print

Country Report

Poland Flag Dried Processed Food in Poland

| Pages: 62

Price: US$1,000

About this Report

Executive Summary

TRENDS

  • Dried processed food saw growth of 1% in current value sales terms in 2014 to reach PLN2.7 billion. Sales were mainly driven by the constant popularity of dessert mixes and the growing number of health-conscious consumers in Poland, more eagerly consuming rice and its healthier variants, including brown and wholegrain rice.

COMPETITIVE LANDSCAPE

  • Unilever Polska SA was the leader in dried processed food in Slovakia in 2014, commanding a value share of 16%. Nestlé Polska SA ranked second in 2014 with 14%, followed by Lubella Sp zoo SKA with 9%. Unilever’s leadership in dried processed food can be attributed to its leading position in dried ready meals, instant noodles and instant soup. The company has highly recognisable brands such as Knorr and Amino to thank for its success in dried processed food in Poland. Nestlé Polska SA owes its success to a very well-known brand, Winiary, which is widely present in dessert mixes, dehydrated soup, dried ready meals and instant noodles. On the other hand, the Lubella brand has a leading position in the Polish dried pasta category.

PROSPECTS

  • Overall, dried processed food is expected to increase in volume at a CAGR of 2% over the forecast period. Growing consumption of such products is driven by a combination of such important properties as the ease of preparing tasty dishes quickly. Moreover, the increasing popularity of such important categories as pasta and rice is projected to have a significant impact on dried processed food in Poland, as a desire to experiment in the kitchen and try different foreign cuisines is projected to strengthen. On the other hand, constant value sales are expected to be stagnant, reflecting the further development of private label ranges and heavy competition between players trying to attract consumers through price discounts.

Samples (FAQs about samples):

doc_pdf.png Sample Dried processed food Market Research Report

doc_excel_table.png Sample Dried processed food Data

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Dried processed food industry in Poland with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Dried processed food industry in Poland, our research will save you time and money while empowering you to make informed, profitable decisions.

The Dried processed food in Poland market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Dried processed food in Poland?
  • What are the major brands in Poland?
  • Are consumers in emerging markets moving from unpackaged to packaged rice?
  • How will the lingering spectre of commodity price volatility impact rice retail prices and sales performance?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

Table of Contents

Dried Processed Food in Poland - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 1 Sales of Dried Processed Food by Category: Volume 2009-2014
  • Table 2 Sales of Dried Processed Food by Category: Value 2009-2014
  • Table 3 Sales of Dried Processed Food by Category: % Volume Growth 2009-2014
  • Table 4 Sales of Dried Processed Food by Category: % Value Growth 2009-2014
  • Table 5 NBO Company Shares of Dried Processed Food: % Value 2010-2014
  • Table 6 LBN Brand Shares of Dried Processed Food: % Value 2011-2014
  • Table 7 Distribution of Dried Processed Food by Format: % Value 2009-2014
  • Table 8 Forecast Sales of Dried Processed Food by Category: Volume 2014-2019
  • Table 9 Forecast Sales of Dried Processed Food by Category: Value 2014-2019
  • Table 10 Forecast Sales of Dried Processed Food by Category: % Volume Growth 2014-2019
  • Table 11 Forecast Sales of Dried Processed Food by Category: % Value Growth 2014-2019

Dried Processed Food in Poland - Company Profiles

Jeronimo Martins Polska SA in Packaged Food (Poland)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 1 Jeronimo Martins Polska SA: Key Facts
  • Summary 2 Jeronimo Martins Polska SA: Operational Indicators

COMPANY BACKGROUND

INTERNET STRATEGY

PRIVATE LABEL

  • Summary 3 Jeronimo Martins Polska SA: Private Label Portfolio

COMPETITIVE POSITIONING

  • Summary 4 Jeronimo Martins Polska SA: Competitive Position 2014

Nestlé Polska SA in Packaged Food (Poland)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 5 Nestlé Polska SA: Key Facts
  • Summary 6 Nestlé Polska SA: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

  • Summary 7 Nestlé Polska SA: Production Statistics 2014

COMPETITIVE POSITIONING

  • Summary 8 Nestlé Polska SA: Competitive Position 2014

Unilever Polska SA in Packaged Food (Poland)

STRATEGIC DIRECTION

KEY FACTS

  • Summary 9 Unilever Polska SA: Key Facts
  • Summary 10 Unilever Polska SA: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

  • Summary 11 Unilever Polska SA: Production Statistics 2014

COMPETITIVE POSITIONING

  • Summary 12 Unilever Polska SA: Competitive Position 2014

Packaged Food in Poland - Industry Context

EXECUTIVE SUMMARY

Registered growth of packaged food sales

Healthy products gain momentum

Artisanal and private label remain the leaders in packaged food

Discounters and convenience stores dominate the distribution of packaged food

Packaged food is expected to register slow growth over the forecast period

KEY TRENDS AND DEVELOPMENTS

Health issues increasingly receive media attention

Demographic changes affect the packaged food offer and distribution channels

Signs of polarisation of packaged food products in Poland

The potential of internet retailing

FOODSERVICE – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends – sales to foodservice

Trends –foodservice

Prospects

Category Data

  • Table 12 Foodservice Sales of Packaged Food by Category: Volume 2009-2014
  • Table 13 Foodservice Sales of Packaged Food by Category: % Volume Growth 2009-2014
  • Table 14 Forecast Foodservice Sales of Packaged Food by Category: Volume 2014-2019
  • Table 15 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2014-2019

IMPULSE AND INGULGENCE PRODUCTS – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 16 Sales of Impulse and Indulgence Products by Category: Volume 2009-2014
  • Table 17 Sales of Impulse and Indulgence Products by Category: Value 2009-2014
  • Table 18 Sales of Impulse and Indulgence Products by Category: % Volume Growth 2009-2014
  • Table 19 Sales of Impulse and Indulgence Products by Category: % Value Growth 2009-2014
  • Table 20 NBO Company Shares of Impulse and Indulgence Products: % Value 2010-2014
  • Table 21 LBN Brand Shares of Impulse and Indulgence Products: % Value 2011-2014
  • Table 22 Forecast Sales of Impulse and Indulgence Products by Category: Volume 2014-2019
  • Table 23 Forecast Sales of Impulse and Indulgence Products by Category: Value 2014-2019
  • Table 24 Forecast Sales of Impulse and Indulgence Products by Category: % Volume Growth 2014-2019
  • Table 25 Forecast Sales of Impulse and Indulgence Products by Category: % Value Growth 2014-2019

MEAL SOLUTIONS – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 26 Sales of Meal Solutions by Category: Volume 2009-2014
  • Table 27 Sales of Meal Solutions by Category: Value 2009-2014
  • Table 28 Sales of Meal Solutions by Category: % Volume Growth 2009-2014
  • Table 29 Sales of Meal Solutions by Category: % Value Growth 2009-2014
  • Table 30 NBO Company Shares of Meal Solutions: % Value 2010-2014
  • Table 31 LBN Brand Shares of Meal Solutions: % Value 2011-2014
  • Table 32 Forecast Sales of Meal Solutions by Category: Volume 2014-2019
  • Table 33 Forecast Sales of Meal Solutions by Category: Value 2014-2019
  • Table 34 Forecast Sales of Meal Solutions by Category: % Volume Growth 2014-2019
  • Table 35 Forecast Sales of Meal Solutions by Category: % Value Growth 2014-2019

NUTRITION/STAPLES – KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 36 Sales of Nutrition/Staples by Category: Volume 2009-2014
  • Table 37 Sales of Nutrition/Staples by Category: Value 2009-2014
  • Table 38 Sales of Nutrition/Staples by Category: % Volume Growth 2009-2014
  • Table 39 Sales of Nutrition/Staples by Category: % Value Growth 2009-2014
  • Table 40 NBO Company Shares of Nutrition/Staples: % Value 2010-2014
  • Table 41 LBN Brand Shares of Nutrition/Staples: % Value 2011-2014
  • Table 42 Forecast Sales of Nutrition/Staples by Category: Volume 2014-2019
  • Table 43 Forecast Sales of Nutrition/Staples by Category: Value 2014-2019
  • Table 44 Forecast Sales of Nutrition/Staples by Category: % Volume Growth 2014-2019
  • Table 45 Forecast Sales of Nutrition/Staples by Category: % Value Growth 2014-2019
  • Table 46 Sales of Packaged Food by Category: Volume 2009-2014
  • Table 47 Sales of Packaged Food by Category: Value 2009-2014
  • Table 48 Sales of Packaged Food by Category: % Volume Growth 2009-2014
  • Table 49 Sales of Packaged Food by Category: % Value Growth 2009-2014
  • Table 50 GBO Company Shares of Packaged Food: % Value 2010-2014
  • Table 51 NBO Company Shares of Packaged Food: % Value 2010-2014
  • Table 52 LBN Brand Shares of Packaged Food: % Value 2011-2014
  • Table 53 Penetration of Private Label by Category: % Value 2009-2014
  • Table 54 Distribution of Packaged Food by Format: % Value 2009-2014
  • Table 55 Distribution of Packaged Food by Format and Category: % Value 2014
  • Table 56 Forecast Sales of Packaged Food by Category: Volume 2014-2019
  • Table 57 Forecast Sales of Packaged Food by Category: Value 2014-2019
  • Table 58 Forecast Sales of Packaged Food by Category: % Volume Growth 2014-2019
  • Table 59 Forecast Sales of Packaged Food by Category: % Value Growth 2014-2019

DEFINITIONS

SOURCES

  • Summary 13 Research Sources

Segmentation

This market research report includes the following:

  • Dried Processed Food
    • Dehydrated Soup
    • Dessert Mixes
    • Dried Pasta
    • Dried Ready Meals
    • Instant Noodles
      • Cups/Bowl Instant Noodles
      • Pouch Instant Noodles
    • Instant Soup
    • Plain Noodles
    • Rice

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Distribution
  • Pricing
  • Products by Ingredient

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Foodservice volume
  • Foodservice volume % growth
  • Foodservice volume per capita
  • Total volume
  • Total volume % growth
  • Total volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price % growth
  • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail volume (tonnes)
  • Retail volume (tonnes) % growth
  • Retail volume (tonnes) per capita
  • Foodservice volume (tonnes)
  • Foodservice volume (tonnes) % growth
  • Foodservice volume (tonnes) per capita
  • Total volume (tonnes)
  • Total volume (tonnes) % growth
  • Total volume (tonnes) per capita

print

Recently Viewed Items more ›

    Want to find out more about this report?

    If you purchase a report that is updated in the next 60 days, we will send you the new edition of the report and the data extract FREE!
    Our site uses cookies to improve functionality. Continue if you are happy with this or learn how to manage cookies by clicking here