Market research for the consumer health industry

Euromonitor has the world’s most comprehensive research on the consumer health industry. We monitor and analyse industry trends in consumer Health globally, including in-depth data on market share and market size – from the “big picture” down to specific category levels. Categories in consumer health include:

Euromonitor data and market analysis advances your knowledge of the industry and its competitive environment, ensuring accurate and focused strategies for your business. Our market research can be used throughout your entire organisation, including strategic development, marketing, mergers and acquisitions, and brand management.

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Global Briefing

Sports Nutrition – The Evolution of Fitness and Consumers

Sports nutrition has remained a niche category in consumer health for decades. Current public health programmes to fight obesity and a wider consumer base are changing our understanding of sports nutrition towards a brighter and profitable future.

Jun 2010 | US$2,000| Add to cart | View details ›

Global Briefing

Consumer Health - Trends, Developments and Prospects - World

In 2009, the Consumer Health industry performed positively in a challenging environment dictated by a global recession, a tighter regulatory environment, and an increase in healthcare costs. However, new opportunities are being created through an ...

Apr 2010 | US$2,000| Add to cart | View details ›

Global Briefing

Value Redefined? Finding a Winning Formula in the Midst of Economic Downturn

One year on from the collapse of Lehman Brothers, consumer confidence is improving. However, with continued pressures on disposable incomes, consumer spending is not expected to return to pre-recession levels in some countries for the foreseeable ...

Dec 2009 | US$2,000| Add to cart | View details ›

Global Briefing

Global OTC Healthcare: Rx-to-OTC Switches Create New Opportunities

2008 has been extremely beneficial for the Rx-to-OTC reclassification process. A number of unique products has entered the market at the same time as unprecedented EU-wide switching is taking place. This report examines the impact on OTC healthcare ...

Sep 2009 | US$2,000| Add to cart | View details ›

Company Profile

Beiersdorf AG in OTC Healthcare

Beiersdorf’s OTC healthcare operations are focused on wound treatments and medicated skin care. Through these it achieved a global ranking of 20th, with a stable market share at 0.6%. This profile analyses how rather than diversifying into wider ...

Aug 2009 | US$525| Add to cart | View details ›

Global Briefing

Global OTC Healthcare: Segmentation and Positioning Create Opportunities in Dietary Supplements

Product segmentation and positioning are becoming increasingly important in stimulating sales across the board, from vitamins and dietary supplements to fortified and functional products. What will be the next major success story and will anything be...

Jul 2009 | US$2,000| Add to cart | View details ›

Global Briefing