Consumer Health/OTC Healthcare industry and market research, statistics, market share

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Country Report

Adult Mouth Care in Greece

Adult mouth care declined in value by 3% during 2011 as the category was hit by the ongoing economic crisis and shrinking disposable incomes in Greece. The products categorised under adult mouth care are widely considered to be non-essential ...

Jun 2012 | US$900| Add to cart | View details ›

Country Report

Analgesics in Greece

Despite the general economic gloom which prevails in Greece, analgesics recorded positive growth during 2011. While no significant developments took place in analgesics in 2011 with respect to innovation and new product launches, demand for ...

Jun 2012 | US$900| Add to cart | View details ›

Country Report

Calming and Sleeping in Greece

Calming and sleeping in Greece increases in value by 8% in 2011, with total retail value sales remaining on €3 million. Rapidly rising stress levels and the much higher incidence of insomnia amidst Greece’s severe economic downturn have led ...

Jun 2012 | US$900| Add to cart | View details ›

Country Report

Cough, Cold and Allergy (Hay Fever) Remedies in Greece

Cough, cold and allergy (hay fever) remedies is a mature category in Greece and there is little room for development or innovation. No specific trends characterised the category during 2011 as demand is largely dependent on weather conditions and the...

Jun 2012 | US$900| Add to cart | View details ›

Country Report

Digestive Remedies in Greece

The severe economic recession which prevails in Greece and the publication of the so-called ‘negative’ list of non-reimbursable prescription-only drugs in May 2011 are the two events which continue to have the most significant effect on value sales ...

Jun 2012 | US$900| Add to cart | View details ›

Country Report

Ear Care in Greece

There was no OTC ear care present in Greece during 2011. All ear care products in the country remain under Rx status, although it should be noted that the majority of Rx ear care products can still be purchased under the counter without a ...

Jun 2012 | US$900| Add to cart | View details ›

Country Report

Eye Care in Greece

The list of non-reimbursable OTC drugs which was published in May 2010 by the Greek Ministry of Public Health included the majority of standard eye care products, ending the reimbursement of the cost of these products by the Greek State. This ...

Jun 2012 | US$900| Add to cart | View details ›

Country Report

Herbal/Traditional Products in Greece

Herbal/traditional products in Greece is a consumer health category which seems to be caught between two opposing developments. On the one hand, the current health and wellness trend, which is evident across a wide range of fmcg industries including ...

Jun 2012 | US$900| Add to cart | View details ›

Country Report

Medicated Skin Care in Greece

There were no significant developments in medicated skin care in Greece during 2011. The lack of innovation resulted in declining value sales against the background of severe economic recession and shrinking disposable incomes. Financially distressed...

Jun 2012 | US$900| Add to cart | View details ›

Country Report

NRT Smoking Cessation Aids in Greece

2011 was the first year during which Greece recorded a significant decline in its smoking population, which, according to domestic surveys, ranges from 4% to as high as 9% of the country’s population. The Greek government recently implemented a ...

Jun 2012 | US$900| Add to cart | View details ›