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Direct selling market research

Euromonitor has the world’s most comprehensive research on the direct selling category within the retailing industry.  We monitor and analyse industry trends around the world, including in-depth data on market share and market size – from the “big picture” qualitative analysis; down to specific category data. 

Euromonitor data and market analysis cultivates your organization’s awareness of the direct selling market and the greater competitive environment, ensuring accurate and focused strategies for your business.

A resource for your entire organization, Euromonitor market research supports every level of business, assisting in strategic development, marketing, mergers and acquisitions, and brand management.

Our direct selling market research answer questions such as:

  • What is the market size of direct selling?
  • Who are the leading retailers in direct selling?
  • How important is direct selling?
  • How is the direct selling channel being affected by the growth of internet retailing?
  • What strategies are direct sellers employing to compete in a multi-channel environment?

results

 

Country Report

Direct Selling in the Czech Republic

Direct selling registered a drop of 2% in current value sales in 2014. However, this represented an improvement from 2013 and also from review period value CAGR, when current value sales witnessed a decline of 4% for each. This partial improvement in...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Direct Selling in Israel

In 2013-2014 some direct selling companies changed their strategies; some of them decided to open a retail store in order to strengthen their brands and make them more available to consumers. For example, Sunrider Israel opened a concept outlet in ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Direct Selling in Argentina

The economic policies adopted by the government in the review period seriously impacted direct selling companies in Argentina. As result of barriers to imports, the difficulty of sending remittances abroad and high inflation, many companies decided ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Direct Selling in Venezuela

Problems to import finished products and inputs caused severe scarcity in 2014. These product shortages limited sales and affected value growth in direct selling. Most of the players had to reduce their offer because they could not stock all of the ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Direct Selling in Colombia

Over the review period, direct selling in Colombia recorded rapid growth, and continued to appeal to new entrants. In the second semester of 2013, Usana entered to compete with nutritional products with a concept that focuses on health and wellbeing,...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Direct Selling in Finland

Direct selling saw current value sales increase by 2% in 2014 over the previous year, benefiting from its distinctive business model and direct contact with customers. Many consumers continued to enjoy getting together at social sales events at the ...

Jan 2015 | US$900 | Add to cart | View details

Country Report

Direct Selling in Chile

Direct selling in Chile continued to show signs of slow growth in demand during 2014 as current value sales increased at a slower pace for the third consecutive year. The reason for this is that internet retailing is presenting an ever stronger ...

Dec 2014 | US$900 | Add to cart | View details

Country Report

Direct Selling in Mexico

The Coca-Cola Company, through its different bottlers in the country, continues favouring packaged drink direct selling thanks to its soft drinks home delivery program which was originally launched as Experiencias Coca-Cola, and recently renamed as ...

Dec 2014 | US$900 | Add to cart | View details

Country Report

Direct Selling in Morocco

Direct selling is becoming more popular every year in Morocco. The continuous entry of women into the workforce in Morocco is driving sales via direct selling, which increased by 15% in current value terms to reach Dh1.4 billion in 2014. Moreover, ...

Dec 2014 | US$900 | Add to cart | View details

Country Report

Direct Selling in Peru

In 2014 direct selling grew by 10% in current value terms. The performance of this category is deeply influenced by sales of beauty and personal care direct sellers, which offer attractive discounts and promotional prices and frequently focus on ...

Dec 2014 | US$900 | Add to cart | View details
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