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Direct selling market research

Euromonitor has the world’s most comprehensive research on the direct selling category within the retailing industry.  We monitor and analyse industry trends around the world, including in-depth data on market share and market size – from the “big picture” qualitative analysis; down to specific category data. 

Euromonitor data and market analysis cultivates your organization’s awareness of the direct selling market and the greater competitive environment, ensuring accurate and focused strategies for your business.

A resource for your entire organization, Euromonitor market research supports every level of business, assisting in strategic development, marketing, mergers and acquisitions, and brand management.

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Country Report

Direct Selling in Hungary

The direct selling channel suffers from a negative image created by pushy agents taking advantage of naive customers by selling overpriced products. Invitation-only events at restaurants, free bus tours to spas or other well-known tourist ...

Mar 2015 | US$990 | Add to cart | View details

Country Report

Direct Selling in Norway

Direct sales recorded value growth of 7% in 2014 to reach NOK1 billion. The reason for the strong growth is the channel generally becoming more highly trusted than in earlier years, with certain companies managing to find a balance between sales ...

Mar 2015 | US$990 | Add to cart | View details

Country Report

Direct Selling in Taiwan

Direct selling companies are using websites as a powerful marketing tool to get in touch with more consumers or agents. They try to provide more detailed product information online so that consumers or agents can get the correct knowledge instead of ...

Mar 2015 | US$990 | Add to cart | View details

Country Report

Direct Selling in Portugal

Back in 2013, Herbalife signed a 5-year contract with Portuguese footballer Cristiano Ronaldo. Ronaldo was hired to promote the sports nutrition range of the US-based company for five years, although the positive effects of the deal spilled over to ...

Mar 2015 | US$990 | Add to cart | View details

Country Report

Direct Selling in Denmark

In 2014, direct selling once again saw growth. Direct selling is still a marginal retail channel in Denmark, reflecting the critical approach of Danes towards the business concepts and methods of most direct sellers. As in all other channels, ...

Mar 2015 | US$990 | Add to cart | View details

Country Report

Direct Selling in Switzerland

In 2014 direct selling strengthened its position as a distribution channel which is appreciated by Swiss customers for its proximity and personal service. Taking into account the rapid growth of internet retailing, most direct selling companies ...

Mar 2015 | US$990 | Add to cart | View details

Country Report

Direct Selling in Italy

Direct selling remained one of the few retail channels in Italy to record a positive performance during 2014 has to channel but the general adverse economic situation. Direct selling increase in current value by 3% in 2014, with this positive ...

Mar 2015 | US$990 | Add to cart | View details

Country Report

Direct Selling in Japan

Direct selling declined by 1% in value terms in 2014. Over the course of the last decade, demand for direct selling in Japan has been declining consistently due to various factors. Whilst retailing channels in Japan become increasingly diversified ...

Mar 2015 | US$990 | Add to cart | View details

Country Report

Direct Selling in Belgium

Despite increasing consumer confidence and dynamism in terms of new agents employed, the performance of direct selling in 2013 and 2014 was negatively affected by the strong growth of internet retailing. However, despite the overall slight negative ...

Mar 2015 | US$990 | Add to cart | View details

Country Report

Direct Selling in Sweden

Direct selling continues to be losing ground as a result of the dynamic performance of internet retailing. Swedish consumers are living exceedingly hectic lifestyles, putting a rising emphasis on convenient shopping experiences. Additionally, as a ...

Mar 2015 | US$990 | Add to cart | View details
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