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Country Report

Philippines Flag Consumer Health in the Philippines

| Pages: 97

Price: US$2,400

About this Report

EXECUTIVE SUMMARY

Consumer health slows down in 2013

Consumer health witnessed a slowdown in growth in 2013. Although OTC and vitamins both registered growth improvements in 2013 compared to 2012, dietary supplements recorded a decline in growth. Alongside the increase in health awareness amongst Filipinos has been a surge in patronage of dietary supplements in recent years, consequently limiting the opportunity to record a more vibrant increase in sales as the prospective consumer base reaches saturation.

Herbal/traditional product choices increase

Companies are responding to the growing preference amongst consumers for products made from natural ingredients with the launch of more herbal/traditional remedies and dietary supplements. The technical support provided by government agencies and their endorsement of herbal ingredients as having therapeutic value are amongst the factors facilitating the development of pharmaceutical products made from natural sources and their easier acceptance by consumers.

United Laboratories Inc sustains its leadership in 2013

United Laboratories Inc maintained its lead in consumer health in 2013. The company’s wide product line, which encompasses several categories, and its ability to build strong brands allowed it to maintain its prominence against its competitors. Amongst Unilab’s strengths are its continuous launch of new products and use of adequate advertising and promotions to support its new and existing brands. As such, several of its products are strongly preferred by consumers and continue to enjoy category leadership.

Distribution continues to be mainly through parapharmacies/drugstores

Parapharmacies/drugstores continued to be the main distribution channel for consumer health in 2013. The wide network of stores of leading chained drug retailers such as Mercury Drug and Watsons provide consumers easy access to their outlets, which likewise carry a comprehensive line of product and brand choices. Also, aside from OTC and vitamins and dietary supplements, their outlets carry an assortment of goods from beauty and personal care and home care to packaged food, which provides consumers with improved product choices.

Improvements expected in the forecast period

Consumer health is expected to record improvements in value growth over the forecast period compared with review period performance. Both OTC and vitamins are expected to register growth improvements amidst the increasing health consciousness amongst Filipinos, which is predicted to drive them to be more proactive in taking care of their health. The growth of dietary supplements over the forecast period, on the other hand, is predicted to record a decline compared to review period performance, reflecting the existing wide consumer base of the category which diminishes the opportunity for it to sustain the vibrant growth witnessed over the review period.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Consumer Health industry in Philippines with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Consumer Health industry in Philippines, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from these category reports in Philippines for free:

The Consumer Health in Philippines market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth  
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Consumer Health in Philippines?
  • What are the major brands in Philippines?
  • What are the main trends in OTC Healthcare?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Consumer Health market research database.

Table of Contents

Consumer Health in the Philippines - Industry Overview

EXECUTIVE SUMMARY

Consumer health slows down in 2013

Herbal/traditional product choices increase

United Laboratories Inc sustains its leadership in 2013

Distribution continues to be mainly through parapharmacies/drugstores

Improvements expected in the forecast period

KEY TRENDS AND DEVELOPMENTS

Preference for branded products over generics remain

Choice of herbal/traditional products grows

Drugstores and pharmacies undergo changes and improvements

Government and industry players contribute towards improved health awareness

CATEGORY INDICATORS

  • Table 1 Number of Smokers by Gender 2008-2013

MARKET INDICATORS

  • Table 2 Consumer Expenditure on Health Goods and Medical Services: Value 2008-2013
  • Table 3 Life Expectancy at Birth 2008-2013

MARKET DATA

  • Table 4 Sales of Consumer Health by Category: Value 2008-2013
  • Table 5 Sales of Consumer Health by Category: % Value Growth 2008-2013
  • Table 6 NBO Company Shares of Consumer Health: % Value 2009-2013
  • Table 7 LBN Brand Shares of Consumer Health: % Value 2010-2013
  • Table 8 Distribution of Consumer Health by Format: % Value 2008-2013
  • Table 9 Distribution of Consumer Health by Format and Category: % Value 2013
  • Table 10 Forecast Sales of Consumer Health by Category: Value 2013-2018
  • Table 11 Forecast Sales of Consumer Health by Category: % Value Growth 2013-2018

APPENDIX

OTC registration and classification

Vitamins and dietary supplements registration and classification

Self-medication/self-care and preventative medicine

Switches

SOURCES

  • Summary 1 Research Sources

Consumer Health in the Philippines - Company Profiles

Mercury Drug Corp in Consumer Health (Philippines)

STRATEGIC DIRECTION

COMPANY BACKGROUND

COMPETITIVE POSITIONING

INTERNET STRATEGY

Pfizer Philippines Inc in Consumer Health (Philippines)

STRATEGIC DIRECTION

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 2 Pfizer Philippines Inc: Competitive Position 2013

Tynor Drug House Inc in Consumer Health (Philippines)

STRATEGIC DIRECTION

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 3 Tynor Drug House Inc: Competitive Position 2013

United Laboratories Inc in Consumer Health (Philippines)

STRATEGIC DIRECTION

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 4 United Laboratories Inc: Competitive Position 2013

Universal Robina Corp in Consumer Health (Philippines)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 5 Universal Robina Corp and Subsidiaries: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 6 Universal Robina Corp: Competitive Position 2013

Adult Mouth Care in the Philippines - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 12 Sales of Adult Mouth Care: Value 2008-2013
  • Table 13 Sales of Adult Mouth Care: % Value Growth 2008-2013
  • Table 14 NBO Company Shares of Adult Mouth Care: % Value 2009-2013
  • Table 15 LBN Brand Shares of Adult Mouth Care: % Value 2010-2013
  • Table 16 Forecast Sales of Adult Mouth Care: Value 2013-2018
  • Table 17 Forecast Sales of Adult Mouth Care: % Value Growth 2013-2018

Analgesics in the Philippines - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 18 Sales of Analgesics by Category: Value 2008-2013
  • Table 19 Sales of Analgesics by Category: % Value Growth 2008-2013
  • Table 20 Sales of Topical Analgesics/Anaesthetic by Format: % Value Breakdown 2008-2013
  • Table 21 NBO Company Shares of Analgesics: % Value 2009-2013
  • Table 22 LBN Brand Shares of Analgesics: % Value 2010-2013
  • Table 23 Forecast Sales of Analgesics by Category: Value 2013-2018
  • Table 24 Forecast Sales of Analgesics by Category: % Value Growth 2013-2018

Calming and Sleeping in the Philippines - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 25 Sales of Calming and Sleeping: Value 2008-2013
  • Table 26 Sales of Calming and Sleeping: % Value Growth 2008-2013
  • Table 27 NBO Company Shares of Calming and Sleeping: % Value 2009-2013
  • Table 28 LBN Brand Shares of Calming and Sleeping: % Value 2010-2013
  • Table 29 Forecast Sales of Calming and Sleeping: Value 2013-2018
  • Table 30 Forecast Sales of Calming and Sleeping: % Value Growth 2013-2018

Cough, Cold and Allergy (Hay Fever) Remedies in the Philippines - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 31 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2008-2013
  • Table 32 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2008-2013
  • Table 33 Sales of Decongestants by Category: Value 2008-2013
  • Table 34 Sales of Decongestants by Category: % Value Growth 2008-2013
  • Table 35 Sales of Paediatric Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2008-2013
  • Table 36 Sales of Paediatric Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2008-2013
  • Table 37 NBO Company Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2009-2013
  • Table 38 LBN Brand Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2010-2013
  • Table 39 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2013-2018
  • Table 40 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2013-2018

Dermatologicals in the Philippines - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 41 Sales of Dermatologicals by Category: Value 2008-2013
  • Table 42 Sales of Dermatologicals by Category: % Value Growth 2008-2013
  • Table 43 NBO Company Shares of Dermatologicals: % Value 2009-2013
  • Table 44 LBN Brand Shares of Dermatologicals: % Value 2010-2013
  • Table 45 LBN Brand Shares of Hair Loss Treatments: % Value 2010-2013
  • Table 46 Forecast Sales of Dermatologicals by Category: Value 2013-2018
  • Table 47 Forecast Sales of Dermatologicals by Category: % Value Growth 2013-2018

Digestive Remedies in the Philippines - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 48 Sales of Digestive Remedies by Category: Value 2008-2013
  • Table 49 Sales of Digestive Remedies by Category: % Value Growth 2008-2013
  • Table 50 NBO Company Shares of Digestive Remedies: % Value 2009-2013
  • Table 51 LBN Brand Shares of Digestive Remedies: % Value 2010-2013
  • Table 52 Forecast Sales of Digestive Remedies by Category: Value 2013-2018
  • Table 53 Forecast Sales of Digestive Remedies by Category: % Value Growth 2013-2018

Herbal/Traditional Products in the Philippines - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 54 Sales of Herbal/Traditional Products by Category: Value 2008-2013
  • Table 55 Sales of Herbal/Traditional Products by Category: % Value Growth 2008-2013
  • Table 56 NBO Company Shares of Herbal/Traditional Products: % Value 2009-2013
  • Table 57 LBN Brand Shares of Herbal/Traditional Products: % Value 2010-2013
  • Table 58 Forecast Sales of Herbal/Traditional Products by Category: Value 2013-2018
  • Table 59 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2013-2018

NRT Smoking Cessation Aids in the Philippines - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY INDICATORS

  • Table 60 Number of Smokers by Gender 2008-2013

CATEGORY DATA

  • Table 61 Sales of NRT Smoking Cessation Aids by Category: Value 2008-2011
  • Table 62 Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2008-2011
  • Table 63 NBO Company Shares of NRT Smoking Cessation Aids: % Value 2009-2013
  • Table 64 LBN Brand Shares of NRT Smoking Cessation Aids: % Value 2010-2013

Sports Nutrition in the Philippines - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 65 Sales of Sports Nutrition by Category: Value 2008-2013
  • Table 66 Sales of Sports Nutrition by Category: % Value Growth 2008-2013
  • Table 67 NBO Company Shares of Sports Nutrition: % Value 2009-2013
  • Table 68 LBN Brand Shares of Sports Nutrition: % Value 2010-2013
  • Table 69 Forecast Sales of Sports Nutrition by Category: Value 2013-2018
  • Table 70 Forecast Sales of Sports Nutrition by Category: % Value Growth 2013-2018

Vitamins and Dietary Supplements in the Philippines - Category Analysis

HEADLINES

TRENDS

VITAMINS

DIETARY SUPPLEMENTS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 71 Dietary Supplements: Brand Ranking by Positioning 2013
  • Table 72 Multivitamins: Brand Ranking by Positioning 2013
  • Table 73 Sales of Vitamins and Dietary Supplements by Category: Value 2008-2013
  • Table 74 Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2008-2013
  • Table 75 Sales of Multivitamins by Positioning: % Value 2008-2013
  • Table 76 Sales of Dietary Supplements by Positioning: % Value 2008-2013
  • Table 77 NBO Company Shares of Vitamins and Dietary Supplements: % Value 2009-2013
  • Table 78 LBN Brand Shares of Vitamins and Dietary Supplements: % Value 2010-2013
  • Table 79 LBN Brand Shares of Vitamins: % Value 2010-2013
  • Table 80 LBN Brand Shares of Dietary Supplements: % Value 2010-2013
  • Table 81 Forecast Sales of Vitamins and Dietary Supplements by Category: Value 2013-2018
  • Table 82 Forecast Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2013-2018

Weight Management in the Philippines - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 83 Sales of Weight Management by Category: Value 2008-2013
  • Table 84 Sales of Weight Management by Category: % Value Growth 2008-2013
  • Table 85 NBO Company Shares of Weight Management: % Value 2009-2013
  • Table 86 LBN Brand Shares of Weight Management: % Value 2010-2013
  • Table 87 Forecast Sales of Weight Management by Category: Value 2013-2018
  • Table 88 Forecast Sales of Weight Management by Category: % Value Growth 2013-2018

Wound Care in the Philippines - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 89 Sales of Wound Care by Category: Value 2008-2013
  • Table 90 Sales of Wound Care by Category: % Value Growth 2008-2013
  • Table 91 NBO Company Shares of Wound Care: % Value 2009-2013
  • Table 92 LBN Brand Shares of Wound Care: % Value 2010-2013
  • Table 93 Forecast Sales of Wound Care by Category: Value 2013-2018
  • Table 94 Forecast Sales of Wound Care by Category: % Value Growth 2013-2018

Segmentation

This market research report includes the following:

  • Consumer Health
    • OTC
      • Adult Mouth Care
      • Analgesics
        • Systemic Analgesics
          • Adult Analgesics
            • Acetaminophen
            • Aspirin
            • Combination Products - Analgesics
            • Diclofenac
            • Dipyrone
            • Ibuprofen
            • Ketoprofen
            • Naproxen
          • Paediatric Analgesics
            • Paediatric Acetaminophen
            • Paediatric Aspirin
            • Paediatric Combination Products - Analgesics
            • Paediatric Diclofenac
            • Paediatric Dipyrone
            • Paediatric Ibuprofen
            • Paediatric Ketoprofen
            • Paediatric Naproxen
        • Topical Analgesics/Anaesthetic
      • Calming and Sleeping
      • Cough, Cold and Allergy (Hay Fever) Remedies
        • Antihistamines/Allergy Remedies (Systemic)
        • Paediatric Cough, Cold and Allergy Remedies
          • Paediatric Allergy Remedies
          • Paediatric Cough/Cold Remedies
        • Combination Products - Cough, Cold and Allergy (Hay Fever) Remedies
        • Cough Remedies
        • Decongestants
          • Nasal Sprays
          • Oral Decongestants
          • Inhalant Decongestants
          • Decongestant Rubs
          • Nasal Decongestant Drops
          • Nasal Decongestant Plasters
        • Medicated Confectionery
        • Pharyngeal Preparations
      • Digestive Remedies
        • Paediatric Digestive Remedies
          • Paediatric Diarrhoeal Remedies
          • Paediatric Indigestion and Heartburn Remedies
          • Paediatric Laxatives
          • Paediatric Motion Sickness Remedies
        • Diarrhoeal Remedies
        • IBS Treatments
        • Indigestion and Heartburn Remedies
          • Antacids
          • Antiflatulents
          • Digestive Enzymes
          • H2 Blockers
          • Proton Pump Inhibitors
        • Laxatives
        • Motion Sickness Remedies
      • Ear Care
      • Emergency Contraception
      • Eye Care
        • Allergy Eye Care
        • Standard Eye Care
      • Dermatologicals
        • Medicated Shampoos
        • Topical Antifungals
        • Vaginal Antifungals
        • Hair Loss Treatments
        • Nappy (Diaper) Rash Treatments
        • Antiparasitics/Lice (Head and Body) Treatments
        • Antipruritics
        • Paediatric Dermatologicals
        • Cold Sore Treatments
        • Haemorrhoid Treatments
        • Topical Allergy Remedies/Antihistamines
        • Topical Germicidals/Antiseptics
      • NRT Smoking Cessation Aids
        • NRT Gum
        • NRT Inhalators
        • NRT Lozenges
        • NRT Patches
        • Other NRT
      • OTC Triptans
      • Wound Care
        • First Aid Kits
        • Sticking Plasters/Adhesive Bandages
        • Gauze, Tape and Other Wound Care
    • Sports Nutrition
      • Protein Products
        • Protein Bars
        • Powder
        • RTD
        • Other Protein
      • Non-Protein Products
    • Vitamins and Dietary Supplements
      • Paediatric Vitamins and Dietary Supplements
      • Dietary Supplements
        • Combination Dietary Supplements
        • Herbal/Traditional Dietary Supplements
          • Combination Herbal/Traditional Dietary Supplements
          • Echinacea
          • Evening Primrose Oil
          • Garlic
          • Ginkgo Biloba
          • Ginseng
          • St John's Wort
          • Other Herbal/Traditional Dietary Supplements
            • Milk Thistle
            • Saw Palmetto
            • Other Other Herbal/Traditional Dietary Supplements
        • Non-Herbal/Traditional Dietary Supplements
          • Co-Enzyme Q10
          • Combination Non-Herbal/Traditional Dietary Supplements
          • Eye Health Supplements
          • Fish Oils/Omega Fatty Acids
            • Fish Oils
              • Cod Liver Oil
              • Other Fish Oils
            • Omega-3-6-9 (Fish and Non-Fish)
          • Glucosamine
          • Minerals
            • Calcium Supplements
            • Mineral Supplements
          • Probiotic Supplements
          • Protein Supplements
          • Royal Jelly
          • Sam-E
          • Other Non-Herbal/Traditional Dietary Supplements
            • Glutathione
            • Other Other Non-Herbal/Traditional Dietary Supplements
      • Tonics and Bottled Nutritive Drinks
      • Vitamins
        • Multivitamins
        • Single Vitamins
          • Vitamin A
          • Vitamin B
          • Vitamin C
          • Vitamin D
          • Vitamin E
          • Other Single Vitamins
    • Weight Management
      • Meal Replacement Slimming
      • OTC Obesity
      • Slimming Teas
      • Weight Loss Supplements
      • Other Slimming Products
    • Herbal/Traditional Products
      • Herbal/Traditional Topical Analgesics
      • Herbal/Traditional Calming and Sleeping Products
      • Herbal/Traditional Cough, Cold and Allergy (Hay Fever) Remedies
      • Herbal/Traditional Digestive Remedies
      • Herbal/Traditional Dermatologicals
      • Herbal/Traditional Medicinal Teas
      • Herbal/Traditional Smoking Cessation Aids
      • Herbal/Traditional Paediatric Dietary Supplements
      • Herbal/Traditional Dietary Supplements
      • Herbal/Traditional Tonics and Bottled Nutritive Drinks
    • Allergy Care
      • Allergy Eye Care
      • Antihistamines/Allergy Remedies (Systemic)
      • Paediatric Allergy Remedies
      • Topical Allergy Remedies/Antihistamines
    • Paediatric Consumer Health
      • Paediatric Analgesics
        • Paediatric Acetaminophen
        • Paediatric Aspirin
        • Paediatric Combination Products - Analgesics
        • Paediatric Diclofenac
        • Paediatric Dipyrone
        • Paediatric Ibuprofen
        • Paediatric Ketoprofen
        • Paediatric Naproxen
      • Paediatric Cough, Cold and Allergy Remedies
        • Paediatric Allergy Remedies
        • Paediatric Cough/Cold Remedies
      • Paediatric Digestive Remedies
        • Paediatric Diarrhoeal Remedies
        • Paediatric Indigestion and Heartburn Remedies
        • Paediatric Laxatives
        • Paediatric Motion Sickness Remedies
      • Paediatric Dermatologicals
      • Nappy (Diaper) Rash Treatments
      • Paediatric Vitamins and Dietary Supplements

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Distribution
  • Pricing
  • Analysis by Format
  • Analysis by Positioning
  • Analysis by Type
  • Herbal/Traditional vs Standard
  • Smoking population - number of adult smokers
  • Smoking prevalence - % of adult population

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price % growth
  • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY

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