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Country Report

Analgesics in Pakistan

The onset of dengue fever during 2011 resulted in increased demand for analgesics during 2011, as it was the most widely recommended medication for sufferers. Consumers who suffered from fever were particularly concerned that they had caught dengue, ...

Sep 2012 | US$900| Add to cart | View details ›

Country Report

Calming and Sleeping in Pakistan

Calming and sleeping products saw current value growth of 24% in 2011, due to changing lifestyles in Pakistan. As the pace of life picks up, people experience higher levels of stress, which negatively affects their sleep and psychological health. ...

Sep 2012 | US$900| Add to cart | View details ›

Country Report

Cough, Cold and Allergy (Hay Fever) Remedies in Pakistan

Regular weather change is an ongoing phenomenon in Pakistan, causing coughs, colds and allergies on a regular basis. The year 2011 was worse because the situation was aggravated by the floods in southern Punjab and Sindh. More health awareness about ...

Sep 2012 | US$900| Add to cart | View details ›

Country Report

Digestive Remedies in Pakistan

Digestive remedies witnessed continued demand throughout the review period, mainly due to the ongoing lack of clean water around the country.

Sep 2012 | US$900| Add to cart | View details ›

Country Report

Ear Care in Pakistan

Current value growth of 16% was seen in ear care in 2011. The category remained extremely small in the country. However, high growth can be attributed to the growing incidence of ear problems in Pakistan, the most common of which is water entering ...

Sep 2012 | US$900| Add to cart | View details ›

Country Report

Eye Care in Pakistan

Growth of 19% in terms of value was seen in eye care in 2011. Long hours of work on computers and degradation of the environment combine to pose problems for the eyes, like dryness or redness. Medicines are consumed not only to combat these problems,...

Sep 2012 | US$900| Add to cart | View details ›

Country Report

Herbal/Traditional Products in Pakistan

Demand for herbal products in Pakistan is high, because of the perceived benefits these products have, and the fact that they have no associated side effects. Benefits are communicated by the elderly who strongly recommend the use of herbal products ...

Sep 2012 | US$900| Add to cart | View details ›

Country Report

Medicated Skin Care in Pakistan

Pollution and the unhealthy environment continued to contribute to much of the growth of the category. Personal appearance is also a huge concern for people today, and in order to avoid any social stigmas, they are highly dependent on medicated skin ...

Sep 2012 | US$900| Add to cart | View details ›

Country Report

Consumer Health in Pakistan

Consumer health continued to experience steady growth in Pakistan. High population growth rate, deteriorating healthcare conditions and rising incidence of seasonal diseases were primary factors contributing to the growth of the consumer health ...

Sep 2012 | US$2,400| Add to cart | View details ›

Country Report

Vitamins and Dietary Supplements in Pakistan

Vitamins and dietary supplements products are usually consumed as prescribed by a doctor, but increasing literacy amongst the Pakistani population and increasing awareness regarding self-medication have led to the growth of this category.

Sep 2012 | US$900| Add to cart | View details ›

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