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Country Report

Direct Selling in Malaysia

Direct selling registered stronger current value growth in 2013 than in 2012, with the channel sustaining its popularity among consumers. Consumers remained reliant on direct selling for consumer healthcare products as the various direct sellers ...

Apr 2014 | US$900 | Add to cart | View details

Country Report

Direct Selling in Norway

Social media made it easier for customers to contact their local distributors and vice versa. The possibility of creating groups or events on Facebook enabled companies to introduce new products or plan home parties in a more convenient way. The ...

Apr 2014 | US$900 | Add to cart | View details

Country Report

Direct Selling in Singapore

Direct selling is driven by the rising trend of health consciousness among Singaporeans. Due to hectic lifestyles, consumers are more concerned about maintaining their well-being. Performance of direct selling is mainly based on influence, product ...

Apr 2014 | US$900 | Add to cart | View details

Country Report

Direct Selling in Slovakia

Value sales of direct selling grew by 2% in current terms in 2013. The majority of growth is expected to come from beauty and personal care direct selling as this is the largest category within direct selling in Slovakia.

Apr 2014 | US$900 | Add to cart | View details

Country Report

Direct Selling in Sweden

The busy lifestyles of Swedes act both for and against direct selling. On one hand, it offers consumer the opportunity of shopping in a less stressful environment, and on the other it is a time-consuming process compared to shopping online. However, ...

Mar 2014 | US$900 | Add to cart | View details

Country Report

Direct Selling in Saudi Arabia

Due to the increased competition among the major players within direct selling, many companies have launched a number of marketing campaigns to enhance their value shares and increase sales. Campaigns involved giving away free products, extra-sized ...

Mar 2014 | US$900 | Add to cart | View details

Country Report

Direct Selling in Japan

Direct selling declined in current value by 3% in 2013. Demand for direct selling in Japan has been declining consistently over the course of the last decade, with various factors influencing this decline. One of the major obstacles faced by direct ...

Mar 2014 | US$900 | Add to cart | View details

Country Report

Direct Selling in Poland

Direct selling in Poland benefits from steady demand for beauty and personal care, which remains the most popular product area generating the core part of the total channel’s retail sales. Female consumers form the key target group for such well ...

Mar 2014 | US$900 | Add to cart | View details

Country Report

Direct Selling in India

Direct selling in India remains under the dominant influence of international companies such as Amway, Herbalife and Tupperware, among others. As the channel grows with the help of the strong distribution networks of these international direct ...

Mar 2014 | US$900 | Add to cart | View details
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Statistical Reference Handbook

Statistical Reference Handbook

Statistical Reference Handbook