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Company Profile

Danone , Groupe in Soft Drinks

Jun 2012

Price: US$525

About this Report

About this Report


Euromonitor International's report on Danone, Groupe delivers a detailed strategic analysis of the company's business, examining its performance in the Soft Drinks market and the global economy.

Company and market share data provide a detailed look at the financial position of Danone, Groupe, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Danone, Groupe This report examines:

  • Company share by region and sector
  • Brand portfolio
  • New product developments
  • Marketing and distribution strategies

A detailed SWOT analysis of Danone, Groupe provides strategic intelligence on:

  • Strengths and weaknesses
  • Category and country opportunities for growth
  • Challenges and threats from current competition and future prospects
  • Global and regional market positions

Research You Can Trust

Euromonitor International's company profile reports are written by our Soft Drinks research team, a dedicated group of analysts that knows the industry inside and out.

Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.

Delivery:
Reports are delivered in pdf format and can be downloaded from your online account (called My Pages) immediately after purchase.

Table of Contents

Table of Contents

Scope of the Report

Scope

Strategic Evaluation

Key company facts

Bottled water carries less weight in corporate net sales

Financial assessment

SWOT: Danone , Groupe

Key strategic objectives and challenges

Competitive Positioning

Danone outperforms global market in value growth terms in 2011

Danone outperforms Nestlé marginally by volume in 2011

Top 10 soft drinks companies by value in 2011

World top 10 soft drinks companies by volume in 2011

Market Assessment

Continued emerging market growth to secure future prospects

Narrow soft drinks offering limits scale of overall growth

Bottled Water Growth Opportunities

World top 10 bottled water companies 2011

Major bottled water growth markets

Still water offers potential growth from emerging markets

Turkey represents strong growth market in Western Europe

B razil top of the growth potential for natural mineral water

Brazil: Competitive landscape of natural mineral water

North Africa offers growth potential for bottled water

Danone sees mixed performance of major flavoured water markets

Brand Strategy

Brand portfolio a mix of global blockbusters and local stand-outs

Brands in emerging markets largely outperform Evian and Volvic

Bonafont’s rapid progress in Brazil

Evian: Going beyond traditional Western Europe

Operations

Key water companies and investment

Fully consolidated water companies

Recommendations

Strive to balance value and volume gain

Samples

Please update/install flash.

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