Consumer Health/OTC Healthcare industry and market research, statistics, market share

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Country Report

Wound Care in Morocco

Distribution of wound treatments has become increasingly available through various retail channels other than chemists such as supermarkets/hypermarkets and internet retailers. Moreover, wound treatments sales were boosted by increasing awareness of ...

Jul 2012 | US$900| Add to cart | View details ›

Country Report

Adult Mouth Care in Morocco

The continued aggressive advertising campaigns of beauty and personal care products such as toothpaste and mouthwash continued to create a blur between cosmetics and consumer health brands. The prevalence of more innovations focused on delivering ...

Jul 2012 | US$900| Add to cart | View details ›

Country Report

Analgesics in Morocco

The number of consumers switching to products that are perceived as being safer and as having fewer side effects continued to increase within systemic analgesics during 2011. According to trade sources, an increasing number of consumers are switching...

Jul 2012 | US$900| Add to cart | View details ›

Country Report

Calming and Sleeping in Morocco

Demand for calming and sleeping products is mostly limited to adult consumers living in urban areas, due to increasingly hectic lifestyles, multitasking and long working days. Parents usually prohibit their children from taking calming and sleeping ...

Jul 2012 | US$900| Add to cart | View details ›

Country Report

Cough, Cold and Allergy (Hay Fever) Remedies in Morocco

Combination products continued to increase in popularity during 2011 as such products are perceived as being more convenient and economical due to their multifunctionality. Several combination product brands designed to cure both colds and coughs ...

Jul 2012 | US$900| Add to cart | View details ›

Country Report

Digestive Remedies in Morocco

Longer working hours, lack of physical activity, stress and the increasingly hectic pace of modern life mean that many consumers lack the time to prepare balanced and nutritious meals. Even though Moroccan consumers endeavour to eat healthier, they ...

Jul 2012 | US$900| Add to cart | View details ›

Country Report

Ear Care in Morocco

The incidence of ear wax accumulation and minor ear infections remained rare in Morocco, where ear cleaning is carried out on a daily basis through the use of cotton buds. Moroccans are known to strictly observe proper hygiene. This strong concern in...

Jul 2012 | US$900| Add to cart | View details ›

Country Report

Eye Care in Morocco

Eye care continued to post respectable current retail value growth at 7% in 2011 due to the expansion of the consumer base within the area. Demand for eye care products continued to rise due to increasing awareness of the need to use such products ...

Jul 2012 | US$900| Add to cart | View details ›

Country Report

Herbal/Traditional Products in Morocco

Consumers are using more herbal products as they are beginning to change their perception of herbal products from being less effective than non-herbal alternatives to being safer than non-herbal offerings because of their more natural positioning. ...

Jul 2012 | US$900| Add to cart | View details ›

Country Report

Medicated Skin Care in Morocco

Products in medicated skin care tend to be perceived as unnecessary and luxurious by consumers in Morocco, especially in comparison to other types of products in consumer health, such as those in analgesics or cough, cold and allergy (hay fever) ...

Jul 2012 | US$900| Add to cart | View details ›