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Country Report

Philippines Flag Consumer Health in the Philippines

| Pages: 94

Price: US$2,650

About this Report

EXECUTIVE SUMMARY

Improved growth rates reflect gradual increase in opportunity for consumer health

Despite the demand for most consumer health products remaining incidence- and illness-based, growth rates in 2015 were a marginal improvement on the review period average. The growing health awareness of consumers, influenced by the desire to feel and look good, resulted in a gradual shift in demand to preventive healthcare such as vitamins and dietary supplements. Even though a large proportion of the population continued to perceive themselves as poor, the rising economy of the country and the increasing availability of highly paid jobs offered better opportunities for consumer health and allowed it to flourish.

Vibrant multi-level marketing industry benefits value sales

The values and culture of Filipino consumers correlate with multi-level marketing, bringing more success to global companies as well as consumer health as a whole. Strong connections with friends and families helped Filipino members of globally renowned multi-level marketing companies to succeed in their businesses, making the country a significant contributor in the global earnings of the industry.

United Laboratories Inc remains as country’s biggest pharmaceutical company within consumer health

United Laboratories maintained its leadership of overall consumer health through its investment in research and development, promotions and campaigns. Its extensive collections of products cater to the increasing demands of the ballooning population of Filipino consumers. Not limited by its successful marketed brands, the company provides products for lower income groups by enhancing its Ritemed brand of generics.

Drugstores/parapharmacies increases number of branches to remain as the biggest distribution channel

Several of the most popular drugstores, including Mercury Drug, Watsons and The Generics Pharmacy, further increased their numbers of branches to cater to the needs of Filipinos across all regions. The huge number of these stores helped further underline the dominance of drugstores/parapharmacies in distributing consumer health products.

Slow-moving growth predicted over the forecast period

The trend in Filipinos’ purchasing behaviour is moving towards preventive healthcare, largely influenced by increasing health awareness and access to information. Although the target consumer base of these preventive products are those from middle-high income consumers, the proliferation of generics will cater to the demands of lower income consumers for treating minor ailments. This will result in sluggish growth for consumer health over the forecast period.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Consumer Health industry in Philippines with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Consumer Health industry in Philippines, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in Philippines for free:

The Consumer Health in Philippines market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth  
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Consumer Health in Philippines?
  • What are the major brands in Philippines?
  • What are the main trends in OTC Healthcare?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Health market research database.

Table of Contents

Consumer Health in the Philippines - Industry Overview

EXECUTIVE SUMMARY

Improved growth rates reflect gradual increase in opportunity for consumer health

Vibrant multi-level marketing industry benefits value sales

United Laboratories Inc remains as country’s biggest pharmaceutical company within consumer health

Drugstores/parapharmacies increases number of branches to remain as the biggest distribution channel

Slow-moving growth predicted over the forecast period

KEY TRENDS AND DEVELOPMENTS

Increasing internet users create more informed consumers

Health awareness and Filipino culture strengthen growth for herbal/traditional remedies

Success of multi-level marketing companies benefits consumer health

MARKET INDICATORS

  • Table 1 Consumer Expenditure on Health Goods and Medical Services: Value 2010-2015
  • Table 2 Life Expectancy at Birth 2010-2015

MARKET DATA

  • Table 3 Sales of Consumer Health by Category: Value 2010-2015
  • Table 4 Sales of Consumer Health by Category: % Value Growth 2010-2015
  • Table 5 NBO Company Shares of Consumer Health: % Value 2011-2015
  • Table 6 LBN Brand Shares of Consumer Health: % Value 2012-2015
  • Table 7 Distribution of Consumer Health by Format: % Value 2010-2015
  • Table 8 Distribution of Consumer Health by Format and Category: % Value 2015
  • Table 9 Forecast Sales of Consumer Health by Category: Value 2015-2020
  • Table 10 Forecast Sales of Consumer Health by Category: % Value Growth 2015-2020

APPENDIX

OTC registration and classification

Vitamins and dietary supplements registration and classification

Self-medication/self-care and preventive medicine

Switches

SOURCES

  • Summary 1 Research Sources

Consumer Health in the Philippines - Company Profiles

Pascual Laboratories Inc in Consumer Health (Philippines)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 2 Pascual Laboratories Inc: Key Facts

COMPETITIVE POSITIONING

  • Summary 3 Pascual Laboratories Inc: Competitive Position 2015

Tynor Drug House Inc in Consumer Health (Philippines)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 4 Tynor Drug House Inc: Key Facts

COMPETITIVE POSITIONING

  • Summary 5 Tynor Drug House Inc: Competitive Position 2015

UHS Essential Health Philippines Inc in Consumer Health (Philippines)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 6 UHS Essential Health Philippines Inc: Key Facts

COMPETITIVE POSITIONING

  • Summary 7 UHS Essential Health Philippines Inc: Competitive Position 2015

United Laboratories Inc in Consumer Health (Philippines)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 8 United Laboratories Inc: Key Facts

COMPETITIVE POSITIONING

  • Summary 9 United Laboratories Inc: Competitive Position 2015

Universal Robina Corp in Consumer Health (Philippines)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 10 Universal Robina Corp: Key Facts
  • Summary 11 Universal Robina Corp: Operational Indicators

COMPETITIVE POSITIONING

  • Summary 12 Universal Robina Corp: Competitive Position 2015

Adult Mouth Care in the Philippines - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 11 Sales of Adult Mouth Care: Value 2010-2015
  • Table 12 Sales of Adult Mouth Care: % Value Growth 2010-2015
  • Table 13 NBO Company Shares of Adult Mouth Care: % Value 2011-2015
  • Table 14 LBN Brand Shares of Adult Mouth Care: % Value 2012-2015
  • Table 15 Forecast Sales of Adult Mouth Care: Value 2015-2020
  • Table 16 Forecast Sales of Adult Mouth Care: % Value Growth 2015-2020

Analgesics in the Philippines - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 17 Sales of Analgesics by Category: Value 2010-2015
  • Table 18 Sales of Analgesics by Category: % Value Growth 2010-2015
  • Table 19 Sales of Topical Analgesics/Anaesthetic by Format: % Value 2010-2015
  • Table 20 NBO Company Shares of Analgesics: % Value 2011-2015
  • Table 21 LBN Brand Shares of Analgesics: % Value 2012-2015
  • Table 22 Forecast Sales of Analgesics by Category: Value 2015-2020
  • Table 23 Forecast Sales of Analgesics by Category: % Value Growth 2015-2020

Cough, Cold and Allergy (Hay Fever) Remedies in the Philippines - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 24 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2010-2015
  • Table 25 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2010-2015
  • Table 26 Sales of Paediatric Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2010-2015
  • Table 27 Sales of Paediatric Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2010-2015
  • Table 28 Sales of Decongestants by Category: Value 2010-2015
  • Table 29 Sales of Decongestants by Category: % Value Growth 2010-2015
  • Table 30 NBO Company Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2011-2015
  • Table 31 LBN Brand Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2012-2015
  • Table 32 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2015-2020
  • Table 33 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2015-2020

Dermatologicals in the Philippines - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 34 Sales of Dermatologicals by Category: Value 2010-2015
  • Table 35 Sales of Dermatologicals by Category: % Value Growth 2010-2015
  • Table 36 NBO Company Shares of Dermatologicals: % Value 2011-2015
  • Table 37 LBN Brand Shares of Dermatologicals: % Value 2012-2015
  • Table 38 LBN Brand Shares of Hair Loss Treatments: % Value 2012-2015
  • Table 39 Forecast Sales of Dermatologicals by Category: Value 2015-2020
  • Table 40 Forecast Sales of Dermatologicals by Category: % Value Growth 2015-2020

Digestive Remedies in the Philippines - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 41 Sales of Digestive Remedies by Category: Value 2010-2015
  • Table 42 Sales of Digestive Remedies by Category: % Value Growth 2010-2015
  • Table 43 NBO Company Shares of Digestive Remedies: % Value 2011-2015
  • Table 44 LBN Brand Shares of Digestive Remedies: % Value 2012-2015
  • Table 45 Forecast Sales of Digestive Remedies by Category: Value 2015-2020
  • Table 46 Forecast Sales of Digestive Remedies by Category: % Value Growth 2015-2020

Eye Care in the Philippines - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 47 Sales of Eye Care by Category: Value 2010-2015
  • Table 48 Sales of Eye Care by Category: % Value Growth 2010-2015
  • Table 49 Sales of Standard Eye Care by Format: % Value 2010-2015
  • Table 50 Sales of Standard Eye Care by Positioning: % Value 2010-2015
  • Table 51 NBO Company Shares of Eye Care: % Value 2011-2015
  • Table 52 LBN Brand Shares of Eye Care: % Value 2012-2015
  • Table 53 Forecast Sales of Eye Care by Category: Value 2015-2020
  • Table 54 Forecast Sales of Eye Care by Category: % Value Growth 2015-2020

Herbal/Traditional Products in the Philippines - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 55 Sales of Herbal/Traditional Products by Category: Value 2010-2015
  • Table 56 Sales of Herbal/Traditional Products by Category: % Value Growth 2010-2015
  • Table 57 NBO Company Shares of Herbal/Traditional Products: % Value 2011-2015
  • Table 58 LBN Brand Shares of Herbal/Traditional Products: % Value 2012-2015
  • Table 59 Forecast Sales of Herbal/Traditional Products by Category: Value 2015-2020
  • Table 60 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2015-2020

NRT Smoking Cessation Aids in the Philippines - Category Analysis

HEADLINES

TRENDS

PROSPECTS

Sleep Aids in the Philippines - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 61 Sales of Sleep Aids: Value 2010-2015
  • Table 62 Sales of Sleep Aids: % Value Growth 2010-2015
  • Table 63 NBO Company Shares of Sleep Aids: % Value 2011-2015
  • Table 64 LBN Brand Shares of Sleep Aids: % Value 2012-2015
  • Table 65 Forecast Sales of Sleep Aids: Value 2015-2020
  • Table 66 Forecast Sales of Sleep Aids: % Value Growth 2015-2020

Sports Nutrition in the Philippines - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 67 Sales of Sports Nutrition by Category: Value 2010-2015
  • Table 68 Sales of Sports Nutrition by Category: % Value Growth 2010-2015
  • Table 69 NBO Company Shares of Sports Nutrition: % Value 2011-2015
  • Table 70 LBN Brand Shares of Sports Nutrition: % Value 2012-2015
  • Table 71 Forecast Sales of Sports Nutrition by Category: Value 2015-2020
  • Table 72 Forecast Sales of Sports Nutrition by Category: % Value Growth 2015-2020

Vitamins and Dietary Supplements in the Philippines - Category Analysis

HEADLINES

TRENDS

VITAMINS

DIETARY SUPPLEMENTS

SUPPLEMENT NUTRITION DRINKS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Summary 13 Dietary Supplements: Brand Ranking by Positioning 2015
  • Summary 14 Multivitamins: Brand Ranking by Positioning 2015
  • Table 73 Sales of Vitamins and Dietary Supplements by Category: Value 2010-2015
  • Table 74 Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2010-2015
  • Table 75 Sales of Dietary Supplements by Positioning: % Value 2010-2015
  • Table 76 Sales of Fish Oils/Omega Fatty Acids by Type: % Value 2010-2015
  • Table 77 Sales of Paediatric Vitamins and Dietary Supplements by Type: % Value 2012-2015
  • Table 78 Sales of Tonics and Bottled Nutritive Drinks by Positioning: % Value 2012-2015
  • Table 79 Sales of Multivitamins by Positioning: % Value 2010-2015
  • Table 80 NBO Company Shares of Vitamins and Dietary Supplements: % Value 2011-2015
  • Table 81 LBN Brand Shares of Vitamins and Dietary Supplements: % Value 2012-2015
  • Table 82 LBN Brand Shares of Vitamins: % Value 2012-2015
  • Table 83 LBN Brand Shares of Dietary Supplements: % Value 2012-2015
  • Table 84 Forecast Sales of Vitamins and Dietary Supplements by Category: Value 2015-2020
  • Table 85 Forecast Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2015-2020

Weight Management in the Philippines - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 86 Sales of Weight Management by Category: Value 2010-2015
  • Table 87 Sales of Weight Management by Category: % Value Growth 2010-2015
  • Table 88 NBO Company Shares of Weight Management: % Value 2011-2015
  • Table 89 LBN Brand Shares of Weight Management: % Value 2012-2015
  • Table 90 Forecast Sales of Weight Management by Category: Value 2015-2020
  • Table 91 Forecast Sales of Weight Management by Category: % Value Growth 2015-2020

Wound Care in the Philippines - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 92 Sales of Wound Care by Category: Value 2010-2015
  • Table 93 Sales of Wound Care by Category: % Value Growth 2010-2015
  • Table 94 NBO Company Shares of Wound Care: % Value 2011-2015
  • Table 95 LBN Brand Shares of Wound Care: % Value 2012-2015
  • Table 96 Forecast Sales of Wound Care by Category: Value 2015-2020
  • Table 97 Forecast Sales of Wound Care by Category: % Value Growth 2015-2020

Segmentation

This market research report includes the following:

  • Consumer Health
    • OTC
      • Adult Mouth Care
      • Analgesics
        • Systemic Analgesics
          • Adult Analgesics
            • Adult Acetaminophen
            • Adult Aspirin
            • Adult Combination Products - Analgesics
            • Adult Diclofenac
            • Adult Dipyrone
            • Adult Ibuprofen
            • Adult Ketoprofen
            • Adult Naproxen
            • Adult OTC Triptans
          • Paediatric Analgesics
            • Paediatric Acetaminophen
            • Paediatric Aspirin
            • Paediatric Combination Products - Analgesics
            • Paediatric Dipyrone
            • Paediatric Ibuprofen
            • Paediatric Naproxen
          • Adult and Paediatric Systemic Analgesics
            • Acetaminophen
            • Aspirin
            • Combination Products - Analgesics
            • Diclofenac
            • Dipyrone
            • Ibuprofen
            • Ketoprofen
            • Naproxen
            • OTC Triptans
        • Topical Analgesics/Anaesthetic
      • Sleep Aids
      • Cough, Cold and Allergy (Hay Fever) Remedies
        • Antihistamines/Allergy Remedies (Systemic)
        • Paediatric Cough, Cold and Allergy Remedies
          • Paediatric Allergy Remedies
          • Paediatric Cough/Cold Remedies
        • Combination Products - Cough, Cold and Allergy (Hay Fever) Remedies
        • Cough Remedies
        • Decongestants
          • Nasal Sprays
          • Oral Decongestants
          • Inhalant Decongestants
          • Decongestant Rubs
          • Nasal Decongestant Drops
          • Nasal Decongestant Plasters
        • Medicated Confectionery
        • Pharyngeal Preparations
      • Dermatologicals
        • Medicated Shampoos
        • Topical Antifungals
        • Vaginal Antifungals
        • Hair Loss Treatments
        • Nappy (Diaper) Rash Treatments
        • Antiparasitics/Lice (Head and Body) Treatments
        • Antipruritics
        • Cold Sore Treatments
        • Haemorrhoid Treatments
        • Paediatric Dermatologicals
        • Topical Allergy Remedies/Antihistamines
        • Topical Germicidals/Antiseptics
      • Digestive Remedies
        • Paediatric Digestive Remedies
          • Paediatric Diarrhoeal Remedies
          • Paediatric Indigestion and Heartburn Remedies
          • Paediatric Laxatives
          • Paediatric Motion Sickness Remedies
        • Diarrhoeal Remedies
        • IBS Treatments
        • Indigestion and Heartburn Remedies
          • Antacids
          • Antiflatulents
          • Digestive Enzymes
          • H2 Blockers
          • Proton Pump Inhibitors
        • Laxatives
        • Motion Sickness Remedies
      • Ear Care
      • Emergency Contraception
      • Eye Care
        • Allergy Eye Care
        • Standard Eye Care
      • NRT Smoking Cessation Aids
        • NRT Gum
        • NRT Inhalators
        • NRT Lozenges
        • NRT Patches
        • Other NRT
      • Wound Care
        • First Aid Kits
        • Gauze, Tape and Other Wound Care
        • Sticking Plasters/Adhesive Bandages
    • Sports Nutrition
      • Sports Protein Products
        • Sports Protein Bars
        • Sports Protein Powder
        • Sports Protein RTD
      • Sports Non-Protein Products
    • Vitamins and Dietary Supplements
      • Dietary Supplements
        • Combination Dietary Supplements
        • Herbal/Traditional Dietary Supplements
          • Combination Herbal/Traditional Dietary Supplements
          • Echinacea
          • Evening Primrose Oil
          • Garlic
          • Ginkgo Biloba
          • Ginseng
          • St John's Wort
          • Other Herbal/Traditional Dietary Supplements
            • Milk Thistle
            • Saw Palmetto
            • Other Other Herbal/Traditional Dietary Supplements
        • Non-Herbal/Traditional Dietary Supplements
          • Co-Enzyme Q10
          • Combination Non-Herbal/Traditional Dietary Supplements
          • Eye Health Supplements
          • Fish Oils/Omega Fatty Acids
          • Glucosamine
          • Minerals
            • Calcium Supplements
            • Mineral Supplements
          • Probiotic Supplements
          • Protein Supplements
          • Other Non-Herbal/Traditional Dietary Supplements
            • Glutathione
            • Other Other Non-Herbal/Traditional Dietary Supplements
      • Paediatric Vitamins and Dietary Supplements
      • Tonics and Bottled Nutritive Drinks
      • Vitamins
        • Multivitamins
        • Single Vitamins
          • Vitamin A
          • Vitamin B
          • Vitamin C
          • Vitamin D
          • Vitamin E
          • Other Single Vitamins
      • Supplement Nutrition Drinks
    • Weight Management
      • Meal Replacement Slimming
      • OTC Obesity
      • Slimming Teas
      • Weight Loss Supplements
      • Other Slimming Products
    • Herbal/Traditional Products
      • Herbal/Traditional Topical Analgesics
      • Herbal/Traditional Sleep Aids Products
      • Herbal/Traditional Cough, Cold and Allergy (Hay Fever) Remedies
      • Herbal/Traditional Digestive Remedies
      • Herbal/Traditional Dermatologicals
      • Herbal/Traditional Paediatric Dietary Supplements
      • Herbal/Traditional Dietary Supplements
      • Herbal/Traditional Tonics and Bottled Nutritive Drinks
    • Allergy Care
      • Allergy Eye Care
      • Antihistamines/Allergy Remedies (Systemic)
      • Paediatric Allergy Remedies
      • Topical Allergy Remedies/Antihistamines
    • Paediatric Consumer Health
      • Paediatric Analgesics
        • Paediatric Acetaminophen
        • Paediatric Aspirin
        • Paediatric Combination Products - Analgesics
        • Paediatric Dipyrone
        • Paediatric Ibuprofen
        • Paediatric Naproxen
      • Paediatric Cough, Cold and Allergy Remedies
        • Paediatric Allergy Remedies
        • Paediatric Cough/Cold Remedies
      • Paediatric Digestive Remedies
        • Paediatric Diarrhoeal Remedies
        • Paediatric Indigestion and Heartburn Remedies
        • Paediatric Laxatives
        • Paediatric Motion Sickness Remedies
      • Paediatric Dermatologicals
      • Nappy (Diaper) Rash Treatments
      • Paediatric Vitamins and Dietary Supplements

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Distribution
  • Analysis by Format
  • Analysis by Positioning
  • Analysis by Type
  • Fish Oils/Omega Fatty Acids by type
  • Herbal/Traditional vs Standard
  • Meal replacement slimming by type
  • Pricing
  • Smoking population - number of adult smokers
  • Smoking prevalence - % of adult population

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price % growth
  • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY

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