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Country Report

Brazil Flag Depilatories in Brazil

| Pages: 24

Price: US$900

About this Report

Executive Summary

TRENDS

  • Current value sales of depilatories rose by 25% in 2013, to reach R$803 million. This excellent performance is attributed to the many new products introduced on the market in recent years, such as Venus, the women’s razor brand from Procter & Gamble, and many new products launched by Reckitt Benckiser under the Veet brand.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Depilatories industry in Brazil with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Depilatories industry in Brazil, our research will save you time and money while empowering you to make informed, profitable decisions.

The Depilatories in Brazil market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Depilatories in Brazil?
  • What are the major brands in Brazil?
  • What is the most prevalent format in hair removal products?
  • What are the key product development trends in razors and blades?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Beauty and Personal Care market research database.

Table of Contents

Depilatories in Brazil - Category Analysis

HEADLINES

TRENDS

CATEGORY DATA

  • Table 1 Sales of Depilatories by Category: Value 2008-2013
  • Table 2 Sales of Depilatories by Category: % Value Growth 2008-2013
  • Table 3 Sales of Women's Razors and Blades by Type: % Value Breakdown 2008-2013
  • Table 4 NBO Company Shares of Depilatories: % Value 2009-2013
  • Table 5 LBN Brand Shares of Depilatories: % Value 2010-2013
  • Table 6 Forecast Sales of Depilatories by Category: Value 2013-2018
  • Table 7 Forecast Sales of Depilatories by Category: % Value Growth 2013-2018

Depilatories in Brazil - Company Profiles

Avon Cosméticos Ltda in Beauty and Personal Care (Brazil)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 1 Avon Cosméticos Ltda: Key Facts
  • Summary 2 Avon Cosméticos Ltda: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

  • Summary 3 Avon Cosméticos Ltda: Production Statistics 2013

COMPETITIVE POSITIONING

  • Summary 4 Avon Cosméticos Ltda: Competitive Position 2013

Procter & Gamble do Brasil SA in Beauty and Personal Care (Brazil)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 5 Procter & Gamble do Brasil SA: Key Facts

COMPANY BACKGROUND

PRODUCTION

  • Summary 6 Procter & Gamble do Brasil SA: Production Statistics 2013

COMPETITIVE POSITIONING

  • Summary 7 Procter & Gamble do Brasil SA: Competitive Position 2013

Beauty and Personal Care in Brazil - Industry Context

EXECUTIVE SUMMARY

Beauty and personal care maintains double-digit sales growth

Value-added products boost beauty and personal care in Brazil

O Boticário takes the lead in fragrances in Brazil

Multichannel strategy dominates beauty and personal care

Beauty and personal care growth expected to slow down

KEY TRENDS AND DEVELOPMENTS

Multichannel strategy gains strength in beauty and personal care

Value-added products increase their market penetration

Duty-free sales impact the sales of beauty and personal care in Brazil

MARKET DATA

  • Table 8 Sales of Beauty and Personal Care by Category: Value 2008-2013
  • Table 9 Sales of Beauty and Personal Care by Category: % Value Growth 2008-2013
  • Table 10 Sales of Premium Beauty and Personal Care by Category: Value 2008-2013
  • Table 11 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2008-2013
  • Table 12 GBO Company Shares of Beauty and Personal Care: % Value 2009-2013
  • Table 13 NBO Company Shares of Beauty and Personal Care: % Value 2009-2013
  • Table 14 LBN Brand Shares of Beauty and Personal Care: % Value 2010-2013
  • Table 15 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2008-2013
  • Table 16 Distribution of Beauty and Personal Care by Format: % Value 2008-2013
  • Table 17 Distribution of Beauty and Personal Care by Format and Category: % Value 2013
  • Table 18 Forecast Sales of Beauty and Personal Care by Category: Value 2013-2018
  • Table 19 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2013-2018
  • Table 20 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2013-2018
  • Table 21 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2013-2018

DEFINITIONS

SOURCES

  • Summary 8 Research Sources

Segmentation

This market research report includes the following:

  • Depilatories
    • Hair Removers/Bleaches
    • Women's Pre-Shave
    • Women's Razors and Blades

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Distribution
  • Pricing
  • Analysis by Type
  • Products by Ingredient

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price % growth
  • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail volume alternative
  • Retail volume alternative % growth
  • Retail volume alternative per capita

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