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Country Report

Taiwan Flag Contact Lenses in Taiwan

| Pages: 21

Price: US$900

About this Report

Executive Summary

TRENDS

  • Contact lenses registered slower current value growth in 2014 than in 2013, as players offered more promotions to combat the intensifying competition. In 2014, consumers’ rising image consciousness saw them increasingly preferring contact lenses over spectacles for daily usage, as contact lenses are more aesthetically appealing. Advancements in contact lenses that can help to create a large eye look also attracted consumers’ interest in 2014.

COMPETITIVE LANDSCAPE

  • St Shine Optical Co Ltd remained the leading player in contact lenses in Taiwan, despite a slight fall in value share, holding 21% in 2013. Increased competition in contact lenses due to consumers’ willingness to try out various brands, especially in cosmetic lenses, was the key factor influencing St Shine Optical Co Ltd’s performance in 2013.

PROSPECTS

  • Contact lenses is expected to register stable performances in both volume sales and value sales at constant 2014 prices over the forecast period. Consumer demand for aesthetically appealing solutions to correct their eyesight in view of their image consciousness will remain the key contributor to contact lenses’ performance in the forecast period. However, contact lenses in Taiwan is also likely to face more challenges in view of more consumers opting for Lasik surgery as a permanent solution to correct their eyesight.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Contact Lenses industry in Taiwan with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Contact Lenses industry in Taiwan, our research will save you time and money while empowering you to make informed, profitable decisions.

The Contact Lenses in Taiwan market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • In which markets are daily disposables more popular than monthly and extended wear?
  • Is coloured, toric, spherical or multifocal the dominant type of contact lens in Taiwan?
  • Is style playing an increasingly important role over health in purchasing decisions?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our contact lenses market research database.

Table of Contents

Contact Lenses in Taiwan - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 1 Retail Sales of Contact Lens Solution: Total Value and % Value Growth 2009-2014
  • Table 2 Sales of Contact Lenses by Category: Volume 2009-2014
  • Table 3 Sales of Contact Lenses by Category: Value 2009-2014
  • Table 4 Sales of Contact Lenses by Category: % Volume Growth 2009-2014
  • Table 5 Sales of Contact Lenses by Category: % Value Growth 2009-2014
  • Table 6 NBO Company Shares of Contact Lenses: % Value 2009-2013
  • Table 7 LBN Brand Shares of Contact Lenses: % Value 2010-2013
  • Table 8 Distribution of Contact Lenses by Format: % Value 2009-2014
  • Table 9 Forecast Sales of Contact Lenses by Category: Volume 2014-2019
  • Table 10 Forecast Sales of Contact Lenses by Category: Value 2014-2019
  • Table 11 Forecast Sales of Contact Lenses by Category: % Volume Growth 2014-2019
  • Table 12 Forecast Sales of Contact Lenses by Category: % Value Growth 2014-2019

Contact Lenses in Taiwan - Company Profiles

Ginko International Co Ltd in Eyewear (Taiwan)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 1 Ginko International Co Ltd: Key Facts
  • Summary 2 Ginko International Co Ltd: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 3 Ginko International Co Ltd: Competitive Position 2013

St Shine Optical Co Ltd in Eyewear (Taiwan)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 4 St Shine Optical Co Ltd: Key Facts
  • Summary 5 St Shine Optical Co Ltd: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 6 St Shine Optical Co Ltd: Competitive Position 2013

Eyewear in Taiwan - Industry Context

EXECUTIVE SUMMARY

Eyewear clocks a positive performance in 2014

Consumers’ image consciousness and sophistication steers eyewear

Eyewear remains fragmented

Optical goods stores faces more challenges

Eyewear expects a stable performance

KEY TRENDS AND DEVELOPMENTS

Positive economic conditions in 2014 steer eyewear

Taiwan is a low regulatory environment for eyewear

Competition intensifies in eyewear retailing

MARKET DATA

  • Table 13 Sales of Eyewear by Category: Volume 2009-2014
  • Table 14 Sales of Eyewear by Category: Value 2009-2014
  • Table 15 Sales of Eyewear by Category: % Volume Growth 2009-2014
  • Table 16 Sales of Eyewear by Category: % Value Growth 2009-2014
  • Table 17 NBO Company Shares of Eyewear: % Value 2009-2013
  • Table 18 LBN Brand Shares of Eyewear: % Value 2010-2013
  • Table 19 Distribution of Eyewear by Format: % Value 2009-2014
  • Table 20 Forecast Sales of Eyewear by Category: Volume 2014-2019
  • Table 21 Forecast Sales of Eyewear by Category: Value 2014-2019
  • Table 22 Forecast Sales of Eyewear by Category: % Volume Growth 2014-2019
  • Table 23 Forecast Sales of Eyewear by Category: % Value Growth 2014-2019

DEFINITIONS

SOURCES

  • Summary 7 Research Sources

Segmentation

This market research report includes the following:

  • Contact Lenses
    • Daily Disposable Lenses
    • Weekly/Monthly Disposable Lenses
    • Traditional Lenses
    • Extended Wear Lenses

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Distribution
  • Pricing
  • Eye Health Indicators

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY

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