Table 70 NBO Company Shares of Sports Nutrition: % Value 2009-2013
  • Table 71 LBN Brand Shares of Sports Nutrition: % Value 2010-2013
  • Table 72 Forecast Sales of Sports Nutrition by Category: Value 2013-2018
  • Table 73 Forecast Sales of Sports Nutrition by Category: % Value Growth 2013-2018

Vitamins and Dietary Supplements in Colombia - Category Analysis

HEADLINES

TRENDS

VITAMINS

DIETARY SUPPLEMENTS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Summary 14 Dietary Supplements: Brand Ranking by Positioning 2013
  • Summary 15 Multivitamins: Brand Ranking by Positioning 2013
  • Table 74 Sales of Vitamins and Dietary Supplements by Category: Value 2008-2013
  • Table 75 Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2008-2013
  • Table 76 Sales of Multivitamins by Positioning: % Value 2008-2013
  • Table 77 Sales of Dietary Supplements by Positioning: % Value 2008-2013
  • Table 78 NBO Company Shares of Vitamins and Dietary Supplements: % Value 2009-2013
  • Table 79 LBN Brand Shares of Vitamins and Dietary Supplements: % Value 2010-2013
  • Table 80 LBN Brand Shares of Vitamins: % Value 2010-2013
  • Table 81 LBN Brand Shares of Dietary Supplements: % Value 2010-2013
  • Table 82 Forecast Sales of Vitamins and Dietary Supplements by Category: Value 2013-2018
  • Table 83 Forecast Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2013-2018

Weight Management in Colombia - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 84 Sales of Weight Management by Category: Value 2008-2013
  • Table 85 Sales of Weight Management by Category: % Value Growth 2008-2013
  • Table 86 NBO Company Shares of Weight Management: % Value 2009-2013
  • Table 87 LBN Brand Shares of Weight Management: % Value 2010-2013
  • Table 88 Forecast Sales of Weight Management by Category: Value 2013-2018
  • Table 89 Forecast Sales of Weight Management by Category: % Value Growth 2013-2018

Wound Care in Colombia - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 90 Sales of Wound Care by Category: Value 2008-2013
  • Table 91 Sales of Wound Care by Category: % Value Growth 2008-2013
  • Table 92 NBO Company Shares of Wound Care: % Value 2009-2013
  • Table 93 LBN Brand Shares of Wound Care: % Value 2010-2013
  • Table 94 Forecast Sales of Wound Care by Category: Value 2013-2018
  • Table 95 Forecast Sales of Wound Care by Category: % Value Growth 2013-2018

Segmentation

This market research report includes the following:

  • Consumer Health
    • OTC
      • Adult Mouth Care
      • Analgesics
        • Systemic Analgesics
          • Adult Analgesics
            • Acetaminophen
            • Aspirin
            • Combination Products - Analgesics
            • Diclofenac
            • Dipyrone
            • Ibuprofen
            • Ketoprofen
            • Naproxen
          • Paediatric Analgesics
            • Paediatric Acetaminophen
            • Paediatric Aspirin
            • Paediatric Combination Products - Analgesics
            • Paediatric Diclofenac
            • Paediatric Dipyrone
            • Paediatric Ibuprofen
            • Paediatric Ketoprofen
            • Paediatric Naproxen
        • Topical Analgesics/Anaesthetic
      • Calming and Sleeping
      • Cough, Cold and Allergy (Hay Fever) Remedies
        • Antihistamines/Allergy Remedies (Systemic)
        • Paediatric Cough, Cold and Allergy Remedies
          • Paediatric Allergy Remedies
          • Paediatric Cough/Cold Remedies
        • Combination Products - Cough, Cold and Allergy (Hay Fever) Remedies
        • Cough Remedies
        • Decongestants
          • Nasal Sprays
          • Oral Decongestants
          • Inhalant Decongestants
          • Decongestant Rubs
          • Nasal Decongestant Drops
          • Nasal Decongestant Plasters
        • Medicated Confectionery
        • Pharyngeal Preparations
      • Digestive Remedies
        • Paediatric Digestive Remedies
          • Paediatric Diarrhoeal Remedies
          • Paediatric Indigestion and Heartburn Remedies
          • Paediatric Laxatives
          • Paediatric Motion Sickness Remedies
        • Diarrhoeal Remedies
        • IBS Treatments
        • Indigestion and Heartburn Remedies
          • Antacids
          • Antiflatulents
          • Digestive Enzymes
          • H2 Blockers
          • Proton Pump Inhibitors
        • Laxatives
        • Motion Sickness Remedies
      • Ear Care
      • Emergency Contraception
      • Eye Care
        • Allergy Eye Care
        • Standard Eye Care
      • Dermatologicals
        • Medicated Shampoos
        • Topical Antifungals
        • Vaginal Antifungals
        • Hair Loss Treatments
        • Nappy (Diaper) Rash Treatments
        • Antiparasitics/Lice (Head and Body) Treatments
        • Antipruritics
        • Paediatric Dermatologicals
        • Cold Sore Treatments
        • Haemorrhoid Treatments
        • Topical Allergy Remedies/Antihistamines
        • Topical Germicidals/Antiseptics
      • NRT Smoking Cessation Aids
        • NRT Gum
        • NRT Inhalators
        • NRT Lozenges
        • NRT Patches
        • Other NRT
      • OTC Triptans
      • Wound Care
        • First Aid Kits
        • Sticking Plasters/Adhesive Bandages
        • Gauze, Tape and Other Wound Care
    • Sports Nutrition
      • Protein Products
        • Protein Bars
        • Powder
        • RTD
        • Other Protein
      • Non-Protein Products
    • Vitamins and Dietary Supplements
      • Paediatric Vitamins and Dietary Supplements
      • Dietary Supplements
        • Combination Dietary Supplements
        • Herbal/Traditional Dietary Supplements
          • Combination Herbal/Traditional Dietary Supplements
          • Echinacea
          • Evening Primrose Oil
          • Garlic
          • Ginkgo Biloba
          • Ginseng
          • St John's Wort
          • Other Herbal/Traditional Dietary Supplements
            • Artichoke
            • Other Other Herbal/Traditional Dietary Supplements
        • Non-Herbal/Traditional Dietary Supplements
          • Co-Enzyme Q10
          • Combination Non-Herbal/Traditional Dietary Supplements
          • Eye Health Supplements
          • Fish Oils/Omega Fatty Acids
            • Fish Oils
              • Cod Liver Oil
              • Other Fish Oils
            • Omega-3-6-9 (Fish and Non-Fish)
          • Glucosamine
          • Minerals
            • Calcium Supplements
            • Mineral Supplements
          • Probiotic Supplements
          • Protein Supplements
          • Royal Jelly
          • Sam-E
          • Other Non-Herbal/Traditional Dietary Supplements
        • Tonics and Bottled Nutritive Drinks
        • Vitamins
          • Multivitamins
          • Single Vitamins
            • Vitamin A
            • Vitamin B
            • Vitamin C
            • Vitamin D
            • Vitamin E
            • Other Single Vitamins
      • Weight Management
        • Meal Replacement Slimming
        • OTC Obesity
        • Slimming Teas
        • Weight Loss Supplements
        • Other Slimming Products
      • Herbal/Traditional Products
        • Herbal/Traditional Topical Analgesics
        • Herbal/Traditional Calming and Sleeping Products
        • Herbal/Traditional Cough, Cold and Allergy (Hay Fever) Remedies
        • Herbal/Traditional Digestive Remedies
        • Herbal/Traditional Dermatologicals
        • Herbal/Traditional Medicinal Teas
        • Herbal/Traditional Smoking Cessation Aids
        • Herbal/Traditional Paediatric Dietary Supplements
        • Herbal/Traditional Dietary Supplements
        • Herbal/Traditional Tonics and Bottled Nutritive Drinks
      • Allergy Care
        • Allergy Eye Care
        • Antihistamines/Allergy Remedies (Systemic)
        • Paediatric Allergy Remedies
        • Topical Allergy Remedies/Antihistamines
      • Paediatric Consumer Health
        • Paediatric Analgesics
          • Paediatric Acetaminophen
          • Paediatric Aspirin
          • Paediatric Combination Products - Analgesics
          • Paediatric Diclofenac
          • Paediatric Dipyrone
          • Paediatric Ibuprofen
          • Paediatric Ketoprofen
          • Paediatric Naproxen
        • Paediatric Cough, Cold and Allergy Remedies
          • Paediatric Allergy Remedies
          • Paediatric Cough/Cold Remedies
        • Paediatric Digestive Remedies
          • Paediatric Diarrhoeal Remedies
          • Paediatric Indigestion and Heartburn Remedies
          • Paediatric Laxatives
          • Paediatric Motion Sickness Remedies
        • Paediatric Dermatologicals
        • Nappy (Diaper) Rash Treatments
        • Paediatric Vitamins and Dietary Supplements

    Statistics Included

    For each category and subcategory you will receive the following data in Excel format:

    From Passport

    • Market Sizes
    • Company Shares
    • Brand Shares
    • Distribution
    • Pricing
    • Analysis by Format
    • Analysis by Positioning
    • Analysis by Type
    • Herbal/Traditional vs Standard
    • Smoking population - number of adult smokers
    • Smoking prevalence - % of adult population

    Market size details:

    • Retail volume
    • Retail volume % growth
    • Retail volume per capita
    • Retail value retail selling price % growth
    • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
    • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
    • Retail value manufacturer selling price % growth
    • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
    • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY

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