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Country Report

Direct Selling in Ukraine

The two main players in direct selling, Oriflame Cosmetics Ukraine and Avon Cosmetics (Ukraine), are developing well, with both companies’ shares growing at the expense of their competitors. The products offered by these two companies are ...

Apr 2013 | US$900 | Add to cart | View details

Country Report

Direct Selling in the US

In 2012, direct selling value sales fell 2%, less steeply than the CAGR for the review period. Major retailers, such as Avon Products as well as smaller retailers, faced challenges while certain products or newer retailers found an attractive model ...

Apr 2013 | US$900 | Add to cart | View details

Country Report

Direct Selling in Indonesia

With a large population of 237 million, Indonesia is a lucrative market for direct selling businesses. Apart from a huge potential target market, the substantial number of residents in Indonesia also serves as a prospective sales force. Through ...

Apr 2013 | US$900 | Add to cart | View details

Country Report

Direct Selling in Peru

Direct selling achieved 9% growth in current value terms in 2012, a marginally slower performance than the one obtained the previous year. This channel benefits from carrying aggressive advertising in the hands of a large sales force of beauty ...

Mar 2013 | US$900 | Add to cart | View details

Country Report

Direct Selling in Italy

Direct selling has been affected by the current economic downturn in Italy, both positively and negatively. While the Italian customer base has experienced a strong decrease in disposable income, with people being forced to postpone purchases of ...

Mar 2013 | US$900 | Add to cart | View details

Country Report

Direct Selling in Colombia

During the review period beauty and personal care direct selling companies expanded, not only with the arrival of Natura Cosméticos, but with the strong increase in their sales forces, and strategies to improve their national coverage. As a result, ...

Mar 2013 | US$900 | Add to cart | View details

Country Report

Direct Selling in Canada

In 2012, direct selling experienced modest current value growth of 2%, to reach C$1.2 billion in sales. The expansion of internet retailing in Canada was one of the principal reasons for the stagnant growth, coupled with continuous strong competition...

Mar 2013 | US$900 | Add to cart | View details

Country Report

Direct Selling in Finland

Direct selling grew by 2% in current value terms in 2012 to reach sales of €151 million. This growth stemmed from higher prices as well as increased marketing efforts to boost sales. In addition, direct selling appeared to show a certain level of ...

Mar 2013 | US$900 | Add to cart | View details

Country Report

Direct Selling in Spain

Spain’s prolonged economic downturn and the high unemployment rates that have resulted have made a part-time career as a direct selling agent more appealing to the increasing numbers of unemployed and underemployed Spaniards. Working as a direct ...

Mar 2013 | US$900 | Add to cart | View details

Country Report

Direct Selling in Denmark

Direct selling experienced a continued decline in 2012. The channel was severely affected by the economic crisis, as Danes cut their spending on non-basic, “nice to have” goods. The channel also faced increasing competition from internet and ...

Feb 2013 | US$900 | Add to cart | View details
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Statistical Reference Handbook

Statistical Reference Handbook

Statistical Reference Handbook