Consumption of milk is expected to exhibit steady and modest growth throughout the projected period in Croatia. Given the ongoing conflict in Ukraine, retail prices are projected to rise further, leading industry players to attempt to minimise the price increases by offering added value to consumers.
In 2023-2024, dairy farmers in Croatia will experience a surge in feed costs. Unfortunately, due to being locked into long-term fixed-price agreements, many were unable to counteract these costs by increasing the prices charged to dairy processors and producers for their raw milk.
While Croatia already adopts certain environmentally-friendly practices, such as using recyclable packaging to a large extent, there is expected to be increased production and demand for organic milk over the forecast period, as government policies support such initiatives. In addition, there will be increased investment in technology to make milk production more efficient, thus potentially reducing a company’s carbon footprint.
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Understand the latest market trends and future growth opportunities for the Drinking Milk Products industry in Croatia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Drinking Milk Products industry in Croatia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Drinking Milk Products
This is the aggregation of flavoured milk drinks, milk and powder milk. Note: Plant-based drinking milk products should be excluded from this category and tracked under plant-based milk. Except for plant-based powder milk that should be tracked within the core dairy category of powder milk.
See All of Our DefinitionsThis report originates from Passport, our Drinking Milk Products research and analysis database.
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