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Company Profile

Coty Inc in Beauty and Personal Care

Dec 2012

Price: US$525

About this Report

About this Report


Euromonitor International's report on Coty Inc delivers a detailed strategic analysis of the company's business, examining its performance in the Beauty and Personal Care market and the global economy.

Company and market share data provide a detailed look at the financial position of Coty Inc, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Coty Inc This report examines:

  • Company share by region and sector
  • Brand portfolio
  • New product developments
  • Marketing and distribution strategies

A detailed SWOT analysis of Coty Inc provides strategic intelligence on:

  • Strengths and weaknesses
  • Category and country opportunities for growth
  • Challenges and threats from current competition and future prospects
  • Global and regional market positions

Research You Can Trust

Euromonitor International's company profile reports are written by our Beauty and Personal Care research team, a dedicated group of analysts that knows the industry inside and out.

Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.

Delivery:
Reports are delivered in pdf format and can be downloaded from your online account (called My Pages) immediately after purchase.

Table of Contents

Table of Contents

Scope of the Report

Scope

Strategic Evaluation

Key company facts

Financial data

Glamour/fame may help push into emerging markets

Geographic narrowness needs work

SWOT: Coty Inc

Key strategic objectives and challenges

Competitive Positioning

Global BPC rankings

Coty seeking to leap up rankings

Acquisition drives growth

Growth less spectacular in Western Europe

North American peaks and troughs

Market Assessment

Core competencies represent solid opportunity

Good global presence, but needs wider share

Geographic and Category Opportunities

Wealth of Western Europe still suits Coty

Wealth of Western Europe’s consumer base still suits Coty

Portfolio suits Western Europe offer

Eastern European growth offsetting difficulties elsewhere

Protecting offer from mass market in North America

Coty aims to expand in Asia Pacific

Coty set to grow in China

TJoy acquisition gives Coty retail access

Latin America the obvious gap

Coty category presence and growth prospects Latin America

Premium fragrances still dynamic

Colour cosmetics grow in importance

Brand numbers exaggerated by celebrity strategy

Acquisition-led m ulti-brand strategy

Portfolio split into mass and premium

Operations

Worldwide operations

Recommendations

Widening geography and product range

Samples

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