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Czech Republic

The world's most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in the Czech Republic.

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Czech Republic Country Briefings

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    Country Briefing

    Business Dynamics: Czech Republic

    Aug 2017

    Czech Republic continues to move ahead on the path to further ease the process of doing business in the country. Improving economic freedom levels, alongside the presence of a well-developed logistics landscape and low levels of unemployment make the...

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    Country Report

    In-Car Entertainment in the Czech Republic

    Aug 2017

    In-car entertainment was not able to return to a positive performance during 2017, with volume sales declining by 2%. The main reason for this development was strong competition from smartphones for in-car navigation systems, with the former being ...

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    Country Report

    Computers and Peripherals in the Czech Republic

    Aug 2017

    Sales of computers and peripherals were affected by a strong price increase in 2017, leading to a longer replacement cycle, as a certain group of consumers who monitored prices wanted to wait before replacing their older devices to the point when ...

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    Country Report

    Home Audio and Cinema in the Czech Republic

    Aug 2017

    Home audio and cinema products continued to decline in volume terms in 2017. While many different products offering good sound quality were available, consumers used other devices for sound purposes. Desktops for home usage, and tablets, laptops, ...

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    Country Report

    Home Video in the Czech Republic

    Aug 2017

    Home video was strongly impacted by the declining popularity of video players, which continued to record reduced demand from Czech consumers. Moreover, LCD TVs failed to record a positive performance due to a long replacement cycle and the fact that ...

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    Country Report

    Imaging Devices in the Czech Republic

    Aug 2017

    Imaging devices posted a volume sales decline of 14% in 2017. Consumer interest in these devices, whether digital cameras or camcorders, did not increase due to the use of smartphones for taking pictures and videos. Therefore, there was no need for ...

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    Country Report

    Mobile Phones in the Czech Republic

    Aug 2017

    The uses of smartphones have significantly surpassed those of feature phone and the continued positive performance by smartphones boosted overall sales of mobile phones up in 2017. The improving economic situation in the country led to increased ...

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    Country Report

    Consumer Electronics in the Czech Republic

    Aug 2017

    Several factors led to the better performance of consumer electronics in 2017. Improving economic conditions in the country supported rising investment in the category, while higher-quality products were more in demand. The rising popularity of ...

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    Country Report

    Portable Players in the Czech Republic

    Aug 2017

    Portable players were strongly impacted by the growing popularity of wireless speakers, which was by far the largest category with a 69% volume share of portable players in 2017. Other categories of portable players, e-readers and portable media ...

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    Country Report

    Wearable Electronics in the Czech Republic

    Aug 2017

    Most wearable electronics were relatively new products to the country, having been introduced in 2014, while many consumers wanted to try them out. Products that offered convenience or sports features and were fashionable gained in popularity in the ...

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    Country Report

    Cigarettes in the Czech Republic

    Jul 2017

    The consumption of cigarettes grew in the country by 1% in retail volume terms and by 4% in current value terms in 2016. The main driver was the growing popularity of slim and superslim cigarettes. Furthermore, as there was no increase in excise ...

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    Country Report

    Tobacco in the Czech Republic

    Jul 2017

    All categories of tobacco recorded a stable sales performance in 2016, driven by improving economic conditions in the country and stable taxation and overall prices. While slow growth of cigarettes was witnessed, other categories of tobacco ...

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    Country Report

    Cat Food in the Czech Republic

    Jul 2017

    The provisional 2017 estimates for cat food indicate a moderate increase in overall value sales. Actual sales value growth is predicted across the entire category, being particularly strong in cat treats and lowest in economy dry cat food. The cat ...

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    Country Report

    Dog Food in the Czech Republic

    Jul 2017

    Based on provisional 2017 estimates, dog food is expected to record a modest increase in retail volume sales and a 4% rise in value sales over the year. Around 41% of Czech households owned at least one dog at the end of the review period, with ...

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    Country Report

    Other Pet Food in the Czech Republic

    Jul 2017

    Other pet food is expected to register further retail value and volume growth in 2017. The overall trend for the other pet food category will be very similar in 2016 and 2017. Growth is set to be modest given the expected decline in the other pet ...

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    Country Report

    Pet Care in the Czech Republic

    Jul 2017

    The Czech economy continued to grow at a moderate and steady pace over 2017. Consumer confidence rose, especially as the rate of unemployment fell to 4.0% in 2016, with a further fall to 3.5% seen in 2017. However, due to disparities at the regional ...

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    Country Report

    Pet Products in the Czech Republic

    Jul 2017

    Pet healthcare and other pet products remained by far the largest categories in pet products in the Czech Republic in 2016 accounting for 48% and 42% shares, respectively. Pet owners continued to embrace the pet humanisation trend in which they ...

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    Country Report

    Beer in the Czech Republic

    Jun 2017

    The shift in beer consumption away from the on-trade channel towards the off-trade channel continued to build during 2016. December 2016 saw all consumer foodservice outlets in the Czech Republic officially begin to use the country’s new online cash ...

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    Country Report

    Cider/Perry in the Czech Republic

    Jun 2017

    Cider/perry continued to generate stronger interested among Czech consumers in 2016, with sales stimulated with the ample promotion activity of the category’s four strongest brands, all of which are offered by the country’s leading beer breweries. ...

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    Country Report

    Alcoholic Drinks in the Czech Republic

    Jun 2017

    Alcoholic drinks experienced only marginal total volume sales growth in 2016, which was a weaker performance compared with the growth rates seen in the category earlier in the review period. Cider/perry was the most dynamic category in 2016, followed...

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