Consumer Lending in Egypt

Jan 2013 | US$900| Add to cart | View details ›

Incontinence in Egypt

Incontinence products remain negligible in Egypt. These products are not widely available, with players believing there is insufficient demand for these products in the country to justify their investment in launching and distributing incontinence ...

Nov 2012 | US$900| Add to cart | View details ›

Wipes in Egypt

Pollution and dusty weather continued to boosted sales of wipes in 2011. Many urban consumers began to carry general purpose wipes in order to sanitise their hands frequently throughout the day, thus hoping to reduce their exposure to dust and ...

Nov 2012 | US$900| Add to cart | View details ›

Cotton Wool/Buds/Pads in Egypt

Cotton wool/buds/pads saw current value growth largely in line with the review period CAGR at 6% in 2011. Growth was supported by a number of long-term trends, including consumers’ growing focus on hygiene and grooming. Growth was also supported by ...

Nov 2012 | US$900| Add to cart | View details ›

Retail Tissue in Egypt

Sales of retail tissue witnessed reasonable growth during the review period amongst urban consumers with high disposable income and rising hygiene awareness. However, declining purchasing power and increasing prices of other more basic items impacted...

Nov 2012 | US$900| Add to cart | View details ›

Away-From-Home Tissue and Hygiene in Egypt

During the review period, there was widening availability of toilet paper and paper towels in hospitals/healthcare, private international schools and business/industry sites. Hospitals/healthcare increasingly focused on improving their hygiene ...

Nov 2012 | US$900| Add to cart | View details ›

Tissue and Hygiene in Egypt

Growth of tissue and hygiene overall in Egypt was supported by a rising middle-income group and by a growing focus on hygiene, particularly in urban areas. Growth was also supported by domestic players offering a widening range of affordable products...

Nov 2012 | US$2,400| Add to cart | View details ›

Sanitary Protection in Egypt

Rising hygiene awareness and need for convenience amongst the Egyptian female population drove sales of sanitary protection in 2011, thanks to marketing support by Procter & Gamble Egypt, which made information about these products accessible through...

Nov 2012 | US$900| Add to cart | View details ›

Nappies/Diapers/Pants in Egypt

Volume sales of nappies/diapers/pants continued to grow in 2011, up by 8% over the previous year. Growth was supported by several promotions during the year, with Procter & Gamble’s Pampers Dry Comfort notably targeting low-income consumers, aiming ...

Nov 2012 | US$900| Add to cart | View details ›

Bleach in Egypt

At the end of the review period, growth in bleach in Egypt remained hindered by the high degree of competition coming from rival products in other home care categories. Bleach is traditionally used for a wide range of cleaning applications in many ...

Nov 2012 | US$900| Add to cart | View details ›