Main Menu Shopping Cart Close
Item successfully added to cart!
Your cart is empty
10% off two reports, 15% off three reports, 20% off four reports until the end of January 2017
  1. Home
  2. Countries
  3. Denmark

Denmark

The world's most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Denmark.

Denmark StatisticsConsumer Lifestyles in Denmark

Denmark Country BriefingsFuture Demographics: Denmark in 2030

Filters
Industry
    Product Type
    Country Profile

    Denmark: Country Profile

    Jan 2017

    Denmark’s economy will strengthen modestly in 2017. Private consumption will provide only limited support but government consumption should increase briskly. Exports will also perform well though investment prospects are dim owing to a decline in ...

    US$150
    View details Add to cart
    Country Report

    Air Care in Denmark

    Jan 2017

    Fragrance is actively used by manufacturers to add a premium to price points within air care. Different fragrances appeal to consumers and can set a particular mood in their homes. This mood can be seasonal in nature but also includes scents viewed ...

    US$990
    View details Add to cart
    Country Report

    Bleach in Denmark

    Jan 2017

    Bleach is considered to be outdated and harmful to the environment by Danish consumers. This perception had a negative impact on value sales in 2016....

    US$990
    View details Add to cart
    Country Report

    Dishwashing in Denmark

    Jan 2017

    The addressing of allergy concerns was a key driver of value growth in dishwashing in 2016. Consumer allergy awareness is high to the extent that they actively seek products claiming allergy-free/sensitive for skin properties....

    US$990
    View details Add to cart
    Country Report

    Home Insecticides in Denmark

    Jan 2017

    Current value sales growth for home insecticides was low in 2016 and restricted by safety concerns. Consumers generally perceive home insecticides as harmful for their well-being and the environment. This inhibits the purchase of products with Danes ...

    US$990
    View details Add to cart
    Country Report

    Laundry Care in Denmark

    Jan 2017

    The emergence of super concentrate formulations was the most apparent trend in Danish laundry care in 2016. The launch of Bio-tex Color Ultimate Superkoncentreret is an example of this trend. Commissioned research conducted by the independent ...

    US$990
    View details Add to cart
    Country Report

    Home Care in Denmark

    Jan 2017

    Current value sales for home care recorded positive growth in 2016, which was an improvement on both 2015’s performance as well as the review period value CAGR. Value growth can be attributed to an improving economic landscape and the positive ...

    US$2,650
    View details Add to cart
    Country Report

    Polishes in Denmark

    Jan 2017

    The base demand for polishes is weakening, as a growing number of households, with the exception of shoe polish, no longer have a pressing need for polishes. This is particularly true for furniture polish and metal polish, not least because of the ...

    US$990
    View details Add to cart
    Country Report

    Surface Care in Denmark

    Jan 2017

    One major trend for surface care in 2016 was that its maturity forced manufacturers to maintain high innovation levels. This resulted in a constant stream of new launches either purporting greater efficacy or addressing niche demands. An example of ...

    US$990
    View details Add to cart
    Country Report

    Toilet Care in Denmark

    Jan 2017

    Environmental awareness is high in Denmark, to the extent that it is an important determinant of the purchasing decision process. Review period observations highlight the impact this awareness had on value sales for toilet care. Reckitt Benckiser’s ...

    US$990
    View details Add to cart
    Country Report

    Apparel and Footwear Specialist Retailers in Denmark

    Jan 2017

    Despite improvements in the economy, lingering uncertainty and scepticism remained, resulting in price-sensitive consumers seeking economy-positioned alternatives in apparel and footwear. Moreover, consumers also appreciate quality, which led to a ...

    US$990
    View details Add to cart
    Country Report

    Direct Selling in Denmark

    Jan 2017

    Direct selling recorded 1% growth in 2016, maintaining the positive performance seen over the review period. This was in contrast to the category’s performance at the beginning of the review period where negative growth rates were noted. ...

    US$990
    View details Add to cart
    Country Report

    Electronics and Appliance Specialist Retailers in Denmark

    Jan 2017

    Internet retailing was a strong threat to the performance of electronics and appliances specialist retailers in Denmark in 2016, in a continuation of the trend seen over the rest of the review period. Consumers used digital devices to learn about ...

    US$990
    View details Add to cart
    Country Report

    Grocery Retailers in Denmark

    Jan 2017

    Grocery retailers recorded 1% growth in current value sales during 2016, which was comparable to the performance over the review period. The grocery environment did not show strong growth rates as Danish consumers chose not to spend much of their ...

    US$990
    View details Add to cart
    Country Report

    Health and Beauty Specialist Retailers in Denmark

    Jan 2017

    Current value sales of health and beauty specialist retailers increased by 2% in 2016. One of the key factors impacting this result was high product availability in other channels, such as grocery retailers. This is also true regarding consumer ...

    US$990
    View details Add to cart
    Country Report

    Home and Garden Specialist Retailers in Denmark

    Jan 2017

    Danish consumers pay special attention to design and other details in order to create a pleasant atmosphere in their homes. Thus, it is unsurprising that an improvement in the economic climate instilled greater confidence among consumers to spend ...

    US$990
    View details Add to cart
    Country Report

    Homeshopping in Denmark

    Jan 2017

    Homeshopping was predominantly characterised by ongoing decline throughout the review period due to the migration of consumers from homeshopping to internet retailing. Despite the fact that homeshopping is considered an outdated selling method in ...

    US$990
    View details Add to cart
    Country Report

    Internet Retailing in Denmark

    Jan 2017

    Internet retailing continues to increase in importance, developing notably faster than store-based retailing. In 2016 internet retailing outperformed store-based retailing by eight percentage points in current value terms. Furthermore, internet ...

    US$990
    View details Add to cart
    Country Report

    Leisure and Personal Goods Specialist Retailers in Denmark

    Jan 2017

    Bags and Luggage Specialist Retailers: Danish consumers are increasingly interested in external appearances related to clothing and fashion items. For many women, as well as men, bags are a complementary product which helps them to create a certain ...

    US$990
    View details Add to cart
    Country Report

    Mixed Retailers in Denmark

    Jan 2017

    Despite recording a weak performance over the review period, mixed retailers registered 6% growth in current value terms in 2016. The positive change was linked to the stronger performance in department stores, with the leading chain Magasin du Nord ...

    US$990
    View details Add to cart
    Page 1

      Market Research Solutions

      Passport

      Market Intelligence Systems

      Passport Consumer Appliances is the leading on-line market intelligence system for strategic, corporate and marketing planning. A regional subscription delivers unrivalled levels of research and analysis for major and small consumer appliances, helping you make clear, confident decisions.


      Passport Major Appliances
      Americas
      Passport Small Appliances
      Asia Pacific and Australasia
      Passport Major Appliances
      Eastern Europe

      Passport Small Appliances
      Middle East and Africa
      Passport Major Appliances
      Western Europe



      Learn more

      Custom Research Projects

      Every project designed to your needs.

      Learn more

      market research bulletins

      Your number one resource for industry news and trends

      Sign up now