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Country Report

China Flag Dried Processed Food in China

| Pages: 88

Price: US$900

About this Report

Executive Summary

TRENDS

  • Despite the sluggish economy, people are increasingly concerned about the food they consume. Due to several food scandals, consumers are more cautious about daily necessities and choose to purchase branded products, believing that products from well-known companies guarantee a certain quality. Therefore, packaged rice, which is usually 5-15 kg, started to emerge at a soaring rate. Packaged rice is more expensive than unpackaged rice as it is considered to be of better quality.

COMPETITIVE LANDSCAPE

  • China National Cereals, Oils & Foodstuffs Imp & Exp Corp (COFCO) led the market with a market share of 11% in rice and dessert mixes in 2014. Being a state-owned company, COFCO developed through a broad channel across China with its star brand Fortune. Compared with local brands, Fortune greatly utilized its brand recognition and financial advantages to penetrate more cities. For example, it promoted a new sub-brand Wuchang, which is from Heilongjiang, to enrich its brand portfolio as people believe that rice from Heilongjiang grows on black land and is therefore better quality rice. COFCO also takes advantage of the modern internet channel to develop its business. Besides Womai.com, a B2C platform set up by COFCO itself, it also cooperated strongly with Yihaodian in its Food Festival in May. During the festival people could purchase daily necessities like rice and oil at a much cheaper price and this benefited its brand image.

PROSPECTS

  • In the forecast period, rice and dessert mixes category is expected to register a healthy 12% value CAGR at constant 2014 prices. Since most of the rice category is still governed by unpackaged rice, packaged rice has much growth potential. Realising the opportunities in packaged rice, companies are attracted to the category - China Resources, for instance, is investing to promote its product Wufeng, which was initially a brand sold in Hong Kong.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Dried processed food industry in China with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Dried processed food industry in China, our research will save you time and money while empowering you to make informed, profitable decisions.

The Dried processed food in China market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Dried processed food in China?
  • What are the major brands in China?
  • Are consumers in emerging markets moving from unpackaged to packaged rice?
  • How will the lingering spectre of commodity price volatility impact rice retail prices and sales performance?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

Table of Contents

Dried Processed Food in China - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 1 Sales of Dried Processed Food by Category: Volume 2009-2014
  • Table 2 Sales of Dried Processed Food by Category: Value 2009-2014
  • Table 3 Sales of Dried Processed Food by Category: % Volume Growth 2009-2014
  • Table 4 Sales of Dried Processed Food by Category: % Value Growth 2009-2014
  • Table 5 NBO Company Shares of Dried Processed Food: % Value 2010-2014
  • Table 6 LBN Brand Shares of Dried Processed Food: % Value 2011-2014
  • Table 7 Distribution of Dried Processed Food by Format: % Value 2009-2014
  • Table 8 Forecast Sales of Dried Processed Food by Category: Volume 2014-2019
  • Table 9 Forecast Sales of Dried Processed Food by Category: Value 2014-2019
  • Table 10 Forecast Sales of Dried Processed Food by Category: % Volume Growth 2014-2019
  • Table 11 Forecast Sales of Dried Processed Food by Category: % Value Growth 2014-2019

Dried Processed Food in China - Company Profiles

China National Cereals, Oils & Foodstuffs Imp & Exp Corp (COFCO) in Packaged Food (China)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 1 China National Cereals, Oils & Foodstuffs Imp & Exp Corp (COFCO): Key Facts
  • Summary 2 China Agri-Industries Holdings Ltd: Operational Indicators
  • Summary 3 China Foods Holdings Ltd: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

  • Summary 4 China National Cereals, Oils & Foodstuffs Imp & Exp Corp (COFCO): Production Statistics 2014

COMPETITIVE POSITIONING

  • Summary 5 China National Cereals, Oils & Foodstuffs Imp & Exp Corp (COFCO): Competitive Position 2014

Ting Hsin International Group in Packaged Food (China)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 6 Ting Hsin International Group: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 7 Ting Hsin International Group: Competitive Position 2014

Yihai Kerry Oils & Grains (China) Co Ltd in Packaged Food (China)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 8 Yihai Kerry Oils & Grains (China) Co Ltd: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

  • Summary 9 Yihai Kerry Oils & Grains (China) Co Ltd: Competitive Position 2014

Packaged Food in China - Industry Context

EXECUTIVE SUMMARY

Packaged food registers healthy sales growth in 2014

Healthy packaged food continues to gain popularity in China

Domestic players provide strong competition to multinationals

Supermarkets continue to lead but face growing competition

Good value growth expected over forecast period

KEY TRENDS AND DEVELOPMENTS

Subsidised soybean procurement price to affect unit price for key products

Relaxation of government's one-child policy boosts baby food

Consumers continue to trade up despite slowing economic growth

Foreign companies increasingly face food safety scandals

TERRITORY KEY TRENDS AND DEVELOPMENTS

East China

Mid China

North and Northeast China

Northwest China

South China

Southwest China

FOODSERVICE – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends – sales to foodservice

Trends – foodservice

Prospects

Category Data

  • Table 12 Foodservice Sales of Packaged Food by Category: Volume 2009-2014
  • Table 13 Foodservice Sales of Packaged Food by Category: % Volume Growth 2009-2014
  • Table 14 Forecast Foodservice Sales of Packaged Food by Category: Volume 2014-2019
  • Table 15 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2014-2019

IMPULSE AND INGULGENCE PRODUCTS – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 16 Sales of Impulse and Indulgence Products by Category: Volume 2009-2014
  • Table 17 Sales of Impulse and Indulgence Products by Category: Value 2009-2014
  • Table 18 Sales of Impulse and Indulgence Products by Category: % Volume Growth 2009-2014
  • Table 19 Sales of Impulse and Indulgence Products by Category: % Value Growth 2009-2014
  • Table 20 NBO Company Shares of Impulse and Indulgence Products: % Value 2010-2014
  • Table 21 LBN Brand Shares of Impulse and Indulgence Products: % Value 2011-2014
  • Table 22 Forecast Sales of Impulse and Indulgence Products by Category: Volume 2014-2019
  • Table 23 Forecast Sales of Impulse and Indulgence Products by Category: Value 2014-2019
  • Table 24 Forecast Sales of Impulse and Indulgence Products by Category: % Volume Growth 2014-2019
  • Table 25 Forecast Sales of Impulse and Indulgence Products by Category: % Value Growth 2014-2019

MEAL SOLUTIONS – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 26 Sales of Meal Solutions by Category: Volume 2009-2014
  • Table 27 Sales of Meal Solutions by Category: Value 2009-2014
  • Table 28 Sales of Meal Solutions by Category: % Volume Growth 2009-2014
  • Table 29 Sales of Meal Solutions by Category: % Value Growth 2009-2014
  • Table 30 NBO Company Shares of Meal Solutions: % Value 2010-2014
  • Table 31 LBN Brand Shares of Meal Solutions: % Value 2011-2014
  • Table 32 Forecast Sales of Meal Solutions by Category: Volume 2014-2019
  • Table 33 Forecast Sales of Meal Solutions by Category: Value 2014-2019
  • Table 34 Forecast Sales of Meal Solutions by Category: % Volume Growth 2014-2019
  • Table 35 Forecast Sales of Meal Solutions by Category: % Value Growth 2014-2019

NUTRITION/STAPLES – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 36 Sales of Nutrition/Staples by Category: Volume 2009-2014
  • Table 37 Sales of Nutrition/Staples by Category: Value 2009-2014
  • Table 38 Sales of Nutrition/Staples by Category: % Volume Growth 2009-2014
  • Table 39 Sales of Nutrition/Staples by Category: % Value Growth 2009-2014
  • Table 40 NBO Company Shares of Nutrition/Staples: % Value 2010-2014
  • Table 41 LBN Brand Shares of Nutrition/Staples: % Value 2011-2014
  • Table 42 Forecast Sales of Nutrition/Staples by Category: Volume 2014-2019
  • Table 43 Forecast Sales of Nutrition/Staples by Category: Value 2014-2019
  • Table 44 Forecast Sales of Nutrition/Staples by Category: % Volume Growth 2014-2019
  • Table 45 Forecast Sales of Nutrition/Staples by Category: % Value Growth 2014-2019

MARKET DATA

  • Table 46 Sales of Packaged Food by Category: Volume 2009-2014
  • Table 47 Sales of Packaged Food by Category: Value 2009-2014
  • Table 48 Sales of Packaged Food by Category: % Volume Growth 2009-2014
  • Table 49 Sales of Packaged Food by Category: % Value Growth 2009-2014
  • Table 50 Sales of Packaged Food by Region: Value 2009-2014
  • Table 51 Sales of Packaged Food by Region: % Value Growth 2009-2014
  • Table 52 GBO Company Shares of Packaged Food: % Value 2010-2014
  • Table 53 NBO Company Shares of Packaged Food: % Value 2010-2014
  • Table 54 LBN Brand Shares of Packaged Food: % Value 2011-2014
  • Table 55 Penetration of Private Label by Category: % Value 2009-2014
  • Table 56 Distribution of Packaged Food by Format: % Value 2009-2014
  • Table 57 Distribution of Packaged Food by Format and Category: % Value 2014
  • Table 58 Forecast Sales of Packaged Food by Category: Volume 2014-2019
  • Table 59 Forecast Sales of Packaged Food by Category: Value 2014-2019
  • Table 60 Forecast Sales of Packaged Food by Category: % Volume Growth 2014-2019
  • Table 61 Forecast Sales of Packaged Food by Category: % Value Growth 2014-2019

SOURCES

  • Summary 10 Research Sources

Packaged Food in China - Industry Context

EXECUTIVE SUMMARY

Packaged food registers healthy sales growth in 2014

Healthy packaged food continues to gain popularity in China

Domestic players provide strong competition to multinationals

Supermarkets continue to lead but face growing competition

Good value growth expected over forecast period

KEY TRENDS AND DEVELOPMENTS

Subsidised soybean procurement price to affect unit price for key products

Relaxation of government's one-child policy boosts baby food

Consumers continue to trade up despite slowing economic growth

Foreign companies increasingly face food safety scandals

TERRITORY KEY TRENDS AND DEVELOPMENTS

East China

Mid China

North and Northeast China

Northwest China

South China

Southwest China

FOODSERVICE – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends – sales to foodservice

Trends – foodservice

Prospects

Category Data

  • Table 62 Foodservice Sales of Packaged Food by Category: Volume 2009-2014
  • Table 63 Foodservice Sales of Packaged Food by Category: % Volume Growth 2009-2014
  • Table 64 Forecast Foodservice Sales of Packaged Food by Category: Volume 2014-2019
  • Table 65 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2014-2019

IMPULSE AND INGULGENCE PRODUCTS – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 66 Sales of Impulse and Indulgence Products by Category: Volume 2009-2014
  • Table 67 Sales of Impulse and Indulgence Products by Category: Value 2009-2014
  • Table 68 Sales of Impulse and Indulgence Products by Category: % Volume Growth 2009-2014
  • Table 69 Sales of Impulse and Indulgence Products by Category: % Value Growth 2009-2014
  • Table 70 NBO Company Shares of Impulse and Indulgence Products: % Value 2010-2014
  • Table 71 LBN Brand Shares of Impulse and Indulgence Products: % Value 2011-2014
  • Table 72 Forecast Sales of Impulse and Indulgence Products by Category: Volume 2014-2019
  • Table 73 Forecast Sales of Impulse and Indulgence Products by Category: Value 2014-2019
  • Table 74 Forecast Sales of Impulse and Indulgence Products by Category: % Volume Growth 2014-2019
  • Table 75 Forecast Sales of Impulse and Indulgence Products by Category: % Value Growth 2014-2019

MEAL SOLUTIONS – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Segmentation

This market research report includes the following:

  • Dried Processed Food
    • Dehydrated Soup
    • Dessert Mixes
    • Dried Pasta
    • Dried Ready Meals
    • Instant Noodles
      • Cups/Bowl Instant Noodles
      • Pouch Instant Noodles
    • Instant Soup
    • Plain Noodles
    • Rice

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Distribution
  • Pricing
  • Products by Ingredient

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Foodservice volume
  • Foodservice volume % growth
  • Foodservice volume per capita
  • Total volume
  • Total volume % growth
  • Total volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price % growth
  • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail volume (tonnes)
  • Retail volume (tonnes) % growth
  • Retail volume (tonnes) per capita
  • Foodservice volume (tonnes)
  • Foodservice volume (tonnes) % growth
  • Foodservice volume (tonnes) per capita
  • Total volume (tonnes)
  • Total volume (tonnes) % growth
  • Total volume (tonnes) per capita

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