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Country Report

Taiwan Flag Contact Lenses in Taiwan

| Pages: 20

Price: US$990

About this Report

Executive Summary

TRENDS

  • Watsons entered the contact lens retail business in 2012. This move by the large drugstore/parapharmacy player has led to greater access to contact lenses around Taiwan. Not all Watson outlets stock contact lenses, only those located near schools or where younger consumers shop. Stores that do stock contact lenses also vary in the range they have on hand. Coloured contact lenses and products endorsed by celebrities tend to be popular. Watsons appeals to younger consumers as the store format allows them to browse products without the need to deal with sales staff.

COMPETITIVE LANDSCAPE

  • Local player St Shine Optical remained the leader in contact lenses in Taiwan with a 20% value share in 2015 despite seeing a slight drop in its overall company share. The company’s position in cosmetic lenses remains its key strength. Local fashion and demand amongst students and younger consumers continue to be important.

PROSPECTS

  • Growth in contact lenses over the forecast period is anticipated to slow down yet remain robust. Excessive smartphone and tablet use, as well as frequent gaming will continue to create demand for contact lenses. Such lifestyle choices are likely to keep demand strong even in the face of high rates of corrective eye surgery in Taiwan. Many consumers will also continue to choose contact lenses over spectacles.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Contact Lenses industry in Taiwan with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Contact Lenses industry in Taiwan, our research will save you time and money while empowering you to make informed, profitable decisions.

The Contact Lenses in Taiwan market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • In which markets are daily disposables more popular than monthly and extended wear?
  • Is coloured, toric, spherical or multifocal the dominant type of contact lens in Taiwan?
  • Is style playing an increasingly important role over health in purchasing decisions?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our contact lenses market research database.

Table of Contents

Contact Lenses in Taiwan - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 1 Retail Sales of Contact Lens Solution: Value Sales and % Growth 2010-2015
  • Table 2 Sales of Contact Lenses by Category: Volume 2010-2015
  • Table 3 Sales of Contact Lenses by Category: Value 2010-2015
  • Table 4 Sales of Contact Lenses by Category: % Volume Growth 2010-2015
  • Table 5 Sales of Contact Lenses by Category: % Value Growth 2010-2015
  • Table 6 Sales of Contact Lenses by Type: % Value 2010-2015
  • Table 7 Sales of Daily Disposable Contact Lenses by Material: % Value 2010-2015
  • Table 8 Sales of Daily Disposable Contact Lenses by Condition: % Value 2010-2015
  • Table 9 Sales of Weekly/Monthly Contact Lenses by Material: % Value 2010-2015
  • Table 10 Sales of Weekly/Monthly Contact Lenses by Condition: % Value 2010-2015
  • Table 11 NBO Company Shares of Contact Lenses: % Value 2010-2014
  • Table 12 LBN Brand Shares of Contact Lenses: % Value 2011-2014
  • Table 13 Distribution of Contact Lenses by Format: % Value 2010-2015
  • Table 14 Forecast Sales of Contact Lenses by Category: Volume 2015-2020
  • Table 15 Forecast Sales of Contact Lenses by Category: Value 2015-2020
  • Table 16 Forecast Sales of Contact Lenses by Category: % Volume Growth 2015-2020
  • Table 17 Forecast Sales of Contact Lenses by Category: % Value Growth 2015-2020

Contact Lenses in Taiwan - Company Profiles

Camax Optical Corp in Eyewear (Taiwan)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 1 Camax Optical Corp: Key Facts

COMPETITIVE POSITIONING

  • Summary 2 Camax Optical Corp: Competitive Position 2014

St Shine Optical Co Ltd in Eyewear (Taiwan)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 3 St Shine Optical Co Ltd: Key Facts
  • Summary 4 St Shine Optical Co Ltd: Operational Indicators

COMPETITIVE POSITIONING

  • Summary 5 St Shine Optical Co Ltd: Competitive Position 2014

Eyewear in Taiwan - Industry Context

EXECUTIVE SUMMARY

Taiwanese lifestyle keeps eyewear growth strong

Young consumers embrace contact lenses

Smaller brands capitalise on interest in contact lenses

Change slowly occurring in eyewear distribution

Eyewear to maintain strong growth over forecast period

KEY TRENDS AND DEVELOPMENTS

Worsening eye health supports eyewear demand

Optical shops remain most common starting point for eyewear consumers

New entrants gradually transforming eyewear retail

Mid-price eyewear giving way to more economical and premium options

MARKET DATA

  • Table 18 Sales of Eyewear by Category: Volume 2010-2015
  • Table 19 Sales of Eyewear by Category: Value 2010-2015
  • Table 20 Sales of Eyewear by Category: % Volume Growth 2010-2015
  • Table 21 Sales of Eyewear by Category: % Value Growth 2010-2015
  • Table 22 NBO Company Shares of Eyewear: % Value 2010-2014
  • Table 23 LBN Brand Shares of Eyewear: % Value 2011-2014
  • Table 24 Distribution of Eyewear by Format: % Value 2010-2015
  • Table 25 Forecast Sales of Eyewear by Category: Volume 2015-2020
  • Table 26 Forecast Sales of Eyewear by Category: Value 2015-2020
  • Table 27 Forecast Sales of Eyewear by Category: % Volume Growth 2015-2020
  • Table 28 Forecast Sales of Eyewear by Category: % Value Growth 2015-2020

DEFINITIONS

SOURCES

  • Summary 6 Research Sources

Segmentation

This market research report includes the following:

  • Contact Lenses
    • Daily Disposable Lenses
    • Weekly/Monthly Disposable Lenses
    • Traditional Lenses
    • Extended Wear Lenses

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Distribution
  • Daily Disposable Lenses by Material
  • Weekly/Monthly Disposable Lenses by Material
  • Contact Lenses by Type
  • Daily Disposable Lenses by Condition
  • Eye Health Indicators
  • Number of Certified Opticians
  • Pricing
  • Weekly/Monthly Disposable Lenses by Condition

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY

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