Consumer Health/OTC Healthcare industry and market research, statistics, market share

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Country Report

Digestive Remedies in Belarus

In 2011 economic situation in Belarus was difficult, which for many Belarusians resulted in longer working hours and higher stress levels. Many consumers, particular in urban areas, did not have enough time to prepare balanced and nutritious meals ...

Apr 2012 | US$900| Add to cart | View details ›

Country Report

Medicated Skin Care in Belarus

A number of product areas in medicated skin care are still associated with embarrassment among Belarusian consumers. In addition, rising self-medication trend supported growth. The fact that many consumers view skin ailments as being embarrassing ...

Apr 2012 | US$900| Add to cart | View details ›

Country Report

NRT Smoking Cessation Aids in Belarus

Cigarette volume sales in Belarus reached 29.7 billion sticks in 2011, an increase from 25.5 billion sticks in 2010. Whilst the number of male smokers decreased insignificantly in 2011. Totally over two million people in the country continue to ...

Apr 2012 | US$900| Add to cart | View details ›

Country Report

Eye Care in Belarus

Eye care in 2011 benefited from an increasing number of Belarusians suffering from dry eye syndrome, tired eyes and allergy problems. One of the main reasons behind eye problems is increasing usage of computers, both in offices and at home. Other ...

Apr 2012 | US$900| Add to cart | View details ›

Country Report

Ear Care in Belarus

Ear care had current retail value growth of 68% in 2011, with sales reaching BYR2.4 billion. As in eye care, consumers suffering from ear ailments typically preferred to seek advice from a doctor instead of self-medicating, with doctors often ...

Apr 2012 | US$900| Add to cart | View details ›

Country Report

Adult Mouth Care in Belarus

Sales in adult mouth care are seasonal. Long, cold winter seasons increase oral problems such as throat inflammation. As a result, oral sprays and liquid mouthwash remedies are increasing in popularity, especially during the cold season and amongst ...

Apr 2012 | US$900| Add to cart | View details ›

Country Report

Calming and Sleeping in Belarus

Calming and sleeping had current retail value growth of 67% in 2011, with sales being fuelled by rising stress levels and longer working hours. In addition, increasing urbanisation and rising night-time noise levels in urban areas also contributed to...

Apr 2012 | US$900| Add to cart | View details ›

Country Report

Wound Care in Belarus

Wound care had current value growth of 57% in 2011. While sales were driven by rising demand for more convenient products during the review period, in 2011 the trend for economical consumption prevailed. While unit prices for more convenient products...

Apr 2012 | US$900| Add to cart | View details ›

Country Report

Vitamins and Dietary Supplements in Belarus

Value growth was high in 2011 was high at 68%. This was due to the vast increases in unit prices for the products, caused by sharp currency devaluation. Growth was supported by the healthy lifestyle trend. However, this trend was limited to urban ...

Apr 2012 | US$900| Add to cart | View details ›

Country Report

Weight Management in Belarus

Increasing health awareness and rising concerns about personal appearance continued to stimulate the sales of weight management products. Females in Belarus, particularly in urban areas, realise the impact of weight on their overall well-being, ...

Apr 2012 | US$900| Add to cart | View details ›