Within beauty and personal care, depilatories is set to remain the smallest category in terms of retail value sales through the forecast period. The demand for depilatories is expected to remain stable with only slight growth increases in retail volume and value (constant 2022 prices) sales anticipated in the forecast period.
The trend towards depilatories designed for special needs and specific body parts is expected to continue in the forecast period. In 2022, razors designed for women’s pubic hair area were launched.
Women’s razors and blades is expected to continue to generate the bulk of retail volume and value sales of depilatories over the forecast period. It is anticipated that average unit prices will increase further, at least over the short term, as energy and other costs, such as transportation and production, remain high and may continue to rise.
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Understand the latest market trends and future growth opportunities for the Depilatories industry in Austria with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Depilatories
This is the aggregation of women's pre-shave products, razors & blades and hair removers/bleaches.
See All of Our DefinitionsThis report originates from Passport, our Depilatories research and analysis database.
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