Main Menu Shopping Cart Close
Item successfully added to cart!
Your cart is empty
  1. Home
  2. Countries
  3. Denmark

Denmark

The world's most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Denmark.

Denmark StatisticsConsumer Lifestyles in Denmark

Denmark Country BriefingsFuture Demographics: Denmark in 2030

Filters
Industry
    Product Type
    Country Report

    Bottled Water in Denmark

    Feb 2017

    Functional bottled water continued to be the most dynamic category in 2016 with retail volume growth of 17% to five million litres. Although functional bottled water accounts for a relatively minor share of bottled water the volume share increased ...

    US$990
    View details Add to cart
    Country Report

    Carbonates in Denmark

    Feb 2017

    The strong health and wellness trend in Denmark minimised demand for carbonates in 2016, which registered the lowest volume growth since 2012. As a healthy lifestyle becomes increasingly important to a growing segment of Danish consumers these ...

    US$990
    View details Add to cart
    Country Report

    Concentrates in Denmark

    Feb 2017

    Concentrates in Denmark is very mature and registered a 1% CAGR over the review period. The category continued to suffer from the trend towards health and wellness, which turned a growing number of consumers towards additive- and sugar-free products....

    US$990
    View details Add to cart
    Country Report

    Energy Drinks in Denmark

    Feb 2017

    As the health and wellness trend continued to grow in Denmark energy drinks was also feeling the impact as reduced-sugar energy drinks clearly outperformed regular energy drinks. In 2016 reduced-sugar energy drinks registered retail value growth of ...

    US$990
    View details Add to cart
    Country Report

    Juice in Denmark

    Feb 2017

    Nectars was the strongest performer in 2016 with 20% growth in retail volume. Sales of nectars have grown strongly in Denmark since the abolition of the tax on carbonates in 2013 and 2014 as the carbonates tax applied to nectars but not to 100% ...

    US$990
    View details Add to cart
    Country Report

    Soft Drinks in Denmark

    Feb 2017

    Soft drinks in Denmark saw moderate growth in volume sales in 2016 across most categories and as a whole. The weakest-performing category in 2016 was juice as the health and wellness trend saw consumers continue to move away from reconstituted juice ...

    US$2,100
    View details Add to cart
    Country Report

    RTD Coffee in Denmark

    Feb 2017

    RTD coffee is a relatively new category in Denmark and remains a small category in soft drinks with retail volume sales of less than one million litres in 2016. One of the major challenges for players in this category remains the limited awareness of...

    US$990
    View details Add to cart
    Country Report

    RTD Tea in Denmark

    Feb 2017

    As the health and wellness trend continued to sweep through Denmark RTD tea saw an increase in demand for green tea products. Green tea has become increasingly popular in Denmark as several magazines and health bloggers have lauded green tea for its ...

    US$990
    View details Add to cart
    Country Report

    Sports Drinks in Denmark

    Feb 2017

    Sports drinks remained a relatively static category with no major innovations or product launches seen in 2016. The health and wellness trend in Denmark has helped sustain demand for sports drinks as a growing number of people are physically active ...

    US$990
    View details Add to cart
    Country Report

    Coffee in Denmark

    Jan 2017

    Increasing demand for convenience led to growth in fresh ground coffee pods. Despite working fewer hours than before, Danes lead an increasingly busy and mobile lifestyle; a 2015 survey by Danish newspaper Berlingske found that 42% of Danes felt that...

    US$990
    View details Add to cart
    Country Report

    Other Hot Drinks in Denmark

    Jan 2017

    As a result of the strong health and wellness trend that continued to sweep Denmark in 2016, consumers increasingly move away from products that are perceived as unhealthy. Danish parents also try to limit the amount of sugary drinks their children ...

    US$990
    View details Add to cart
    Country Report

    Hot Drinks in Denmark

    Jan 2017

    The improving Danish economy, combined with increasingly busy and mobile lifestyles led by Danes, are the main driving factors behind decreasing volume sales of standard fresh ground coffee, which declined 2% in 2016. At the other end of the spectrum...

    US$2,100
    View details Add to cart
    Country Report

    Tea in Denmark

    Jan 2017

    Black tea remained the biggest category in Denmark with a 77% retail volume share of total tea sales in 2016. However, sales of black tea in Denmark continued to see a shift from black standard tea to black speciality tea. While black standard tea ...

    US$990
    View details Add to cart
    Country Profile

    Denmark: Country Profile

    Jan 2017

    Denmark’s economy will strengthen modestly in 2017. Private consumption will provide only limited support but government consumption should increase briskly. Exports will also perform well though investment prospects are dim owing to a decline in ...

    US$150
    View details Add to cart
    Country Report

    Air Care in Denmark

    Jan 2017

    Fragrance is actively used by manufacturers to add a premium to price points within air care. Different fragrances appeal to consumers and can set a particular mood in their homes. This mood can be seasonal in nature but also includes scents viewed ...

    US$990
    View details Add to cart
    Country Report

    Bleach in Denmark

    Jan 2017

    Bleach is considered to be outdated and harmful to the environment by Danish consumers. This perception had a negative impact on value sales in 2016....

    US$990
    View details Add to cart
    Country Report

    Dishwashing in Denmark

    Jan 2017

    The addressing of allergy concerns was a key driver of value growth in dishwashing in 2016. Consumer allergy awareness is high to the extent that they actively seek products claiming allergy-free/sensitive for skin properties....

    US$990
    View details Add to cart
    Country Report

    Home Insecticides in Denmark

    Jan 2017

    Current value sales growth for home insecticides was low in 2016 and restricted by safety concerns. Consumers generally perceive home insecticides as harmful for their well-being and the environment. This inhibits the purchase of products with Danes ...

    US$990
    View details Add to cart
    Country Report

    Laundry Care in Denmark

    Jan 2017

    The emergence of super concentrate formulations was the most apparent trend in Danish laundry care in 2016. The launch of Bio-tex Color Ultimate Superkoncentreret is an example of this trend. Commissioned research conducted by the independent ...

    US$990
    View details Add to cart
    Country Report

    Home Care in Denmark

    Jan 2017

    Current value sales for home care recorded positive growth in 2016, which was an improvement on both 2015’s performance as well as the review period value CAGR. Value growth can be attributed to an improving economic landscape and the positive ...

    US$2,650
    View details Add to cart
    Page 1

      Market Research Solutions

      Passport

      Market Intelligence Systems

      Passport Consumer Appliances is the leading on-line market intelligence system for strategic, corporate and marketing planning. A regional subscription delivers unrivalled levels of research and analysis for major and small consumer appliances, helping you make clear, confident decisions.


      Passport Major Appliances
      Americas
      Passport Small Appliances
      Asia Pacific and Australasia
      Passport Major Appliances
      Eastern Europe

      Passport Small Appliances
      Middle East and Africa
      Passport Major Appliances
      Western Europe



      Learn more

      Custom Research Projects

      Every project designed to your needs.

      Learn more

      market research bulletins

      Your number one resource for industry news and trends

      Sign up now