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Digital Consumer

Euromonitor International publishes comprehensive market research on digital consumers.

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Strategy Briefing

2017 Digital Connectivity Index: Spotlight on Tomorrow’s Most Connected Consumers

Nov 2017

The developed world has some of the world’s most digitally connected markets, providing immense opportunities in new-age applications such as digital commerce and the Internet of Things. Leveraging the 2017 Digital Connectivity Index, this briefing ...

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Strategy Briefing

Digital Landscape: Mobile Brings Aspirational Consumers in the Middle East and Africa Region into Digital Mainstream

Sep 2017

The Middle East and Africa region has been at the forefront of a mobile revolution that has improved digital connectivity. While the Middle East also has strong fixed-line networks and fibre connections, mobile is dominant in Africa with growing ...

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Strategy Briefing

Current Trends in the Global Education Sector

Sep 2017

The global education industry is set to experience strong expansion, due to government support, increasing enrolment ratios and growing importance of adult education. The vast youth population will be the major factor pioneering growth in the Asia ...

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Strategy Briefing

Digital Consumer Profiles: How Latin Americans Will Shop and Spend Digitally

Aug 2017

Leveraging Euromonitor International’s proprietary Digital Consumer Profiles segmentation analysis, this briefing explores the Latin American digital consumer’s defining characteristics, motivations and preferences and how that impacts how these ...

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Strategy Briefing

Top Five Digital Consumer Trends in 2017

Jul 2017

Technological advances have created a new reality in commerce and have forever changed the path to purchase. Digital-savvy consumers now turn to computers, mobile phones and wearables to browse and buy all types of products and services. This ...

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Strategy Briefing

Digital Consumer Profiles: How Western Europeans Will Shop and Spend Digitally

Jun 2017

Leveraging Euromonitor International’s proprietary Digital Consumer Profiles segmentation analysis, this briefing explores the Western European digital consumer’s defining characteristics, motivations and preferences, and looks at the impact of these...

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Strategy Briefing

Autonomous Cars: Impact and Disruption on Industries

May 2017

Car and tech companies are investing in autonomous car technologies with first fully autonomous cars forecast to hit the roads in 2030. Autonomous cars would disrupt automotive and logistics, ICT and electronics, restaurants and accommodation, ...

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Strategy Briefing

Strategies for Expanding into Emerging Markets with E-commerce

Apr 2017

This global briefing presents five strategic considerations for assessing and expanding into emerging and developing countries. It identifies market characteristics and indicators specific to emerging and developing countries that retailers and ...

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Strategy Briefing

2016 Digital Consumer Index: Identifying the Next Digital Frontiers

Oct 2016

In order to assist companies with identifying which geographic markets are the most digitally attractive and offer the best prospects for future deployment of digital initiatives, Euromonitor International developed the Digital Consumer Index. This ...

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Global Survey Report

Digital Consumers and the Technology Frontier (Overview)

Oct 2012

Passport Survey explores technology behaviours and attitudes of online consumers around the globe, including their online activities, mobile internet, and social media habits. Results are based on responses to Euromonitor’s flagship survey, the ...

US$1,450
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