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Ecuador

The world's most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Ecuador.

Ecuador StatisticsConsumer Lifestyles in Ecuador

Ecuador Country BriefingsFuture Demographics: Ecuador in 2030

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    Country Report

    Bottled Water in Ecuador

    Feb 2017

    Among soft drinks, bottled water was one of the categories with the highest growth in 2016. This increasing trend is mainly explained because water is the healthiest and most essential product for the body to function. Furthermore, Ecuadorian ...

    US$990
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    Country Report

    Carbonates in Ecuador

    Feb 2017

    In 2016, carbonates was greatly impacted by the new tax established by the “Law on Balancing Public Finances”, which came into force from May, and was established for revenue purposes in order to face external factors such as the strong drop in oil ...

    US$990
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    Country Report

    Concentrates in Ecuador

    Feb 2017

    In 2016, concentrates suffered the impact of tariff surcharges of 45% for imports. This policy was established from March 2015 by the Ministry of Foreign Trade through Resolution Number 011-2015, which was extended for another year until mid-2017. ...

    US$990
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    Country Report

    Energy Drinks in Ecuador

    Feb 2017

    Imports of energy drinks declined strongly since 2013. This was as a result of different import restrictions established by the current government such as Resolution 116 put into force by COMEX (External Commerce Committee) since 2 December 2013 in ...

    US$990
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    Country Report

    Juice in Ecuador

    Feb 2017

    The Ecuadorian Government determined a tax on special consumption (ICE) of USD0.18 per 100g sugar in every litre of drink, but just for those juice products with a sugar content greater than 25g per litre, with the exception of those with pulp fruit ...

    US$990
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    Country Report

    Soft Drinks in Ecuador

    Feb 2017

    In 2016, the most influential factor was the new tax established in May by the “Law on Balancing Public Finances”. This tax was on special consumption (ICE) of USD0.18 per 100g of sugar contained in each litre of beverage. Furthermore, another ...

    US$2,100
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    Country Report

    RTD Coffee in Ecuador

    Feb 2017

    There were no visible sales of RTD coffee in Ecuador in 2016....

    US$990
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    Country Report

    RTD Tea in Ecuador

    Feb 2017

    In 2016, an increasing number of new domestic competitors was observed within RTD tea. Most of these small and mid-sized companies, (known as pymes), saw an opportunity to offer healthier products made of natural ingredients such as Guayusa, ...

    US$990
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    Country Report

    Sports Drinks in Ecuador

    Feb 2017

    Isotonic drinks consumption showed an increasing trend, mainly because Ecuadorian consumers are increasingly conscious of maintaining their health, through diet and adequate exercise levels, which motivated them to participate in different races and ...

    US$990
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    Country Report

    Packaged Food in Ecuador

    Jan 2017

    Packaged food registered lower retail value and volume growth in 2016 than in previous years, which can be attributed to the import restrictions which negatively impacted supply and led to higher unit prices, as well as the traffic light labelling ...

    US$7,150
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    Country Report

    Coffee in Ecuador

    Jan 2017

    A key development within coffee in 2016 was related to the introduction of a tariff surcharge of 45% for all types of coffee imports. This measure was taken as part of a protectionist law designed to strengthen domestic production and ensure that ...

    US$990
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    Country Report

    Other Hot Drinks in Ecuador

    Jan 2017

    In 2016, one of the key developments within other hot rinks was the impact of traffic light labelling, which was established by the current government on 29 August 2014 in a bid to help consumers control consumption of high sugar, fat, and salt ...

    US$990
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    Country Report

    Tea in Ecuador

    Jan 2017

    In 2016, small and medium companies introduced a wide range of new tea products as a result of different government protectionist policies like the introduction of a tariff surcharge of 45% in March 2015, along with the positive impact of the Manual ...

    US$990
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    Country Report

    Hot Drinks in Ecuador

    Jan 2017

    In order to safeguard the equilibrium of the balance of payments, as well as to protect domestic production, in March 2015, COMEX (External Commerce Committee), through Resolution No: 011-2015, established tariff surcharges for approximately 2,800 ...

    US$2,100
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    Country Profile

    Ecuador: Country Profile

    Jan 2017

    Ecuador’s economy will struggle in 2017. An increase in oil output provides modest support. Because Ecuador uses the US dollar as its currency, it cannot adjust to the depressed prices of exports via currency devaluation. As a result, wages and ...

    US$150
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    Country Report

    Air Care in Ecuador

    Jan 2017

    In 2016, further innovation was observed in air care with the presence of new packaging as well as the launch of innovative new products. This included new products designed to remove unpleasant odours, for instance in homes that keep pets or where ...

    US$990
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    Country Report

    Bleach in Ecuador

    Jan 2017

    Bleach category witnessed higher consumption levels in 2016, which is explained by factors such as the earthquake which occurred on the Ecuadorian coast in April 2016. After this terrible natural disaster, the spread of illnesses in the affected ...

    US$990
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    Country Report

    Dishwashing in Ecuador

    Jan 2017

    2016 saw the launch of a number of environmentally-friendly products, especially regarding their packaging. Medium-sized and large domestic companies from this industry launched products with reusable packaging in order to encourage people to be more...

    US$990
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    Country Report

    Home Insecticides in Ecuador

    Jan 2017

    Several factors boost home insecticides in 2016 especially during the early part of the year in the cities from the coastal region. These factors include the high temperatures, which helped support the spread of different diseases carried by the ...

    US$990
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    Country Report

    Laundry Care in Ecuador

    Jan 2017

    2016 witnessed an increase in the offer of domestic products as a result of the introduction of new tariff surcharges on imported products. Besides this the offer of products in cheaper formats took preference as a result of the country’s economic ...

    US$990
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