Eye Care in Denmark

September 2023
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USD 1,195
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Overview:

Understand the latest market trends and future growth opportunities for the Eye Care industry in Denmark with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Eye Care industry in Denmark, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Eye Care in Denmark report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Eye Care in Denmark?
  • Which are the leading brands in Eye Care in Denmark?
  • How are products distributed in Eye Care in Denmark?
  • How has the regulatory and operating environment for Eye Care changed in Denmark?
  • How are considerations such as stress, self-medication and shifting consumer lifestyles shaping demand for Eye Care
  • How significant are wider health concerns and consumer awareness in determining sales?
  • Where is future growth expected to be most dynamic?
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Eye Care in Denmark - Category analysis

KEY DATA FINDINGS

Eye care sees current and volume sales growth in 2023 as inflation rises and consumers spend more time on screens and in contact with allergens
The competitive landscape continues to be driven by well-known brands
Fierce competition eats away at profit margins
Increased time spent on screens supports value sales of standard eye care
Standard eye care will be boosted by Denmark’s ageing population
Allergy eye care is set to register growth as the climate becomes warmer
Table 1 Sales of Eye Care by Category: Value 2018-2023
Table 2 Sales of Eye Care by Category: % Value Growth 2018-2023
Table 3 NBO Company Shares of Eye Care: % Value 2019-2023
Table 4 LBN Brand Shares of Eye Care: % Value 2020-2023
Table 5 Forecast Sales of Eye Care by Category: Value 2023-2028
Table 6 Forecast Sales of Eye Care by Category: % Value Growth 2023-2028

Consumer Health in Denmark - Industry Overview

Consumer health in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
What next for consumer health?
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2018-2023
Table 8 Life Expectancy at Birth 2018-2023
Table 9 Sales of Consumer Health by Category: Value 2018-2023
Table 10 Sales of Consumer Health by Category: % Value Growth 2018-2023
Table 11 NBO Company Shares of Consumer Health: % Value 2019-2023
Table 12 LBN Brand Shares of Consumer Health: % Value 2020-2023
Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2018-2023
Table 14 Distribution of Consumer Health by Format: % Value 2018-2023
Table 15 Distribution of Consumer Health by Format and Category: % Value 2023
Table 16 Forecast Sales of Consumer Health by Category: Value 2023-2028
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2023-2028
Over the counter registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches

DISCLAIMER

DEFINITIONS

Summary 1 Research Sources
The following categories and subcategories are included:

Eye Care

  • Allergy Eye Care
  • Standard Eye Care

Eye Care

This category includes artificial tears, eye ointments, eye washes, and eye drops used to treat eye allergies, red eyes, or dry eyes. Excludes all products related to contact lens use and care.

See All of Our Definitions
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This report originates from Passport, our Eye Care research and analysis database.

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