Diageo remained the undisputed leading spirits player in 2016 with a 9.2% share of global volumes. However, its share remained static compared to 2015 as its volumes grew slightly slower than the category overall. From mature core markets such as the...

Despite seeing its global volumes as well as share stagnate in 2015, Diageo comfortably remained the world’s leading spirits player. During the year, the company became even more focused on spirits with the divestment of its wine and non-core beer ...

The world’s leading spirits producer, Diageo, also ranks 13th globally in beer. This profile analyses beer’s central role in Diageo’s expansion in Africa and examines the company’s efforts to respond to the challenges presented to its core global ...

A combination of weak emerging market economies and historic failings of a pre-great recession focus on North America and Western Europe has meant the company has seen a couple of years of weak results. This profile looks at the problems facing ...

The world’s leading spirits producer, Diageo also ranks 23rd in the global wine market. This profile analyses the challenges faced by Diageo’s wine operations, which sit uncomfortably with the company’s broader strategic efforts to expand in emerging...