Consumer Health/OTC Healthcare industry and market research, statistics, market share

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Country Report

Wound Care in Lithuania

Consumers avoided unnecessary spending on all consumer health goods in 2011, with wound care products proving no exception. Although wound care products are vital in the event of a major accident, Lithuanians, still feeling the pain of economic ...

Mar 2012 | US$900| Add to cart | View details ›

Country Report

Adult Mouth Care in Lithuania

Despite personal finance difficulties, consumers did not reduce expenditure on adult mouth care products in 2011. The area, although not a large one in terms of absolute turnover, continued to benefit from rising hygiene standards in Lithuania.

Mar 2012 | US$900| Add to cart | View details ›

Country Report

Analgesics in Lithuania

Analgesics sales continued to fall during 2011, albeit at a slower rate than in the previous two years. Consumer price sensitivity, especially amongst older people who account for the majority of sales, resulted in a decline in sales, with many ...

Mar 2012 | US$900| Add to cart | View details ›

Country Report

Calming and Sleeping in Lithuania

The low spending power of elderly consumers, who account for the majority of demand, had a negative impact on calming and sleeping sales in 2011. Many older people depend on meagre state pensions and in response to higher food and housing costs were ...

Mar 2012 | US$900| Add to cart | View details ›

Country Report

Cough, Cold and Allergy (Hay Fever) Remedies in Lithuania

The expected recovery of cough, cold and allergy (hay fever) sales did not occur in 2011. Consumers were unwilling to part with their money and prices were further pressed by intensifying competition and heavy discounting. Moreover, mild climate ...

Mar 2012 | US$900| Add to cart | View details ›

Country Report

Digestive Remedies in Lithuania

The prolonged economic downturn appears to have had little impact on the dietary habits of Lithuanians. Whilst the area did record a slight decline in sales, this was only due to continuing pressure to lower prices, with demand remaining as robust as...

Mar 2012 | US$900| Add to cart | View details ›

Country Report

Ear Care in Lithuania

The frugal habits of consumers had a negative impact on the performance of ear care products in Lithuania in 2011. Despite stable demand, price sensitive consumers waited patiently for discounts before purchasing. The consumption of ear care products...

Mar 2012 | US$900| Add to cart | View details ›

Country Report

Emergency Contraception in Lithuania

The decision to switch emergency contraception products from RX to OTC has had only a limited impact on the fortunes of retailers and producers of such products in Lithuania. Although sizeable budgets were assigned for emergency contraception ...

Mar 2012 | US$900| Add to cart | View details ›

Country Report

Eye Care in Lithuania

The fact that eye care products are perceived as being essential helped to minimise the decline in sales within the area in 2011. As a result of Lithuania’s ageing population and the fact that a large number of professionals spend their days starring...

Mar 2012 | US$900| Add to cart | View details ›

Country Report

Herbal/Traditional Products in Lithuania

Consumers continued to seek herbal and traditional products in 2011 in line with the general trend towards consumption of more natural and organic goods. However, while the purchasing of herbal and traditional medicine was considered trendy a few ...

Mar 2012 | US$900| Add to cart | View details ›