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Direct selling market research

Euromonitor has the world’s most comprehensive research on the direct selling category within the retailing industry.  We monitor and analyse industry trends around the world, including in-depth data on market share and market size – from the “big picture” qualitative analysis; down to specific category data. 

Euromonitor data and market analysis cultivates your organization’s awareness of the direct selling market and the greater competitive environment, ensuring accurate and focused strategies for your business.

A resource for your entire organization, Euromonitor market research supports every level of business, assisting in strategic development, marketing, mergers and acquisitions, and brand management.



Country Report

Direct Selling in Colombia

Over the review period, direct selling in Colombia recorded rapid growth, and continued to appeal to new entrants. In the second semester of 2013, Usana entered to compete with nutritional products with a concept that focuses on health and wellbeing,...

Jan 2015 | US$990 | Add to cart | View details

Country Report

Direct Selling in Finland

Direct selling saw current value sales increase by 2% in 2014 over the previous year, benefiting from its distinctive business model and direct contact with customers. Many consumers continued to enjoy getting together at social sales events at the ...

Jan 2015 | US$990 | Add to cart | View details

Country Report

Direct Selling in Chile

Direct selling in Chile continued to show signs of slow growth in demand during 2014 as current value sales increased at a slower pace for the third consecutive year. The reason for this is that internet retailing is presenting an ever stronger ...

Dec 2014 | US$990 | Add to cart | View details

Country Report

Direct Selling in Mexico

The Coca-Cola Company, through its different bottlers in the country, continues favouring packaged drink direct selling thanks to its soft drinks home delivery program which was originally launched as Experiencias Coca-Cola, and recently renamed as ...

Dec 2014 | US$990 | Add to cart | View details

Country Report

Direct Selling in Morocco

Direct selling is becoming more popular every year in Morocco. The continuous entry of women into the workforce in Morocco is driving sales via direct selling, which increased by 15% in current value terms to reach Dh1.4 billion in 2014. Moreover, ...

Dec 2014 | US$990 | Add to cart | View details

Country Report

Direct Selling in Peru

In 2014 direct selling grew by 10% in current value terms. The performance of this category is deeply influenced by sales of beauty and personal care direct sellers, which offer attractive discounts and promotional prices and frequently focus on ...

Dec 2014 | US$990 | Add to cart | View details

Strategy Briefing

Internet vs Store-based Shopping: The Global Move Towards Omnichannel Retailing

As consumers continue to blend their off-line and on-line activities, from “showrooming” and retail apps to sofa shopping and click-and-collect, the lines between internet retailing, e-commerce and physical retailing are becoming increasingly ...

Aug 2014 | US$1,200 | Add to cart | View details

Global Briefing

Beauty in Latin America: A Revolution of Expectations

A new middle class has emerged in Latin America, less affluent than the traditional middle class but hugely aspirational. Economic growth might have cooled, but Latin Americans are more engaged with beauty and personal care than ever before, and they...

Jul 2014 | US$1,325 | Add to cart | View details

Global Briefing

Trends in US Grocery Retailing

While value-focused consumers have turned to discounters, hypermarkets and warehouse clubs to find the lowest grocery prices, high-income consumers are increasingly favouring upscale grocers. This polarisation has squeezed mid-priced supermarkets. ...

Jan 2014 | US$1,325 | Add to cart | View details

Strategy Briefing

How BRICS Consumers Behave

The five emerging countries that form the BRICS (Brazil, Russia, India, China, South Africa) offer a wealth of potential for consumer goods companies facing stagnant demand in the West. However, these markets are far from homogeneous and each has its...

Aug 2013 | US$1,200 | Add to cart | View details

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