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 Market Research for Costa Rica

Euromonitor publishes reports on industries, consumers and demographics in Costa Rica.

  • Industry specific reports offer insight into market size and market share in Costa Rica; as well as industry trends in each specific industry.
  • The Consumer Lifestyles in Costa Rica report examines national lifestyle habits, ranging from health and living standards, income and earning patterns, eating and drinking habits, to home ownership trends.
  • Costa Rica in 2030: The Future Demographic contains information on long term population changes, population by gender, consumer segment: babies, infants, toddlers, children, tweenagers, teenagers, studying age, young-adults, middle-aged adults, and the elderly.

View our Costa Rica statistics factfile.

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Country Report

Deodorants in Costa Rica

The increasing availability of segmented alternatives in the local marketplace responded to the changing purchasing attitudes amongst consumers, who are likely to make more conscious purchases which are seen as worthy investment in their body and ...

Jun 2015 | US$990 | Pages: 18 | Add to cart | View details

Country Report

Depilatories in Costa Rica

Women in Costa Rica are more willing to spend on waxing services on a more frequent basis, driven by the increasing availability of beauty centres (in both urban and rural areas) and trained specialists, ongoing hectic lifestyles and the rising ...

Jun 2015 | US$990 | Pages: 20 | Add to cart | View details

Country Report

Fragrances in Costa Rica

The World Cup in Brazil was one of the factors which had the most impact on fragrances in 2014, particularly within the premium segment. This was not only because of the wide range of soccer-themed products (gift with purchase and limited editions), ...

Jun 2015 | US$990 | Pages: 18 | Add to cart | View details

Country Report

Hair Care in Costa Rica

Innovation was again the most important driver of growth in hair care in 2014. New brands and products emerged, and the majority of them featured advanced technology and segmented solutions (according to hair type, specific needs and combined ...

Jun 2015 | US$990 | Pages: 25 | Add to cart | View details

Country Report

Men's Grooming in Costa Rica

Not only did men’s shaving see further dynamism in 2014, but also other self-indulgence-oriented categories achieved higher demand amongst local men. This was especially due to the ongoing self-identification trends (sporting, millennials, executive)...

Jun 2015 | US$990 | Pages: 19 | Add to cart | View details

Country Report

Oral Care in Costa Rica

The local marketplace has become saturated with product formats and added benefits in oral care. This is exploited by the leading brands, which are constantly making sure they can adorn the “new” label on their packaging through line extensions, ...

Jun 2015 | US$990 | Pages: 19 | Add to cart | View details

Country Report

Beauty and Personal Care in Costa Rica

On the whole, beauty and personal care in Costa Rica maintained positive but modest growth over the review period. This was mainly due to the uncertain economic situation, which was still impacted by the recession, but also due to other factors, such...

Jun 2015 | US$2,650 | Pages: 92 | Add to cart | View details

Country Report

Sets/Kits in Costa Rica

Sets/kits continue to follow the major product trends within the economy or premium segments, and within the popular base of direct selling brands. Besides festive period offers (Mother’s Day, Valentine’s Day and Christmas), the latest development ...

Jun 2015 | US$990 | Pages: 16 | Add to cart | View details

Country Report

Skin Care in Costa Rica

Different ages of consumers (mainly women, but increasingly men) are paying more attention to the appearance of their skin. The ongoing changes in habits due to hectic lifestyles and special needs are boosting the main developing trends under ...

Jun 2015 | US$990 | Pages: 21 | Add to cart | View details

Country Report

Sun Care in Costa Rica

Sun care witnessed relatively dynamic innovation in 2014, with strong new product development over the 2013-2014 summer period. Besides the increase in baby and child-specific products, high SPFs, added skin care benefits (hydration, refreshing, ...

Jun 2015 | US$990 | Pages: 19 | Add to cart | View details
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