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Country Report

Analgesics in India

Self-medication remained on the rise in 2011. Despite being informed regarding the dangers of overuse of systemic analgesics, consumers continued to use OTC products for mild pains. Media promotions by various companies, like GlaxoSmithKline and ...

Jun 2012 | US$900| Add to cart | View details

Country Report

Calming and Sleeping in India

OTC calming and sleeping product sales remained negligible in India in the review period. The majority of calming and sleeping products are classified as prescription drugs. This category is expected to remain prescription based, as consumers prefer ...

Jun 2012 | US$900| Add to cart | View details

Country Report

Cough, Cold and Allergy (Hay Fever) Remedies in India

Seasonal weather changes, rapid temperature changes due to prolonged winters, and direct exposure to atmospheric pollutants were the major factors which supported the performance of cough, cold and allergy remedies in India during the review period. ...

Jun 2012 | US$900| Add to cart | View details

Country Report

Digestive Remedies in India

With disposable incomes increasing and the changing lifestyles of people in India, consumers prefer to eat outside more, and greater consumption of “junk” food led to growth in digestive remedies in 2011. People in India prefer spicy and rich food, ...

Jun 2012 | US$900| Add to cart | View details

Country Report

Ear Care in India

The ear being a sensitive organ, consumers prefer to consult a doctor for treating ear problems rather than self-medicating, to avoid the risk of hearing impairment or even hearing loss. Consumers buy UTC products which they are familiar with, or buy...

Jun 2012 | US$900| Add to cart | View details

Country Report

Emergency Contraception in India

Emergency contraception is gaining in popularity among modern women, who are turning to these products to reduce the chances of an unwanted pregnancy in an easy manner. Major cities, including Delhi NCR, Jaipur, Chandigarh, Kanpur and Lucknow are the...

Jun 2012 | US$900| Add to cart | View details

Country Report

Eye Care in India

There are very few OTC eye care brands available in India. The only notable brand during 2011 was herbal product, I-Tone, from Dey’s Medical Stores (Mfg) Ltd. There are, however, many players which come and go.

Jun 2012 | US$900| Add to cart | View details

Country Report

Herbal/Traditional Products in India

Herbal/traditional products are seeing a rise in demand in India, as these products are considered safe and healthy, with less potential for side effects than standard products. Herbal/traditional products are popular across various categories, ...

Jun 2012 | US$900| Add to cart | View details

Country Report

Medicated Skin Care in India

Topical germicidals/antiseptics are mainly used in the winter, but are not liked by many consumers due to the stickiness of the creams. Topical antifungals and antiparasitics register the strongest demand in the summer. Increased consumption of ...

Jun 2012 | US$900| Add to cart | View details

Country Report

NRT Smoking Cessation Aids in India

India is the second largest tobacco consuming market in the world, with more than 120 million smokers, and growth is not showing any signs of slowing down. The government’s anti-smoking efforts, like a complete ban on smoking in public places and ...

Jun 2012 | US$900| Add to cart | View details

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