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Ecuador

The world's most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Ecuador.

Ecuador StatisticsConsumer Lifestyles in Ecuador

Ecuador Country BriefingsFuture Demographics: Ecuador in 2030

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    Country Report

    Car Rental in Ecuador

    Oct 2017

    Leisure car rental accounted for 60% of overall sales in car rental in 2017; this was true both for rentals from national and international tourists....

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    Country Report

    Airlines in Ecuador

    Oct 2017

    Airlines suffered several changes from 2014, when low-cost airlines started operating in the country, as VivaColombia noticed an important opportunity in the Ecuadorian market. In 2016, another low-cost airline, Jet Blue, started operations in ...

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    Country Report

    Flows in Ecuador

    Oct 2017

    After two years of consecutive declines (due to an uncertain economic and political environment, the threat of the eruption of the Cotopaxi volcano, the Zika epidemic and last but not least the April earthquake in Manabí), inbound arrivals saw a ...

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    Country Report

    Intermediaries in Ecuador

    Oct 2017

    2016 was a year full of uncertainty for tourism. Despite this, intermediaries managed to grow by 8% compared with the previous year. However, this was half the growth the category had been experiencing earlier in the review period. In 2017 the market...

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    Country Report

    Lodging in Ecuador

    Oct 2017

    2016 was a very difficult year for the tourism industry, due to several factors, such as the activity of the Cotopaxi volcano, April’s earthquake, economic and political uncertainty and a Zika outbreak, amongst others. However, Habitat III, the ...

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    Country Report

    Online Travel Sales To Residents in Ecuador

    Oct 2017

    Online travel sales are experiencing a growth trend. Throughout the review period, the category posted double-digit year-on-year growth, seeing 17% growth in 2017. The two most dynamic areas in 2017 were airlines direct online sales to residents, ...

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    Country Report

    Travel in Ecuador

    Oct 2017

    Taking low-cost flights is a growing trend in the country. During the review period three new airlines started operating in the country, Jet Blue, Wingo and Air Europa. This will toughen the competitive environment for scheduled airlines and force ...

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    Country Briefing

    Income and Expenditure: Ecuador

    Sep 2017

    Ecuador’s per capita gross income and spending contracted (in real terms) for the second consecutive year in 2016, reflecting the impact of lower global oil prices on the country’s external sector. While government social spending has backed the ...

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    Country Briefing

    Business Dynamics: Ecuador

    Sep 2017

    Reforms to improve Ecuador’s business environment have been few and far between. Apart from this, growing public sector interference has further constrained the growth of private enterprises in the country. Poor rule of law and rising corruption ...

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    Country Report

    Tobacco in Ecuador

    Jul 2017

    Ecuador is undergoing strong economic contraction. Real GDP declined by 2% in 2016, according to the World Bank, which also anticipates a continued decline in the following two years. At the same time, tax increases raised the prices of all tobacco ...

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    Country Report

    Cigarettes in Ecuador

    Jul 2017

    Cigarettes was affected by two tax increases in 2016: a two percentage point increase in the Value Added Tax (VAT) from 12% to 14%, and a rise in the excise consumption tax (ICE), which increased per cigarette from USD0.14 to USD0.16. The VAT ...

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    Country Report

    Smokeless Tobacco and Vapour Products in Ecuador

    Jul 2017

    Current value sales of vapour products posted their third consecutive year of decline in 2016. This was a consequence of several factors, such as the negative economic environment in Ecuador, which resulted in consumers cutting back on expenditure ...

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    Country Report

    Cigars, Cigarillos and Smoking Tobacco in Ecuador

    Jul 2017

    Cigars and cigarillos continues to be a niche category in Ecuador. The negative economic climate in Ecuador continued to hamper sales of cigars and cigarillos, which are considered non-essential. At the same time, however, consumers of cigars and ...

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    City Review

    Guayaquil City Review

    Jul 2017

    Guayaquil is the industrial and commercial hub of Ecuador, with a potential for investments as well as a diverse and exciting lifestyle. In 2016, Guayaquil contributed 25% to Ecuador's GDP. Its economic success is primarily based on a seaport, ...

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    Country Profile

    Ecuador: Country Profile

    Jul 2017

    Ecuador’s economy will see minimal gains in 2017. A rise in oil prices and a pickup in oil output drive the export recovery. Weaknesses in private consumption and a rise in unemployment are drags. The country’s competitiveness is also constrained by ...

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    Country Report

    Beer in Ecuador

    Jun 2017

    Beer demand was affected by price increases following a rise in ICE tax in the wake of the earthquake that struck coastal Ecuador in April 2016, while the overall economic downturn also had a negative impact on sales....

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    Country Report

    Cider/Perry in Ecuador

    Jun 2017

    There were no visible sales of cider/perry in Ecuador in 2016, which is expected to remain the case throughout the forecast period....

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    Country Report

    Alcoholic Drinks in Ecuador

    Jun 2017

    Ecuador closed 2016 with an economic contraction for the first time in 17 years. In addition, during the first half of the year, the country suffered a devastating earthquake which affected main cities in the coastal region. As part of the ...

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    Country Report

    Rtds/High-Strength Premixes in Ecuador

    Jun 2017

    The 2016 economic crisis has made consumers more price oriented, with affordable products growing in popularity, even though quality is not comparable to that of mid-priced options. As a result, price remained the primary factor driving the market in...

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    Country Report

    Spirits in Ecuador

    Jun 2017

    Spirits in Ecuador has been strongly affected by tariff surcharges on imports and ICE tax, which applies to imported and local products. In response to the earthquake in April 2016, the government introduced a number of measures, including an ...

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