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Direct selling market research

Euromonitor has the world’s most comprehensive research on the direct selling category within the retailing industry.  We monitor and analyse industry trends around the world, including in-depth data on market share and market size – from the “big picture” qualitative analysis; down to specific category data. 

Euromonitor data and market analysis cultivates your organization’s awareness of the direct selling market and the greater competitive environment, ensuring accurate and focused strategies for your business.

A resource for your entire organization, Euromonitor market research supports every level of business, assisting in strategic development, marketing, mergers and acquisitions, and brand management.

results

 

Country Report

Direct Selling in Morocco

Direct selling is becoming more popular every year in Morocco. The continuous entry of women into the workforce in Morocco is driving sales via direct selling, which increased by 15% in current value terms to reach Dh1.4 billion in 2014. Moreover, ...

Dec 2014 | US$990 | Add to cart | View details

Country Report

Direct Selling in Peru

In 2014 direct selling grew by 10% in current value terms. The performance of this category is deeply influenced by sales of beauty and personal care direct sellers, which offer attractive discounts and promotional prices and frequently focus on ...

Dec 2014 | US$990 | Add to cart | View details

Strategy Briefing

Internet vs Store-based Shopping: The Global Move Towards Omnichannel Retailing

As consumers continue to blend their off-line and on-line activities, from “showrooming” and retail apps to sofa shopping and click-and-collect, the lines between internet retailing, e-commerce and physical retailing are becoming increasingly ...

Aug 2014 | US$1,200 | Add to cart | View details

Global Briefing

Beauty in Latin America: A Revolution of Expectations

A new middle class has emerged in Latin America, less affluent than the traditional middle class but hugely aspirational. Economic growth might have cooled, but Latin Americans are more engaged with beauty and personal care than ever before, and they...

Jul 2014 | US$1,325 | Add to cart | View details

Country Report

Direct Selling in Russia

Direct selling became increasingly attractive to Russian consumers over the course of 2013. There were numerous drivers behind this positive change, the first of which was the growing knowledge and understanding of the products and brands offered ...

Jun 2014 | US$990 | Add to cart | View details

Country Report

Direct Selling in Romania

Modern retailing increased the competition for direct selling as modern specialist retailers gained in share. Given the growth in consumers’ preference for modern retailing, direct selling is facing stronger resistance from consumers who prefer ...

Jun 2014 | US$990 | Add to cart | View details

Country Report

Direct Selling in Poland

Direct selling in Poland benefits from steady demand for beauty and personal care, which remains the most popular product area generating the core part of the total channel’s retail sales. Female consumers form the key target group for such well ...

Mar 2014 | US$990 | Add to cart | View details

Global Briefing

Trends in US Grocery Retailing

While value-focused consumers have turned to discounters, hypermarkets and warehouse clubs to find the lowest grocery prices, high-income consumers are increasingly favouring upscale grocers. This polarisation has squeezed mid-priced supermarkets. ...

Jan 2014 | US$1,325 | Add to cart | View details

Strategy Briefing

How BRICS Consumers Behave

The five emerging countries that form the BRICS (Brazil, Russia, India, China, South Africa) offer a wealth of potential for consumer goods companies facing stagnant demand in the West. However, these markets are far from homogeneous and each has its...

Aug 2013 | US$1,200 | Add to cart | View details

Global Briefing

Expansion Strategies and Opportunities for Japanese Retailers in Asia

Japan-based retailers are adopting increasingly ambitious expansion strategies in Asian emerging markets to benefit from high economic growth, contrasting with poor demographic and economic prospects in Japan. Convenience stores have been at the ...

Feb 2013 | US$1,200 | Add to cart | View details
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