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Country Report

Calming and Sleeping in Turkey

In 2011, calming and sleeping products sold without prescription registered a higher current value growth rate compared to the review period average. Improved economic conditions were the main reason for this growth, simply enabling more to afford to...

Apr 2012 | US$900| Add to cart | View details

Country Report

Cough, Cold and Allergy (Hay Fever) Remedies in Turkey

In 2011, cough, cold and allergy (hay fever) remedies registered better value growth compared to the review period CAGR. Improved economic conditions were a significant factor for growth as people could afford to pay for these products. Another ...

Apr 2012 | US$900| Add to cart | View details

Country Report

Digestive Remedies in Turkey

In 2011, digestive remedies demonstrated strong current value growth. The stress caused by increasingly busy daily lives, largely as a result of rising urbanisation, translates into digestion-related health problems for many people. Products within ...

Apr 2012 | US$900| Add to cart | View details

Country Report

Ear Care in Turkey

At the end of the review period, by law all ear care products had to be sold with a prescription. Thus, there are no OTC sales of ear care in Turkey.

Apr 2012 | US$900| Add to cart | View details

Country Report

Eye Care in Turkey

At the end of the review period, by law all eye care products had to be sold with a prescription. Thus, there are no OTC sales of eye care in Turkey.

Apr 2012 | US$900| Add to cart | View details

Country Report

Herbal/Traditional Products in Turkey

In 2011, many herbal/traditional products faced a significant challenge from standard alternatives (non-herbal/traditional products). Many consumers believe standard products to be more effective as they have stronger formulas. Thus, ...

Apr 2012 | US$900| Add to cart | View details

Country Report

Medicated Skin Care in Turkey

Medicated skin care faces significant competition from the beauty and personal care industry as a number of products are regarded more as cosmetics than medicine, because of the problems they are designed to solve. Medicated skin care includes ...

Apr 2012 | US$900| Add to cart | View details

Country Report

NRT Smoking Cessation Aids in Turkey

After the smoking ban in public places was introduced in 2009, the Government has taken further measures to combat smoking. The smoking population in the country rose by 1% in 2011; however, at the same time the number of people who tried quitting ...

Apr 2012 | US$900| Add to cart | View details

Country Report

Consumer Health in Turkey

In 2011, consumer health registered stronger value growth compared to the CAGR seen over the review period. Improved economic conditions in the country were among the most important reasons for growth. Additionally, the lifting of the ban on the ...

Apr 2012 | US$2,400| Add to cart | View details

Country Report

Sports Nutrition in Turkey

In 2011, sports nutrition saw very strong current value growth that was well above the CAGR registered over the review period. This was a result of the lifting of the ban on the import of products that contain genetically modified organisms (GMO). ...

Apr 2012 | US$900| Add to cart | View details

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