Consumer Health/OTC Healthcare industry and market research, statistics, market share

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Country Report

Adult Mouth Care in Hungary

In 2011, adult mouth care was still suffering the negative effects of the economic downturn, however, constant sales decline slowed down and sales increased in current terms. Although Hungarians’ oral hygiene still lags behind Western European ...

Jul 2012 | US$900| Add to cart | View details ›

Country Report

Analgesics in Hungary

Market growth of analgesics in 2011 was significantly affected by switch decision made in September 2010. Topical analgesics with the active ingredient of ketoprofen were switched from OTC to Rx. Although the switch concerned only four products, ...

Jul 2012 | US$900| Add to cart | View details ›

Country Report

Calming and Sleeping in Hungary

Hectic lifestyles, cumulating personal problems caused by the economic downturn and rising pressure on people, affected both value and volume sales of calming and sleeping products positively in 2011. Many Hungarians prefer trying non-prescription ...

Jul 2012 | US$900| Add to cart | View details ›

Country Report

Cough, Cold and Allergy (Hay Fever) Remedies in Hungary

In 2011, value sales of cough, cold and allergy remedies increased only in current terms, while constant sales of the category slightly decreased. As the flu season was moderate, no significant boosting effect influenced sales. Similarly to the ...

Jul 2012 | US$900| Add to cart | View details ›

Country Report

Digestive Remedies in Hungary

Value sales of digestive remedies continued to increase steadily in 2011, recording 3% current value growth, while constant sales slightly declined. Consumer demand was driven by two contrary effects: Healthy eating habits are coming to the fore, ...

Jul 2012 | US$900| Add to cart | View details ›

Country Report

Ear Care in Hungary

Current value sales of ear care stagnated in 2011 and sales continued to decrease in constant terms. Ear care remained a quite underdeveloped category of consumer health as the year 2011 was uneventful. Most ear care products are Rx in Hungary and ...

Jul 2012 | US$900| Add to cart | View details ›

Country Report

Eye Care in Hungary

Air pollution causes allergy symptoms for more and more people, who need allergy eye care products to treat these problems. With the spread of computer use, an increasing number of people suffer from the unpleasant symptoms of red eye and dry eye. ...

Jul 2012 | US$900| Add to cart | View details ›

Country Report

Consumer Health in Hungary

Consumer health still faces decreasing sales in constant terms in 2011 due to the deepening economic crisis in Hungary. Nevertheless, most Hungarians are not significantly reducing their spending on consumer health products, as strengthening ...

Jul 2012 | US$2,400| Add to cart | View details ›

Country Report

Sports Nutrition in Hungary

Sports nutrition sales dynamically increased in recent years, as bodybuilding became fashionable and supply of different products widened. In 2011 the dynamic growth slowed down due to the negative effects of the economic downturn, as many people ...

Jul 2012 | US$900| Add to cart | View details ›

Country Report

Vitamins and Dietary Supplements in Hungary

Vitamins and dietary supplements continued to benefit from strengthening self-medication and health-promotion trends in Hungary in 2011. Although most Hungarians still faced the lingering negative effects of the economic downturn, they were willing ...

Jul 2012 | US$900| Add to cart | View details ›