Over the forecast period, the impact of 2022's inflation and rising consumer prices are expected to gradually subside in the coming years. Nonetheless, the lingering effects of the cost of living and inflation will likely continue to influence local consumers’ purchasing power and sentiment.
As younger consumers, including Generation Z, are projected to have the fastest-growing myopia rates in Thailand in the coming years, there is a growing need for new product development that emphasises design and aesthetics to appeal to this demographic. While international brands are generally recognised for their quality and comfort, they may lag behind local or imported brands from South Korea and Japan in terms of beauty enhancement and appealing aesthetics.
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Understand the latest market trends and future growth opportunities for the Contact Lenses and Solutions industry in Thailand with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Contact Lenses and Solutions industry in Thailand, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Contact Lenses and Solutions
Contact lenses and Solutions is the aggregate of contact lenses and contact lens solution.
See All of Our DefinitionsThis report originates from Passport, our Contact Lenses and Solutions research and analysis database.
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