32 pages, May 2017
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In 2017, the existing shift towards ultra-premium and healthier food is expected to continue and even strengthen. As the general health and wellness trend increased in recent years, more consumers became aware of the importance of healthier nutrition and thus were also more willing to pay for high-quality food for their pets. Furthermore, therapeutic food is expected to get more exposure and become more popular. Both vets and importers encourage the therapeutic food trend as they are likely to gain greater profit margins from it.
The competitive landscape slowly changed and is expected to keep changing in 2017. Importers that have their own stores and importers that focus on strong connections with retailers are expected to get even stronger. This is due to the fact that distribution and salespeople’s recommendations have a great impact on actual sales.
As pet food was very fragmented in the review year, it is expected to consolidate over the forecast period. Chain stores are expected to continue increasing at the expense of independent ones. Furthermore, independent stores are expected to unite when purchasing supplies in order to gain some economies of scale. Older, decreasing brands are expected to be discontinued, so there will be fewer brands available in the country, but with higher shares.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Dog Food industry in Israel with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Dog Food industry in Israel, our research will save you time and money while empowering you to make informed, profitable decisions.
The Dog Food in Israel market research report includes:
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Why buy this report?
This industry report originates from Passport, our Pet Care market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.