According to demographic projections from Euromonitor International's Consumers data, the Brazilian population is expected to continue growing steadily, among both men and women, but there will be a significant reduction in younger demographics due to decreasing fertility rates and increasing mortality rates. This trend will persist in the post-pandemic period due to the ageing of the local population.
As a result of the formation of new family units, dog food is likely to experience further periods of innovation and premiumisation aimed at the wellbeing of pets and their owners. For instance, there is the significant development of replicating human dietary habits, where vegetarian and vegan owners choose to offer their pets food without animal protein.
The need for increasingly sophisticated and interconnected products and experiences for a pet’s wellbeing has been identified as a key factor in the development of pet shops and superstores in Brazil. In this environment, pets of all kinds have access to numerous products and services that claim to contribute to greater longevity and health, while owners are exposed to a wider range of products that they may not have previously encountered or considered.
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Understand the latest market trends and future growth opportunities for the Dog Food industry in Brazil with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Dog Food industry in Brazil, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Dog Food
This report originates from Passport, our Dog Food research and analysis database.
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