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Country Report

Adult Mouth Care in Germany

In 2011, retail value sales of OTC adult mouth care products in Germany are expected to decline by 2% to almost €72 million, the fourth year in a row showing negative development. The reason for the decline is the constantly improved oral hygiene. ...

Jul 2012 | US$900| Add to cart | View details

Country Report

Analgesics in Germany

As in previous years, within overall retail value sales of analgesics, a trend away from systemic towards topical was seen in Germany in 2011. There were many factors behind the overall decline in systemic analgesics, for example recent restrictions ...

Jul 2012 | US$900| Add to cart | View details

Country Report

Calming and Sleeping in Germany

OTC calming and sleeping products were able to grow in Germany for the second year in a row in 2011, by almost 2% to reach €199 million. A large and, according to industry experts, still growing proportion of the population suffers from sleeping ...

Jul 2012 | US$900| Add to cart | View details

Country Report

Cough, Cold and Allergy (Hay Fever) Remedies in Germany

Due to growing prescription sales for cough, cold and allergy (hay fever) remedies in Germany, the overall development of OTC value sales continued to be negative. Also, in comparison to other OTC categories, the market for cough, cold and allergy ...

Jul 2012 | US$900| Add to cart | View details

Country Report

Digestive Remedies in Germany

Due to the lack of growth opportunities, the category of digestive remedies in Germany continued to decline overall in 2011, affecting all subcategories with the exception of proton pump. In the context of the economic recovery, the number of people ...

Jul 2012 | US$900| Add to cart | View details

Country Report

Ear Care in Germany

Most Germans continue not to use the products of the category, as they either only clean their ears with cotton buds, or in more serious cases immediately visit a doctor, and are not confident to treat such problems with OTC products. However, in ...

Jul 2012 | US$900| Add to cart | View details

Country Report

Eye Care in Germany

Retail value sales of OTC eye care products are set to grow by between 3-4% in Germany in 2011 to reach €139 million overall. Factors in favour of the category’s development are increasingly long working hours, dry air in living spaces caused by air ...

Jul 2012 | US$900| Add to cart | View details

Country Report

Herbal/Traditional Products in Germany

In Germany in 2011, retail value sales of herbal/traditional products in Germany declined by between 1-2% to €1,528 million. The main reason for this is the competition from the currently much more successful homoeopathic remedies (excluded from ...

Jul 2012 | US$900| Add to cart | View details

Country Report

Medicated Skin Care in Germany

Medicated skin care enjoyed the seventh successive year of positive value growth in Germany (in current terms) and saw sales grow by almost 2% to €445 million in 2011. The trend towards self-medication continued to strengthen, and was fuelled by many...

Jul 2012 | US$900| Add to cart | View details

Country Report

NRT Smoking Cessation Aids in Germany

NRT smoking cessation aids declined in Germany in 2011 for the third year in a row. Several factors continued to be responsible for this negative development in terms of retail value sales. Due to the shrinking number of smokers in Germany, the ...

Jul 2012 | US$900| Add to cart | View details

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