Czech Republic

Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in the Czech Republic. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.

Czech Republic StatisticsConsumer Lifestyles in the Czech RepublicCzech Republic Country Briefings

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    Cat Food in the Czech Republic

    May 2018

    The cat population continued to rise in 2017, with a positive impact on cat food sales. The rising popularity of cats (especially in urban areas) is mainly because cats are relatively undemanding in terms of time as they do not need walks and ...

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    Dog Food in the Czech Republic

    May 2018

    With rising disposable incomes in Czech households, dog owners are more willing to pay extra for quality dog food as they are well aware of the association between nourishment and the health of their dogs. Dog owners are demanding natural products ...

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    Other Pet Food in the Czech Republic

    May 2018

    Whilst the dog and cat population continued to grow during 2017, as more Czech consumers kept these types of animal as pets, other pets suffered as a result and their population remained stable. Within other pets, the fish population and bird ...

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    Pet Care in the Czech Republic

    May 2018

    Pet care performed very well in the Czech Republic in 2017. The good volume growth was stimulated by rising cat, dog and small mammals/reptiles population and the trend that pets are becoming more like members of families, causing pet owners to feed ...

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    Pet Products in the Czech Republic

    May 2018

    The category continued to benefit from rising demand in 2017, stimulated by the growing dog and cat populations, as well as the pet humanisation trend, with such companion animals considered as part of the family and treated as such. With the ...

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    Baby and Child-Specific Products in the Czech Republic

    May 2018

    A slowly growing population of children in the Czech Republic positively impacts sales growth within baby and child-specific products in 2017. For children between 0-11 years of age, growth of 1% was recorded and even though growth for older children...

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    Bath and Shower in the Czech Republic

    May 2018

    Body wash/shower gel witnessed strengthening competition from single-purpose products, as 2-in-1 brands were less in demand. Specifically, shampoos that target a specific type of hair (anti-dandruff properties) were more popular for use in the ...

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    Colour Cosmetics in the Czech Republic

    May 2018

    Mineral and natural colour cosmetics gained in popularity among Czech consumers in 2017, due to strengthening health awareness and a slowly improving economic situation of local households. Products free from oils and paraben grew in popularity over ...

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    Deodorants in the Czech Republic

    May 2018

    Perspiration and long-lasting odour-blocking effects of deodorants were highly important product features in 2017 and became a key focus point for advertising and new product launches. This was perceived as offering specific value and is superior in ...

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    Depilatories in the Czech Republic

    May 2018

    Depilatories remained popular in 2017 in the Czech Republic due to an ongoing trend of a clean-shaven female body. In addition to legs and intimate areas such as armpits, arms are increasingly the subject of depilation. This marginally aids the ...

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    Fragrances in the Czech Republic

    May 2018

    Premium unisex fragrances gained in popularity in 2017 benefiting from aggressive marketing support and improving purchasing power. Product innovations also played an important role in 2017, such as in Calvin Klein’s Eternity brand extension. Unisex ...

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    Hair Care in the Czech Republic

    May 2018

    The premiumisation trend within hair care in the Czech Republic was becoming increasingly viable due to the improving economic situation of local households in addition to strengthening consumer education and improving brand marketing. In 2017, ...

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    Mass Beauty and Personal Care in the Czech Republic

    May 2018

    Natural product ingredients, eco-friendly brands and products which offer specific value in the form of combining useful product features from various categories (such as sun protection, skin hydration or regenerative properties) gained in ...

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    Men's Grooming in the Czech Republic

    May 2018

    While growing beards remained a major trend within men’s grooming in 2017, the shaving of other body parts became even more important given developing lifestyle trends. Body hair including intimate parts was an unwanted sight in the Czech Republic ...

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    Oral Care in the Czech Republic

    May 2018

    The rising demand for high-quality products was visible across oral care, being the most significant in toothpaste and toothbrushes. Czech consumers sought products that not only cleaned teeth but also protected and provided relief such as for ...

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    Beauty and Personal Care in the Czech Republic

    May 2018

    Brands offering specific value in the form of healthier ingredients, higher efficacy or eco-friendly properties (packaging) or clinically tested brands gained in popularity. This was due to the developing premiumisation trend in 2017, which was ...

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    Premium Beauty and Personal Care in the Czech Republic

    May 2018

    Pharma/dermocosmetics brands were a dynamically growing area of premium beauty and personal care in 2017, recording gains due to rising health awareness and improving consumer education. Therefore, the internet and information collected from online ...

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    Skin Care in the Czech Republic

    May 2018

    Dermocosmetics/pharma skin care brands that offer efficient and clinically-tested products were in high demand in the Czech Republic in 2017. Czech consumers were increasingly interested in disease prevention than treatment, which positively impacted...

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    Sun Care in the Czech Republic

    May 2018

    Sun care in the Czech Republic generated moderate growth in 2017 after a weak summer period, which was witnessed during 2016. Sun protection benefited from this the most, while aftersun brands were increasingly sought after due to rising consumer ...

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    Strategy Briefing

    Strategy Briefing

    Renewable Energy Expansion Opportunities for B2B Sectors

    Apr 2018

    Local and international community support has allowed renewable energy expansion to gain pace, with even faster growth expected over the period to 2030. Over 2017-2025 the electricity equipment and metal mining industries will experience a ...

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