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Country Report

India Flag Eye Care in India

| Pages: 23

Price: US$990

About this Report

Executive Summary

TRENDS

  • Eye care in India comprises a limited number of OTC products. With eyes being a sensitive area of the body, consumers tend to prefer to consult a doctor and follow their recommendations for the treatment of eye problems. An increase in pollution and long hours spent in front of PCs and the television have led to an increase in the incidence of eye problems, especially in urban areas.

COMPETITIVE LANDSCAPE

  • Allergan India Pvt Ltd continued to lead the category in 2015 with a value share of 19%, followed by Dey’s Medical Stores Mfg Ltd with 9%. Refresh Tears from Allergan and Itone Eye Drops from Dey’s Medical Stores were the most popular standard eye care products. However, they predominantly relied on a doctor or optician’s advice for sales as they are not positioned as OTC products.

PROSPECTS

  • Eye care is expected to post a value CAGR of 3% at constant 2015 prices over the forecast period. This performance will be down to the increasing number of white-collar jobs (which require long hours in front of a computer), increasing pollution and the growing popularity of smartphones and tablets. This should encourage manufacturers to follow the OTC route into eye care, which is currently dominated by prescription-based demand.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Eye Care industry in India with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Eye Care industry in India, our research will save you time and money while empowering you to make informed, profitable decisions.

The Eye Care in India market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth  
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Eye Care in India?
  • What are the major brands in India?
  • How are population trends affecting eye care product sales?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, ourConsumer Health market research database.

Table of Contents

Eye Care in India - Category Analysis

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

  • Table 1 Sales of Eye Care by Category: Value 2010-2015
  • Table 2 Sales of Eye Care by Category: % Value Growth 2010-2015
  • Table 3 Sales of Standard Eye Care by Format: % Value 2010-2015
  • Table 4 Sales of Standard Eye Care by Positioning: % Value 2010-2015
  • Table 5 NBO Company Shares of Eye Care: % Value 2011-2015
  • Table 6 LBN Brand Shares of Eye Care: % Value 2012-2015
  • Table 7 Forecast Sales of Eye Care by Category: Value 2015-2020
  • Table 8 Forecast Sales of Eye Care by Category: % Value Growth 2015-2020

Consumer Health in India - Industry Context

EXECUTIVE SUMMARY

Consumer health achieves steady value growth in 2015

Self-medication and health and wellness witness strong growth among urban dwellers

Herbal/traditional product manufacturers continue to make their mark

Chemists/pharmacies remains the leading distribution channel

Weight management anticipated to lead forecast period growth

KEY TRENDS AND DEVELOPMENTS

Number of health-conscious consumers on the rise

Herbal/traditional products on the rise

Modern retail chains grow in popularity

TERRITORY KEY TRENDS AND DEVELOPMENTS

East and Northeast India

North India

South India

West India

RURAL VS URBAN KEY TRENDS AND DEVELOPMENTS

Trends

Competitive Landscape

Prospects

MARKET INDICATORS

  • Table 9 Consumer Expenditure on Health Goods and Medical Services: Value 2010-2015
  • Table 10 Life Expectancy at Birth 2010-2015

MARKET DATA

  • Table 11 Sales of Consumer Health by Category: Value 2010-2015
  • Table 12 Sales of Consumer Health by Category: % Value Growth 2010-2015
  • Table 13 Sales of Consumer Health by Region: Value 2010-2015
  • Table 14 Sales of Consumer Health by Region: % Value Growth 2010-2015
  • Table 15 Sales of Consumer Health by Rural vs Urban: % Value 2015
  • Table 16 NBO Company Shares of Consumer Health: % Value 2011-2015
  • Table 17 LBN Brand Shares of Consumer Health: % Value 2012-2015
  • Table 18 Distribution of Consumer Health by Format: % Value 2010-2015
  • Table 19 Distribution of Consumer Health by Format and Category: % Value 2015
  • Table 20 Forecast Sales of Consumer Health by Category: Value 2015-2020
  • Table 21 Forecast Sales of Consumer Health by Category: % Value Growth 2015-2020
  • Table 22 Forecast Sales of Consumer Health by Region: Value 2015-2020
  • Table 23 Forecast Sales of Consumer Health by Region: % Value Growth 2015-2020

APPENDIX

OTC registration and classification

Vitamins and dietary supplements registration and classification

Self-medication/self-care and preventive medicine

SOURCES

  • Summary 1 Research Sources

Segmentation

This market research report includes the following:

  • Eye Care
    • Allergy Eye Care
    • Standard Eye Care

Statistics Included

For each category and subcategory you will receive the following data in Excel format:

From Passport

  • Market Sizes
  • Company Shares
  • Brand Shares
  • Distribution
  • Analysis by Format
  • Analysis by Positioning
  • Pricing
  • Urban vs Rural

Market size details:

  • Retail volume
  • Retail volume % growth
  • Retail volume per capita
  • Retail value retail selling price % growth
  • Retail value retail selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value retail selling price per capita local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price % growth
  • Retail value manufacturer selling price local currency, USD, EUR, GBP, CHF, JPY
  • Retail value manufacturer selling price per capita local currency, USD, EUR, GBP, CHF, JPY

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